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本文基于TAM模型、网络外部性、转换障碍、感知隐私风险和信任,构建了移动社交类APP用户持续使用意愿影响因素的研究模型,并以移动端微信（微博）为例进行了实证对比研究。利用结构方程模型对调查问卷数据进行分析,研究结果表明,两者大部分假设均得到支持,满意度和信任对用户持续使用意愿有直接影响,而网络外部性和感知有用性、感知易用性、感知娱乐性对用户持续使用意愿有间接影响,可替代平台吸引力对用户满意度与用户持续使用意愿的调节作用显著。最后根据结论提出了相关的建议。 相似文献
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移动团购发展迅速,用户的持续使用意愿是移动团购发展和竞争的关键,ECM、IS成功理论以及两者整合研究是持续使用意愿的主要方式,哪个模型对用户的持续使用意愿解释力度更强是本文研究的主要问题。本文以移动团购为研究对象,基于ECM和IS成功理论比较和整合研究用户的持续使用意愿,构建研究模型。通过调查问卷收集数据,使用SPSS和Smat PLS分析数据,进行假设检验。研究发现ECM、IS成功理论以及两者整合研究模型均适用于持续使用意愿研究,且ECM对于满意度和持续使用意愿的解释力度均大于IS成功理论,而整合理论的解释度最强,整合研究模型更适合于研究用户的持续使用行为。移动团购的满意度受到期望确认、感知有用性和系统质量、服务质量的影响,且期望确认以及感知有用性的影响作用更大,而信息质量的影响作用不显著。 相似文献
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This study extends and tests the dual factor model of technology usage (Cenfetelli, 2004, Cenfetelli and Schwarz, 2011), which recognizes enablers and inhibitors as two distinct constructs in the context of social media. We test the effect of two enablers: perceived usefulness and perceived enjoyment on perceived communication quality and social media continuance intention. We advance the understanding of the conceptualization of inhibitors from object-based, social-based, behavioral-based, and affective-based perspectives. We investigate the moderating effects of affective-based inhibitors (i.e., perceived social media distress and perceived social media anxiety) and the direct effects of object-based inhibitor (rapid change), social-based inhibitor (i.e., distorted reputation), and behavioral-based inhibitor (perceived complexity) on communication quality and continuance intention. To test the hypotheses, we collected data using an Online Crowdsourcing Markets (OCMs) technique. Using a sample of 268 Facebook users, our findings suggest perceived enjoyment is the main enabler, whereas perceived complexity is the main inhibitor of social media continuance intention. The findings also suggest that perceived social media anxiety moderates the relationships between (1) perceived complexity and perceived enjoyment, (2) perceived complexity and perceived usefulness, and (3) perceived complexity and perceived communication quality. We also find distorted reputation has a positive effect on perceived complexity but rapid change does not have a significant effect on perceived complexity. Perceived communication quality also significantly influences social media continuance intention. Our study confirms the dual factor model of technology usage and advances social media research by demonstrating that inhibitors are distinct from enablers. 相似文献
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《International Journal of Information Management》2017,37(5):417-430
Organizations face significant challenges in capturing value from their investments in strategic information systems such as enterprise systems (ES). Managers are a powerful source of influence shaping the post-adoption attitudes and behaviors of users and the success of ES. However, the extant IS literature has focused primarily on the role of top management and theoretical explanations of the role of supervisors in fostering continuing usage of ES are lacking. Drawing on transformational leadership theory and the IS continuance (ISC) model, this paper conceptualizes a theoretical model differentiating the influence mechanisms through which different types of leadership behaviors influence the success of ES. Data collected from 192 users of ES confirms our theorization. We find that transformational leadership behaviors of supervisors influence users’ evaluations of satisfaction and perceived usefulness, while their transactional leadership behaviors influence users’ ES continuance intention by moderating the effects of user satisfaction and perceived usefulness on ES continuance intention. This study advances research on the role of leadership behaviors of supervisors in capturing value from enterprise systems. The research also contributes to practice by suggesting effective strategies for promoting continued usage of mission critical systems such as enterprise systems and delivering value from firms’ IT investments. 相似文献
