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1.
Abstract

This work presents an optimal access‐pricing model, based in the work of Armstrong, Doyle & Vickers (1996), but including network externalities. In the model, there is an incumbent firm owning the essential facility, and an entrant who needs to buy access to final consumers. This situation is studied comparing first‐best optimum and Ramsey pricing. The findings show that prices are lower when network externalities are included, and the importance of giving some kind of incentive to the firms which introduce new technology, so that the network can grow and the consumers can get the benefits of the network externalities.  相似文献   

2.
Over the past two decades, sales of monographs have shrunk by 90?% causing prices to rise dramatically as fewer copies are sold. University libraries struggle to assemble adequate collections, and students and scholars are deprived access, especially in the developing world. Open access can play an important role in ensuring both access to knowledge and encouraging the growth of new markets for scholarly books. This article argues that by facilitating a truly global approach to funding the up-front costs of publishing and open access, there is a sustainable future for the specialist academic ??long form publication??. Knowledge Unlatched is a new initiative that is creating an international library consortium through which publishers will be able to recover their fixed costs while at the same time reducing prices for libraries.  相似文献   

3.
This article analyzes how competition in television broadcasting influences diversity of program supply. We argue that competition in oligopolistic broadcasting markets can take different forms, depending on the strategies adopted by broadcasters. We distinguish between moderate and ruinous competition, and discuss under what conditions these types of competition will emerge. We hypothesize that moderate competition improves diversity, whereas ruinous competition produces excessive sameness. We test these hypotheses for the Dutch television market.  相似文献   

4.
The author considers the effect of cable on market concentration in local television markets using different types of market definitions for the analysis. He concludes that cable has introduced competition and that it has lowered concentration levels in local markets, thus altering the structure of television markets put in place by FCC television allocation plans and limits of local economies.  相似文献   

5.
Many studies have examined contests between audience measurement systems in media markets. These suggest that the audience measurement industry is a natural monopoly. This study revisits the question with a novel approach by investigating a market at a time when two measurement services provided data. Executives were interviewed in the Indian television market on how they used information available from two competing ratings services. Although market participants recognized only one system (TAM, which provided weekly ratings) as the currency for trading advertising time, many used the second system (aMAP, an overnight ratings service) selectively for improving network performance. Therefore, fragmented markets can support multiple systems if they serve distinct institutional interests.  相似文献   

6.
This study examines the relation between local news content and ownership structure in 17 television markets in the United States. It is an extension of the localism research that was conducted by the Federal Communications Commission (FCC) in 2004 and the Local Television News Media Project at the University of Delaware in 2007 (see FCC, 2007). The findings point to the need to consider television markets as the appropriate unit of analysis when examining the effect of ownership on local content. Ownership does matter in the production of news on local broadcasts. When examining only station-level factors, independent stations broadcast more local content on their newscasts than those stations that were either (a) owned-and-operated (O&O) and part of a duopoly, (b) O&O-only, or (c) part of a duopoly-only. However, when examining station-level and market-level factors of television markets, the station-level ownership profiles positively affected local content. Market-level factors that indicated more consolidation negatively affected the proportion of local news presented in the entire designated market area.  相似文献   

7.
This study adopts a network analytic approach to understand media audiences in relation to media markets, bridging the literature on audience behavior and media economics. Using audience data in the Chinese and U.S. markets, we apply multi-level measures to compare audience fragmentation patterns, a key indicator of market structure, across television channels. Drawing on McQuail's four–stage fragmentation model, we find the Chinese television market exhibits the Core-Peripheral model where a few channels dominate the marketplace and the rest are viewed by niche segments of the audience. In contrast, the U.S. market represents the Pluralism model with extremely high levels of audience duplication across channels, suggesting overlapping patterns of exposure throughout the market rather than isolated segments.  相似文献   

8.
Any public intervention in the access to advanced telecommunications services should be based on one or more of the causes that justify State intervention in industry activities. More importantly, the opportunity and magnitude of the intervention should be directly related to the intensity with which such causes appear and, among these, to the one considered predominant.There are four “market failure” groups: inherent to the good (public goods, merit goods, externalities), referred to the market situation (failure of competition, incomplete markets, information failures), regarding the incidence in the economical development, and last, based on equity.We have analyzed the presence of these “justifying” causes in telecommunications on a general level, and particularly with regard to new infrastructures and services, and concluded that the greater part of these circumstances could justify public intervention. The assessment made of them provides a strict basis on which to construct every opinion this debate can generate.  相似文献   

