共查询到20条相似文献，搜索用时 31 毫秒
1.
This study examines cable system diversification into three nontraditional services: pay-per-view television, high-speed Internet access, and telephony. An econometrics model based on the Industrial Organization Model is used to explore the factors that have led to variation in diversification among cable systems. Specifically, this study examines how three sets of variables, namely, cable system characteristics, market structure, and market demographics, influenced cable system diversification. Multiple linear regression was performed to identify the determinants of cable system total degree of diversification, which is defined to be the number, from 0 to 3, of the three nontraditional services offered by a cable system. Regression results indicate that Multiple System Operator (MSO) ownership, the number of basic cable service subscribers, and the number of broadcast television stations receivable over the air all had a statistically significant positive relationship to cable system total degree of diversification, whereas the number high-speed Internet service providers in a cable franchise area had a statistically significant negative relationship to cable system's total degree of diversification. 相似文献
2.
The authors examine the satisfactions obtained by audiences from different video media (broadcast television, cable television, videocassette recorders, premium cable television, and pay‐per‐view cable services) and examine the extent to which the different media compete in meeting those satisfactions. The study illustrates how merging niche theory with gratifications research can be used to effectively study competitive relationships. 相似文献
3.
Nicholas D Huntington P Williams P Gunter B 《Health information and libraries journal》2003,20(4):215-224
As part of a Department of Health funded project nearly 2000 people were surveyed as to their use of two digital health information services, one on the Web and the other on digital interactive television (DiTV). The website was of a commercial company-Surgerydoor-and the DiTV service NHS based. This paper concentrates on the issue of trust in digital health information. Two of the main findings were that advertising was found to have an effect on trust, though the quality and type of advertising will impact in different ways on trustworthiness. DiTV subscribers who had either used the Living Health channel which carried NHS branded health information or had heard of the service, were more likely to say that the NHS was a symbol of trust for them compared with DiTV subscribers who had not used the service. 相似文献
4.
《广播与电子媒介杂志》2013,57(3):330-345
This study is designed to examine the uses and impact of interactive program guides (IPGs), a television technology that enables viewer inter- activity. Data were obtained from a television survey of 365 IPG users in a medium-sized Midwestern community. Results showed that age, premium channel subscribership, perceived IPG utility, and IPG complexity were significant predictors for IPG use. Further, the study found evidence that the IPG has influenced users' viewing behaviors. IPG use was related to watching more television, viewing enriched program types, and having a larger digital cable channel repertoire. 相似文献
5.
Renewed attention to the use of expletives on television has been spurred by several recent high-profile on-air incidents. This study investigates which words television viewers find most offensive in varying contexts: broadcast TV, cable, and premium channels. Results show significant differences in perceived offensiveness of words depending on the context in which words are heard. Male and female respondents, liberals and conservatives, and religious and nonreligious respondents also differ in their perceptions of the offensiveness of words spoken in prime time. 相似文献
6.
Conceptualizing Continuous Coverage: A Strategic Model for Wall-to-Wall Local Television Weather Broadcasts 总被引：1，自引：0，他引：1
George L. Daniels - George L. Daniels is Assistant Professor of Journalism Ginger Miller Loggins is a doctoral student in the College of Communication Information Sciences at The University of Alabama Ginger Miller Loggins 《Journal of Applied Communication Research》2007,35(1):48-66
The 2005 hurricane season provided unprecedented opportunities for local television stations to serve the public interest in live, often commercial-free, coverage of severe weather. In this examination of four local television stations' coverage of four Atlantic hurricanes in two Southeastern markets, observed patterns of behavior culminated in the development of the Local Weather Continuous Coverage Model. The study showed that unlike their cable news counterparts, local television news continuous coverage prioritizes weather personnel over live, on-the-scene news reporting. Of all the weather tools used, radar was the most frequently used, followed by watch and warning graphics. 相似文献
7.
