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1.
学术性文献内的图片具有确定信息需求、辅助滤检的功能,网络学术文献内的图片在上下文语境、大小、命名、格式、超链接等方面有着独特的特征,可以与网络广告、图标等干扰图片区分开来,便于实现自动识别和辅助检索。基于这样的理论,以Google的自动抓取为基础采用VC++进行系统开发,实现了对含图片的文献的检索并在结果页面上以缩略图的形式展示图片,并依此对检索重新排序。  相似文献   

2.
电子商务如火如荼,几乎涉及到社会的方方面面,民众参与程度越来越高,成为社会经济发展的重要部分。电子商务专业在注重专业技能培养的高职院校中更为抢手,培养适合社会需求的优秀的电子商务应用型人才,要注重电子商务课程建设,而其中的网络广告课程建设对促进学生就业、提高电子商务专业学生就业竞争力,具有重要意义。本文以职业能力为导向探索网络广告建设,建议通过教师、教材、教法和考核方式的改革,提高网络广告课程质量,加强学生网络广告设计能力,体现营销能力,从而具备职业能力。  相似文献   

3.
电子商务与商务信息   总被引:6,自引:2,他引:4  
李娟  刘扬 《情报科学》2000,18(1):39-42,52
本文以电子商务的兴起谈起,介绍了电子商务的分类及优点,着重论述了现阶段发展我国电子商务所遇到的社会环境、信息环境、经济环境中出现的一些问题,以此作为我国企业界参与电子商务活动的一点借鉴。  相似文献   

4.
历史的抽象性决定了高中历史的教学的困难程度,高中生对于历史内容如果参与程度不高,就不能够有效树立起正确的人生观、价值观,无法充分领悟历史内涵。利用历史图片进行高中历史教学,能够将枯燥的课堂变得生动有趣,与历史更近地接触,有利于帮助学生培养正确的感情态度。本文结合高中历史的教学实际,分析历史图片的作用,探究历史图片在高中历史课堂中合理利用的重要性。  相似文献   

5.
电子商务环境下供应链信息风险评估指标体系研究   总被引:1,自引:0,他引:1  
针对电子商务环境下供应链的信息风险问题,分析电子商务环境下供应链信息风险的来源,建立电子商务环境下供应链的信息风险评估指标体系,以及如何对电子商务环境下供应链的信息风险进行定量的评估。  相似文献   

6.
选择切实可行的经营模式,以提高企业的市场竞争力,对电子商务环境下的企业经营是至关重要的。本文在比较两种企业经营模式特点的基础上,分析了当前电子商务的现实环境,提出专业化应当成为目前电子商务环境下企业的基本经营模式,并对企业选择电子商务经营模式中应注意的若干问题进行了探讨。  相似文献   

7.
随着电子商务的发展,电子商务环境下的隐私权保护问题已经成为社会关注的焦点问题。本文首先介绍了电子商务环境下的隐私权侵权行为现状,然后分析了在电子商务环境下隐私权容易受到侵害的主要原因,最后提出了相关的解决对策。  相似文献   

8.
[目的]探讨吸睛图片的应用现状和编辑加工方法,以促进同行间相关交流,引起我国期刊界对吸睛图片编辑的重视.[方法]调研了十大国际出版商的学术期刊,并总结了笔者制作和编辑的实践经验.[结果]吸睛图片已为大量国际期刊所采用;吸睛图片必须依据论文内容为根本、吸引读者兴趣为标准,选择图片;所选图片要作灵活排列、组合、加工,做到内容与吸引力的统一.[结论]好的吸睛图片可以很大程度上帮助论文提高受关注度、影响力和被引用次数.  相似文献   

9.
电子商务是社会信息化建设的一个重大命题,亟待破解。从电子商务的参与主体:电子商务企业、网民和第三方服务组织入手,在理论与实践层面上梳理和总结了我国电子商务信息环境的现状及亟待解决的问题.以期能有助于我国电子商务应“信息环境”而变。  相似文献   

10.
本文在B/S结构下,采用.NET框架中的REPEATER控件实现数据库中图片的显示,并配以JQUERY技术使画面显示达到滚动播放的效果。  相似文献   

11.
朱学芳  肖倩倩  朱鹏 《情报科学》2022,40(9):98-106
【目的/意义】互联网广告用户调查及虚假广告信息治理研究,不仅对互联网广告信息进一步治理和管理有 价值,而且对情报学研究工作中的网络虚假信息治理的研究也有意义。【方法/过程】调研和分析网络用户对互联网 广告的认知和态度,结合国内外互联网虚假广告治理的研究成果探讨互联网虚假广告信息产生的主要原因、提出 互联网虚假广告信息治理的相应措施建议。【结果/结论】本文认为需要从相关法规建设、网络信息管理以及互联网 用户与消费者三个视角加强对互联网虚假广告信息治理;要重视应用网络信息资源管理和相关智能识别技术方法 在互联网虚假广告以及互联网虚假信息鉴别、治理方面的应用研究。【创新/局限】丰富了用户和信息管理层面上关 于虚假广告信息治理的研究,但在具体实施层面尚未有实践检验,所提出的解决对策可能会在实施过程中存在一 定的难度。  相似文献   

