| 广告批评的特性与标准 |
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| 引用本文： | 相喜伟.广告批评的特性与标准[J].新闻界,2010(2). |
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| 作者姓名： | 相喜伟 |
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| 作者单位： | 河北大学新闻传播学院,保定,071002 |
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| 摘 要： | 本文首先界定了广告批评的内涵,然后分析了广告批评的特性与标准。
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| 关 键 词： | 广告批评 特性 标准 |
The Characteristics and Standards of Advertising Criticism |
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| Xiang Xiwei.The Characteristics and Standards of Advertising Criticism[J].Press Circles,2010(2). |
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| Authors: | Xiang Xiwei |
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| Institution: | College of Communication and Journalism/a>;Hebei University/a>;Baoding 071002 |
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| Abstract: | First of all,this thesis defines the concept of Advertising Criticism.Then it analyses the characteristics and standards of advertising criticism. |
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| Keywords: | advertising criticism characteristics standards |
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