The 2005 hurricane season provided unprecedented opportunities for local television stations to serve the public interest in live, often commercial-free, coverage of severe weather. In this examination of four local television stations’ coverage of four Atlantic hurricanes in two Southeastern markets, observed patterns of behavior culminated in the development of the Local Weather Continuous Coverage Model. The study showed that unlike their cable news counterparts, local television news continuous coverage prioritizes weather personnel over live, on-the-scene news reporting. Of all the weather tools used, radar was the most frequently used, followed by watch and warning graphics. 相似文献
8.
In the past 2 decades, cable television and the Internet have greatly increased the availability of media content. The phenomenon has reinvigorated a longstanding debate about the effects of this media landscape, as people selectively get exposed to specific content. Based on U.S. national survey data, this article advances research in this area by analyzing the interplay between individuals' ideological predispositions, their selective exposure to cable news, and the relationship between selective exposure and their attitudes toward an issue with key policy-making implications: Mexican immigration. Results indicate conservative Republicans are more likely to watch FOX News, which is associated with negative perceptions of Mexican immigrants and higher support for restrictive immigration policies. Findings also suggest that liberals who get exposed to FOX News also show less support for Mexican immigration. 相似文献
9.
三网融合环境下数字图书馆的发展和服务模式探讨 总被引：4，自引：0，他引：4
三网融合是一种将广播电视网、电信网与互联网合为一体,从而实现三网互联,功能集成的技术。通过论述三网融合对图书馆发展的影响：转变传统管理方式、扩大服务范围、图书馆服务更加规范化、多样化,探析三网融合环境下数字图书馆的服务模式：数字电视服务、移动通信服务、按需要学习服务和流媒体服务。参考文献3。 相似文献
10.
Sangho Kim 《Journal of Media Economics》2013,26(1):36-56
This study analyzes the determinants of cinema demand in Korea for 1963 to 2004. The study specifies a time series-based simultaneous-equations model and considers some variables that have not been included in other studies of cinema demand at the national level. The estimation results indicate that cinema demand increases with an increase in the variety and quality of movies but decreases with an increase in admission price and television diffusion. Moreover, cinema services are a substitute for trips to cultural facilities and a complement to cable television services. The results also indicate that attendance and income are significant determinants of cinema supply. 相似文献
11.
随着广播电视技术的发展,有线电视逐步从模拟向数字平移,现有的HFC网络担负着模拟和数字电视信号共同传输的任务,大多采用多级光纤链路级联和树型电缆分配的环一星一树型网络拓扑结构,所有信号都由前端通过光纤和同轴电缆向下传输,这种模式的网络结构复杂,可靠性不高,维护困难,如何保证数字电视高质量、不间断地传输,对有线电视整体向数字化平稳过渡具有十分重要的意义。本文就有线数字电视网络维护中需注意的问题做简单的分析。 相似文献
12.
Paul Murschetz 《媒体管理杂志》2013,15(2):85-94
Abstract The present article examines the impact of new digital technologies, services and markets on changes to television in Austria from a media‐economics perspective. This article started form the assumption that the process of transformation towards digital distribution modes would make questions about the role and legitimacy of public service television in Austria more prominent than ever before. Since the technical development of digitisation steps up competition in the programming, advertising and viewer markets, the continued existence of public service broadcasting in Austria is at risk. Already facing strong competition from private cross‐border analogue television, private digital services promise increased competition for the ORF, will take away advertising volume and accelerate the cost spiral for rights. The ORF will have to face these challenges as the regulator has assigned it the role of a chief enabler of digital television in the market segments for satellite and terrestrial transmission. This article argues that programme universality as leading principle for public service broadcasting faces a legitimacy crisis as digital competitors may better target minority demands in fragmented audience environments. It remains to be seen how far the ORF is able to being both distinctive and attractive to its target audiences, so to ensure its position into the next millennium. Affordability and reliability of technology comes as another critical success factor. For the time being, the continuous confusion about lasting, stable and interoperable receivers in viewer homes is the main cause for the poor development of digital TV in Austria. This is aggravated by excessive prices and the current difficulty in seeing any added value in new digital content. To conclude, much hope is put into the Digitale Plattform Austria, a working group of experts to produce a coherent and evaluable digitisation concept, that will take up these challenges in a competent way. 相似文献
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14.
