| 提高科技期刊两个效益的一些体会 |
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| 引用本文： | 刘丽,孙以中,许秀成.提高科技期刊两个效益的一些体会[J].编辑学报,2001,13(Z1):92-94. |
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| 作者姓名： | 刘丽 孙以中 许秀成 |
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| 作者单位： | 磷肥与复肥编辑部, |
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| 摘 要： | 总结<磷肥与复肥>的办刊经验,提出增加科技期刊社会效益和经济效益的一些方法,分析两个效益的相互关系,阐明社会效益是科技期刊取得良好经济效益的前提,广告收入是科技期刊办刊经费的重要来源.
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| 关 键 词： | 科技期刊 社会效益 经济效益 广告 |
| 修稿时间： | 2000年10月20 |
Some understandings on improving economic and social benefits of sci-tech periodicals |
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| Liu Li,Sun Yizhong,Xu Xiucheng.Some understandings on improving economic and social benefits of sci-tech periodicals[J].Acta Editologica,2001,13(Z1):92-94. |
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| Authors: | Liu Li Sun Yizhong Xu Xiucheng |
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| Abstract: | A summary of publishing (Phosphate & Compound Fertilizer) is made, then some methods for improving social and economic benefits of sci-tech periodicals are presented and the relation of the both benefits is analyzed, finally the conclusions are drawn that a high social benefit is an essential prerequisite for good economic benefit, advertisement is one of important ways to raise the income of sci-tech periodicals. |
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| Keywords: | sci-tech periodicals social & economic benefits advertisement |
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