12.
孙琳 《科教文汇》2011,(21):205-206
病毒式网络视频广告是一种新兴的网络广告形式,它以相对低廉的广告制作费用在互联网上将产品或服务的信息以创意化的手段展现给受众,并刺激他们主动、迅速、有效地将广告内容传播给更多的人,从而产生极大的影响力。病毒式网络视频广告从早期的"推动式"发展到现在的"交互式","毒性"变得更强,"参与性"变得更高。  相似文献   

13.
随着数字媒体时代的不断发展,广告设计实践课程教学面临的挑战也越发严峻。为培养符合移动互联网视域下的新型广告设计复合型人才,广告设计实践课程的教学改革必须顺应现在媒体发展的潮流,本文依托于调整相应的广告设计实践课程,转变传统的教学理念,通过具体的实例研究和对改革实践教学课程的探索,达到完善教学方案的目的。  相似文献   

14.
There is increasing interest in the use of the Internet in general, and the World Wide Web (WWW) in particular, as mechanisms for promoting electronic commerce. The French experience with Minitel and the international experience with electronic data interchange (EDI) hold some lessons for the future use of Internet as a mechanism for enabling the creation and maintenance of relationships with remote customers.  相似文献   

15.
唐建华 《现代情报》2012,32(12):33-36
随着我国公共图书馆免费服务政策的确立,电子阅览室免费开放使用,必然伴随着计算机和互联网在公共图书馆的免费使用、以及服务的免费开展。本文探讨公共图书馆计算机和互联网免费使用后,由此带给我国社会、图书馆用户、公共图书馆本身的影响以及公共图书馆应对这些影响和问题可能采取的一些对策。  相似文献   

16.
图书分类法与因特网分类方法的可比性研究   总被引:14,自引:0,他引:14  
With the development of the Internet, digital library and electronic information, there are two classification methods for different media, that is, book classification and Internet classification. The paper intends to demonstrate the possibility of combining the two classification methods by a comparative study.  相似文献   

17.
《普罗米修斯》2012,30(4):429-447
This paper offers a critical assessment of the development of business‐to‐business electronic commerce. Focusing particularly on the use of Internet‐based ‘many‐to‐many’ electronic marketplaces, the practical reality of the experience of B2B electronic commerce for a sample of garment and horticulture sector firms in Bangladesh, Kenya and South Africa is examined. The limitations of conventional transaction cost perspectives on the development of electronic commerce are considered. A conceptual framework is applied that gives greater emphasis to institutional structures and practices and to the specific characteristics of the markets and supply chains in which firms operate. The empirical results suggest that in contrast to speculation about the benefits of Internet‐based many‐to‐many electronic markets especially for firms in developing countries, for firms that are already engaged in international trade, the emergence of restricted access Internet‐based trading and new ways of integrating supply chain information are the most significant developments. The paper considers some of the factors that are likely to influence future developments in B2B electronic commerce and the lessons for policy makers and practitioners.  相似文献   

18.
The adoption and diffusion of electronic government is often impeded by many social and individual factors relating to citizens. In this respect, intermediaries have emerged as a new model for delivering e-government services to overcome such obstacles. This study aims to examine the role of intermediaries in facilitating e-government adoption and diffusion using a survey based empirical study of 502 participants in Madinah City in Saudi Arabia. An extended UTAUT model is used as the theoretical basis utilizing trust in the Internet and Intermediaries. The results of this study show that there are significant relationships among the factors that influence intention to use e-government, namely, performance expectancy, effort expectancy, and trust of intermediary. In addition, the findings show that there is a significant relationship between facilitating conditions and usage behavior proving that intermediaries can influence adoption of e-government services.  相似文献   

19.
张苹 《科技广场》2012,(2):139-142
随着手机的普及和移动互联网的发展,手机具备了巨大的广告价值潜力。我国的手机广告产业发展处于初期阶段,手机平台巨大的广告潜力尚未得到充分认识和合理利用。本文将以手机广告市场的宏观现状、趋势和广告行情为基础,对中国手机广告产业的商业模式和计费方式进行探讨。  相似文献   

20.
The Internet of Things (IoT) is an emerging global infrastructure that employs wireless sensors to collect, store, and exchange data. Increasingly, applications for marketing and advertising have been articulated as a means to enhance the consumer shopping experience, in addition to improving efficiency. However, privacy advocates have challenged the mass aggregation of personally-identifiable information in databases and geotracking, the use of location-based services to identify one’s precise location over time. This paper employs the framework of contextual integrity related to privacy developed by Nissenbaum (Privacy in context: technology, policy, and the integrity of social life. Stanford University Press, Stanford, 2010) as a tool to understand citizen response to implementation IoT-related technology in the supermarket. The purpose of the study was to identify and understand specific changes in information practices brought about by the IoT that may be perceived as privacy violations. Citizens were interviewed, read a scenario of near-term IoT implementation, and were asked to reflect on changes in the key actors involved, information attributes, and principles of transmission. Areas where new practices may occur with the IoT were then highlighted as potential problems (privacy violations). Issues identified included the mining of medical data, invasive targeted advertising, and loss of autonomy through marketing profiles or personal affect monitoring. While there were numerous aspects deemed desirable by the participants, some developments appeared to tip the balance between consumer benefit and corporate gain. This surveillance power creates an imbalance between the consumer and the corporation that may also impact individual autonomy. The ethical dimensions of this problem are discussed.  相似文献   

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