| 智媒时代海洋科普期刊智慧出版的发展路径探究 |
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| 引用本文： | 张鑫,马克秀,宋来鹏,王鑫,周升起.智媒时代海洋科普期刊智慧出版的发展路径探究[J].编辑学报,2021,33(6):625-629. |
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| 作者姓名： | 张鑫 马克秀 宋来鹏 王鑫 周升起 |
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| 作者单位： | 青岛大学经济学院,266061,山东青岛;复旦大学新闻传播学博士后流动站,200433,上海;青岛出版社《海洋探秘》编辑部,266061,山东青岛;安徽大学新闻传播学院,230601,合肥 |
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| 基金项目： | *国家社科基金青年项目(20CXW015) |
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| 摘 要： | 智慧出版是随着数字技术更新迭代而出现的新型出版模式,可以为用户提供个性化、场景化、多维度和持续性的知识服务。本文以8本海洋科普期刊为研究对象,对其微信公众号、微博、音频及短视频等平台内容进行梳理,分析海洋科普期刊智慧出版的发展现状及存在的问题,从内容生产方式、移动场景建设、组织模式变革和生态系统建构等方面探讨海洋科普期刊智慧出版的可行路径,为智媒时代我国科普期刊智慧出版的发展提供参考。
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| 关 键 词： | 智媒时代 海洋科普期刊 智慧出版 发展路径 |
Developing path of intelligent publishing of marine popular science journals in the era of intelligent media |
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| ZHANG Xin,MA Kexiu,SONG Laipeng,WANG Xin,ZHOU Shengqi.Developing path of intelligent publishing of marine popular science journals in the era of intelligent media[J].Acta Editologica,2021,33(6):625-629. |
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| Authors: | ZHANG Xin MA Kexiu SONG Laipeng WANG Xin ZHOU Shengqi |
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| Institution: | School of Economics,Qingdao University,266061,Qingdao,Shandong,China |
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| Abstract: | Smart publishing is a new publishing mode with the development of digital technology. It can provide personalized,scene-based,multi-dimensional and continuous knowledge services for users. Taking eight marine popular science journals as the research object,we sort out the contents of WeChat official account,micro-blog,audio and short video, analyze the current situation and problems of intelligent publication of marine popular science journals,and explore the feasible path of intelligent publishing from aspects of content production mode,mobile scene construction,organization mode transformation and ecosystem construction. We hope to provide a reference for the development of intelligent publishing of popular science journals in the era of intelligent media. |
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