9.
Abstract

This study applied a resource‐based view (RBV) strategy framework to analyze the major broadcast television networks’ alliances with Internet firms in the United States from 1998 to 2001 in the context of the convergence between the Internet and television. The findings show that the television networks primarily contributed property‐based resources, while the Internet firms largely contributed knowledge‐based resources to the alliances. The findings also indicate that the broadcast networks’ alliance structural preferences were influenced by the resources they contributed to and what they desired to access through the alliances. The networks used their property‐based resources as a basis to form Internet alliances, and in return they obtained access to Internet firms’ knowledge‐based resources that are essential in creating an Internet presence for the broadcasters.  相似文献   

10.
This article examines the welfare benefits of cable television (CATV) merger and acquisitions in the multi-channel video programming distribution (MVPD) market. In particular, it seeks to answer whether cable subscribers are better off in competitive markets than in concentrated markets. This article estimates the impact of mergers by examining Korea's regional market-share data for MVPD operators with a hierarchical-choice model. First, the estimation results show that the consumer value of the CATV platform, in terms of the category values in a nested logit model, was significantly lower in the concentrated markets than in the more competitive markets. Second, the study compares these findings with those in the literature about the U.S. market. The following question is prompted: Why is direct broadcast satellite competitive with CATV in the United States but not in Korea? This article points out that differences in regulatory policies, particularly as they relate to the treatment of vertically integrated networks, do have significant effects on the effective boundary of MVPD competition across platforms. To support this argument, this article provides details on the policies and market characteristics of the Korean MVPD industry.  相似文献   

11.
Abstract

The advent of the Internet alleviates the access bottleneck to TV distribution channels and softens licensing requirements. This lowers entry barriers to TV markets via the Internet in various forms. This paper takes the German TV sector as an example to analyse the attractiveness of TV markets for new entrants. A sequential framework for entering TV markets is introduced. The skills set of an Internet‐based TV provider for such an entry is examined. Technical feasibility, legal aspects, and potential sources of revenue are considered.

Potential above average profits due to the market's oligopolistic structure, as well as an increased contestability thanks to lower market entry barriers seem to render the German TV market attractive for new entrants. In early 2002, Internet‐based TV still faced severe technical and legal constraints. The analysis suggests that once these constraints have been overcome, the Internet could be an attractive additional distribution channel for some types of television content. While existing revenue sources from the TV sector are expected to be transferable to a certain degree, the value of innovative revenue sources based on online sales cannot yet be determined. This value will depend on the future acceptance of interactivity by the viewer (e. g. Owen 1999).  相似文献   

12.
Information asymmetry and information sharing   总被引:1,自引:0,他引:1  
Although much digital divide research focuses on access to technology, another cause of the divide is the lack of information awareness that we call information asymmetry. Information asymmetry often stems from inadequate information sharing and can result in negative consequences for both the information poor and the information rich. Information asymmetry has been insufficiently studied as a possible cause of underdevelopment and inequality. In response, we develop a typology to classify information asymmetry into two categories, horizontal and vertical, and then identify those information sharing practices that cause the imbalance. To illustrate the negative consequences of information asymmetry and the potential benefits of information sharing, we discuss two examples from the experiences of modern American Indian tribes. First, Indian tribes face horizontal information asymmetry when they attempt to access the capital markets, and second, they face vertical information asymmetry in terms of law enforcement data sharing. This article also describes our ongoing examination of horizontal information sharing among tribes and vertical information sharing between tribes and others sovereigns in the American polity as possible solutions to the problems created by information asymmetry. These strategic responses are embodied in two information systems, the Tribal Financial Information Clearinghouse and an Intergovernmental Tracking System for sharing law enforcement data. We conclude with a discussion of how our typology can be more generally applied to other instances of information asymmetry.  相似文献   

13.
This study applied an interpersonal approach to understand gender differences in television use. Research shows that males are socialized to be instrumental in communication while females are socialized to be expressive, or focused on relationships. We expected this instrumental‐expressive dichotomy to emerge in television use. In two studies we found limited support that males had an instrumental viewing style, with goal‐directed reasons for watching and intentional, concentrated, and selective use of television. Females had a relationship‐oriented approach to television similar to the expressive orientation. These findings are linked to prior research on the uses of television.  相似文献   