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[目的/意义] 探讨学术微信公众号用户持续使用意愿的影响因素,期望促进学术微信公众号的健康和可持续发展。[方法/过程] 基于期望确认模型（ECM）和PPM模型,构建了学术微信公众号用户持续使用意愿的影响因素模型,并通过问卷搜集300份有效样本数据,采用结构方程模型分析数据。[结果/结论] 结果表明,用户对学术微信公众号的满意度是影响用户持续使用意愿的主要因素;感知有用性正向影响满意度,间接影响用户持续使用意愿;期望确认正向显著影响感知有用性和满意感,间接影响用户持续使用意愿。与此同时,感知娱乐、信息质量和服务质量正向显著影响期望确认,间接影响感知有用、满意度、持续使用意愿。此外,转换成本、替代者吸引对持续使用意愿影响不显著。最后提出了相应的建议。 相似文献
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[目的/意义]探究当搜索引擎服务提供商由于危机事件而处于负面网络口碑中时,影响其用户持续使用行为的因素及其交互作用机理,对搜索引擎服务的开发商和运营商有效地应对突发危机事件及进行科学的客户关系管理具有积极作用。[方法/过程]本文整合技术接受模型、信息系统持续使用的期望确认理论、习惯理论和归因理论,提炼出假设并构建了理论模型。实证分析部分通过大量的图片和文字等实验素材模拟"百度魏则西事件"的负面网络口碑情境,并结合问卷调查获得339份有效样本数据,之后利用SmartPLS2.0进行模型检验。[结果/结论]研究结果显示,期望确认正向影响技术支持和满意度;技术支持提高满意度、持续使用态度和其意向;负面网络口碑直接或通过责任归因的部分中介作用间接负向抑制持续使用态度;满意度、持续使用意向和使用习惯直接促进持续使用行为。 相似文献
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Customer acceptance of IPTV service quality 总被引：1，自引：0，他引：1
Hyeong Yu Jang Mi Jin NohAuthor vitae 《International Journal of Information Management》2011,31(6):582-592
The purpose of this article is to provide insights into the effects of Internet Protocol Television (IPTV) service quality and reveal mediation effects in the process of forming the repurchase intention. This study incorporates additional theoretical construct, perceived enjoyment, to reflect IPTV characteristics using extended technology acceptance model (TAM). This study empirically investigated a research model and conducted a survey of IPTV service users. The results of this study are as follows. First, IPTV service quality is summarized as design, security, and customer service, which is supported by second-order factor analysis. Service quality had an influence on perceived usefulness, perceived ease of use, and perceived enjoyment. Second, perceived ease of use had a significant effect on perceived enjoyment, and perceived usefulness also had an effect on repurchase intention. Third, attitude, trust, and satisfaction had a positive effect on repurchase intention. To reveal the impact on repurchase intention of the IPTV service quality, this study proposes customer acceptance on IPTV service based on a modified TAM. 相似文献
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移动阅读用户满意度与持续使用意愿影响因素研究——以内容聚合类APP为例 总被引：1，自引：0，他引：1
近年来,移动阅读服务中用户的持续使用与黏性受到了学界和业界的关注。在分析移动阅读特点的基础上,基于ECM-IT模型和DM模型,构建了新的持续使用意愿研究模型,并通过实证研究,得到了以下结论:一是扩展后的ECM-IT和DM模型适用于移动阅读情境;二是满意度、感知有用性、感知娱乐性等因素对用户持续使用有显著影响;三是移动阅读服务的内容、界面、个性化服务等功能对用户满意度有显著影响,分享、转发、评论等社交化互动服务对用户满意度没有显著影响。 相似文献
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[目的/意义]信息技术的持续使用是衡量其成功的重要标志，探究用户持续使用意愿的影响因素是解决微信小程序用户流失的先决条件。[方法/过程]本文基于技术接受模型和期望确认模型，构建了微信小程序用户持续使用意愿模型，采用参考经典量表和深度访谈相结合的方式，提出研究假设、确定调查问卷并进行数据收集，通过实证分析确认微信小程序用户持续使用意愿的影响因素。[结果/结论]研究发现微信小程序持续使用意愿影响机制如下：1）用户的期望确认程度对感知易用性、感知有用性和感知娱乐性均有显著正向影响；2）用户的满意度是影响持续使用意愿的重要因素；3）用户的使用习惯对持续使用意愿没有预期的正向影响。研究结果有一定的理论意义和现实意义。 相似文献
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《The Journal of High Technology Management Research》2019,30(1):1-14
The purpose of this study is to explore differences of adoption of smartwatches in China, France, and Thailand. We propose an analytical framework aggregating the technology acceptance model (TAM) elements, perceived affective quality (PAQ), mobility, availability, and trust. A quantitative approach with Smart-PLS software is used. Results show significant differences (1) between France and Thailand for availability - perceived ease of use (PEOU) and PEOU - perceived usefulness (PU) links; (2) between France and China, for PEOU - PU and trust – PU links; and finally, (3) for trust – PU, and PAQ - PEOU links between China and Thailand. The results give practitioners insights on how to successfully propose their devices in three countries, using both general strategies and specific communication systems. In China, practitioners should focus on PAQ, mobility, and trust. In Thailand, on PAQ, mobility, while differentiating based on the age and sex of their targets. In France, PAQ should be the focus, with a concern about gender with regard to communication strategies. 相似文献
