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党史宣传类电视节目形态创新的意义和方法——央视《永远的丰碑》个案评析
引用本文:彭祝斌,王颖姝.党史宣传类电视节目形态创新的意义和方法——央视《永远的丰碑》个案评析[J].新闻界,2007(4):75-76.
作者姓名:彭祝斌  王颖姝
作者单位:湖南大学新闻与传播学院,长沙,410082
摘    要:《永远的丰碑》在中央电视台成功推出,为党史宣传类电视节目形态的创新提供了成功的范例。它在形式上打破了纪录片固有模式,给党史宣传类电视节目形态的创新提供了可资借鉴的方法,如嫁接与融合、孵化与演变、艺术借鉴等。

关 键 词:党史宣传  电视节目形态  创新

On the Meanings and Methods of the Innovation of TV Program Modality about CCP History Publication
Peng Zhubin,Wang Yingshu.On the Meanings and Methods of the Innovation of TV Program Modality about CCP History Publication[J].Press Circles,2007(4):75-76.
Authors:Peng Zhubin  Wang Yingshu
Institution:1.College of Journalism and Communication, Hunan University,Changsha 410082;2. College of Journalism and Communication, Hunan University,Changsha 410082
Abstract:The Eternal Monument provides an exemplary model for the innovation of TV programs dedicated to the publicization of the CCP history. By shaking off the fetters of conventional documentaries, The Eternal Monument comes up with a series of creative approaches, such as grafting and merging, incubation and evolution, and artistic rendering. All of these make available to TV programs that are seeking ways of innovation to represent CCP history.
Keywords:CCP history publicization TV program modality innovation
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