14.
本论文利用双边市场理论对传媒业进行辨析,以厘清传媒业中是否存在双边市场。辨析主要集中在与双边市场最贴近的两类,一是互联网广告联盟、版权交易基地、内容产品展销会等,一是报刊广电等传媒。结论是前者属于双边市场,后者由于广告主与受众两边市场不存在交叉网络外部性而不是。论文还指出,前者的定价应多借鉴双边市场定价策略的相关内容,而后者对广告主的定价可不考虑对受众的影响。  相似文献   

15.
This article analyzes the interdependency between the market for music recordings on the one side and the market for concert tickets on the other side, assuming that there are positive indirect network effects both from the record market to ticket sales for live performances and vice versa. In a model with two interrelated Hotelling lines, prices in both markets are corrected downward when compared to the standard Hotelling model. In the integrated business model, file sharing has an ambiguous effect on firms' profitability. As file sharing can indirectly increase demand for live performances, overall profits can either increase or decrease, depending on the strength of indirect network effects. Finally, file sharing may induce firms to switch from the traditional business model with two separate firms to an integrated business model where one agency markets both records and concerts (so-called 360° deals).  相似文献   

16.
This article examines how and why the work of the Swedish crime writer, Henning Mankell, travelled successfully across Europe. It informs strategies enabling small nation authors to navigate the international platform and access global markets. Research includes a series of original interviews with publishing figures contributing to the international status of Mankell’s Kurt Wallander series. Their views are presented across an author case study detailing: initial reception, original publisher, move into the international sphere, English-language publisher and narrative content. Findings determine that a committed and well-respected network of publishers, in key markets, is vital when bringing a good story to readers across the globe.  相似文献   

17.
The article processing charge (APC) is currently the primary method of funding professionally published open access (OA) peer‐reviewed journals. The pricing principles of 77 OA publishers publishing over 1,000 journals using APCs were studied and classified. The most commonly used pricing method is a single fixed fee, which can either be the same for all of a publisher's journals or individually determined for each journal. Fees are usually only levied for publication of accepted papers, but there are some journals that also charge submission fees. Instead of fixed prices, many publishers charge by the page or have multi‐tiered fees depending on the length of articles. The country of origin of the author can also influence the pricing, in order to facilitate publishing for authors from developing countries.  相似文献   

18.
The 2005 hurricane season provided unprecedented opportunities for local television stations to serve the public interest in live, often commercial-free, coverage of severe weather. In this examination of four local television stations' coverage of four Atlantic hurricanes in two Southeastern markets, observed patterns of behavior culminated in the development of the Local Weather Continuous Coverage Model. The study showed that unlike their cable news counterparts, local television news continuous coverage prioritizes weather personnel over live, on-the-scene news reporting. Of all the weather tools used, radar was the most frequently used, followed by watch and warning graphics.  相似文献   

19.
Although sweeping statements about the effect of television viewing on political participation could still be found in the literature in the 1990s, it is now commonly held that the effect of television should be studied as a multidimensional phenomenon. Not only the time spent watching television but also the kinds of programs being watched and even the preference for particular stations are assumed to have an effect. In this article, we report on a survey among 6,330 Belgian adolescents allowing for a comprehensive analysis of the relationship between various dimensions of television viewing and political participation. We focus on adolescents, because research suggests that the decline in participation levels clearly manifests itself in this age group. The results of the analysis confirm a negative impact of the amount of television viewing, which is partly counterbalanced by a positive impact of a preference for information and for public broadcasting. We discuss the implications of these findings among adolescents for adult participation behavior.  相似文献   

20.
The 2005 hurricane season provided unprecedented opportunities for local television stations to serve the public interest in live, often commercial-free, coverage of severe weather. In this examination of four local television stations’ coverage of four Atlantic hurricanes in two Southeastern markets, observed patterns of behavior culminated in the development of the Local Weather Continuous Coverage Model. The study showed that unlike their cable news counterparts, local television news continuous coverage prioritizes weather personnel over live, on-the-scene news reporting. Of all the weather tools used, radar was the most frequently used, followed by watch and warning graphics.  相似文献   

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