| 网络精准广告的发展及困惑 |
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| 引用本文： | 沈维梅.网络精准广告的发展及困惑[J].新闻界,2010(1). |
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| 作者姓名： | 沈维梅 |
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| 作者单位： | 江苏广播电视大学传媒艺术系,南京,210036 |
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| 摘 要： | 本文分析了网络精准广告的现状,在此基础上讨论网络精准广告在发展过程中所存在的一些问题,并提出了解决的建议。
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| 关 键 词： | 精准营销 精准广告 网络 |
On the Developmennt Conditions and the Dilemma of Network Advertisement of the Precise Marketing |
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| Shen Weimei.On the Developmennt Conditions and the Dilemma of Network Advertisement of the Precise Marketing[J].Press Circles,2010(1). |
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| Authors: | Shen Weimei |
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| Institution: | Department of Media and Arts/a>;Jiangsu Radio and TV University/a>;Nanjing 210036 |
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| Abstract: | The article analyzes the present conditions about the network advertisement of the precise marketing;and based on this analysis,the article disscusses the problems existing in the development of network advertisement of the precise marketing,and puts forward some suggestions to solve these problems. |
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| Keywords: | precise marketing advertisement of the precise marketing network |
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