《Journal of Media Economics》2013,26(4):279-294
Using industrial organization as the theoretical framework, this study examines the relation between market competition and the media performance of Taiwan's cable television industry. The media performance of cable television systems is defined as the subscribers' satisfaction with program service, customer service, and community service. A telephone survey was conducted to collect data for the study. This study's findings in general support a positive relation between market competition and media performance, which accords with most previous studies. 相似文献
15.
The authors explore demand for cable services in individual households and find that the quality of over‐the‐air reception, interest in nonprogramming entertainment services, and service quality directly affect that demand. The study also explores demographic and behavioral differences in demand for basic and pay services and outlines their implications for cable systems operators. 相似文献
16.
The present study deals with the social implications of cablebroadcasting and explores the possible links between the spreadof global media and the development of individualistic and globalisticorientations. The study examined the function of televisionin strengthening individuals' cognitive and affective connectionswith their own selves, with social groups such as primary andethnic groups, with their society (the nation-state), and withthe global community. The beginning of the cable era in Israelcreated a unique situation which made possible the comparisonof two research populations, subscribers and non-subscribers,which were similar in all background variables, yet differentin their television supply. The main conclusion of this studywas that there are differences between the two groups in termsof their assessments of gratifications obtained from television,and concerning the strengthening of their connections with varioussocial groups and with their own selves. Moreover, there isa clear difference in the structure of the assessments of thetwo groups as presented graphically in two SSA maps-among thesubscribers there is a well defined region of variables relatedto the connection with the global community, while among thenon-subscribers these variables are scattered among variablesrelated to connections with other social groups. In addition,our data suggest that the gratifications obtained from televisionfor the self are complimentary to the gratifications relatedto connections with the global community. 相似文献
17.
Matthew M. Martin Carolyn M. Anderson Grant C. Cos 《Communication Research Reports》2013,30(2):195-202
This study investigated the relationship between people's communication tendencies for sending and receiving verbally aggressive messages with their opinions and feelings about a verbally aggressive television show. Participants (N=216) completed measures of verbal aggressiveness and psychological hurt before viewing a 7‐minute clip from the television show Daddy Dearest. Participants then completed measures for show affinity, character affinity, and show realism. The results showed that people who were verbally aggressive, tended to watch more television weekly, and did not report being hurt by receiving verbally aggressive messages, expressed more affinity for the character and the show and perceived the show to be similar to real life. People who reported greater psychological hurt from receiving verbally aggressive messages and tended to watch more television weekly also reported that the show was similar to real life. 相似文献
18.
Allan Brown 《媒体管理杂志》2013,15(4):277-286
Abstract Australia and Finland provide contrasting case studies of the transition from analogue to digital terrestrial television transmission. The experiences of these two countries help identify the policy choices available to governments and provide lessons for other countries planning their digital terrestrial television systems. Overall, the digital policies adopted in Finland are much more liberal than those in Australia. The Australian experience serves to confirm the deficiency of the high definition model for digital television, and to indicate that a wider range of programming and services offers viewers a greater incentive to invest in digital reception equipment than high‐resolution picture quality. Shortcomings in policy decisions have resulted in problems for both countries since their launch of digital transmissions. There have been delays in the availability of some digital services, and the take‐up of digital equipment by viewers has been poor. The experiences of Australia and Finland suggest that the transition to digital terrestrial television broadcasting represents a situation of market failure and that governments may need to consider intervening in the market for digital reception equipment. ....... 相似文献
19.
Paulo Faustino 《媒体管理杂志》2013,15(4):151-163
The main objectives of this article are to analyse (a) some media group strategic corporate management options, especially within the television segment; (b) as well as identify critical success factors to achieve leadership. Some future challenges are also identified within the scope of new broadcasting technologies such as Internet protocol television, cable, satellite, and digital terrestrial television. 相似文献
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