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Mobile banking (m-banking) has emerged dynamically over the years due to consumers' increased use of mobile technologies, their ever-growing lifestyle choices and also the several different economic factors. This paper proposes a new research model by extending the DeLone & McLean information systems (D&M IS) success model to understand users’ actual usage of m-banking. The research model was tested and validated using data collected by survey from 227 Omani residents. This study employed a two-staged analytical approach by combining structural equation modeling and neural network analysis. The results divulge that satisfaction and intention to use stand as two important precedents of actual usage, and the satisfaction also mediates the relationship between service quality, information quality and trust with intention to use m-banking and negates with that of system quality. We have provided the theoretical as well as practical implications of the findings. 相似文献
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以SNS社交网络个人用户持续使用行为为研究对象,以信息系统持续使用理论为参考框架,整合计划行为理论,针对SNS的特点引入感知娱乐、感知信任及习惯,建立研究模型进行实证研究。研究结果表明:信息系统持续使用理论在SNS情境下有良好的适用性;主观规范和感知行为控制对用户的使用意向和实际使用行为影响显著;感知娱乐对满意度和持续使用意向影响显著;习惯对实际使用行为的影响及对持续使用意向和行为之间的调节效应显著。 相似文献
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The advent of new information technology has radically changed the end-user computing environment over the past decade. To enhance their management decision-making capability, many organizations have made significant investments in business intelligence (BI) systems. The realization of business benefits from BI investments depends on supporting effective use of BI systems and satisfying their end user requirements. Even though a lot of attention has been paid to the decision-making benefits of BI systems in practice, there is still a limited amount of empirical research that explores the nature of end-user satisfaction with BI systems. End-user satisfaction and system usage have been recognized by many researchers as critical determinants of the success of information systems (IS). As an increasing number of companies have adopted BI systems, there is a need to understand their impact on an individual end-user's performance. In recent years, researchers have considered assessing individual performance effects from IS use as a key area of concern. Therefore, this study aims to empirically test a framework identifying the relationships between end-user computing satisfaction (EUCS), system usage, and individual performance. Data gathered from 330 end users of BI systems in the Taiwanese electronics industry were used to test the relationships proposed in the framework using the structural equation modeling approach. The results provide strong support for our model. Our results indicate that higher levels of EUCS can lead to increased BI system usage and improved individual performance, and that higher levels of BI system usage will lead to higher levels of individual performance. In addition, this study's findings, consistent with DeLone and McLean's IS success model, confirm that there exists a significant positive relationship between EUCS and system usage. Theoretical and practical implications of the findings are discussed. 相似文献
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[目的/意义]为了在线健康社区的可持续发展，增强用户粘性，有必要对在线健康社区用户持续使用意愿影响因素进行研究。[方法/过程]通过感知收益和感知成本来衡量感知价值，并将感知价值理论结合期望确认模型构建了在线健康社区用户持续使用意愿的结构方程模型，采用问卷调查方法收集数据，利用AMOS 21.0验证模型中的假设。[结果/结论]研究结果表明：来源可靠性、信息准确性及时效性的提高能有效提高用户感知收益，进而对感知价值产生正向的影响；而更高的隐私安全性与反馈及时性则能通过降低感知成本提高用户的感知价值；感知有用性和感知价值显著影响用户满意度，进而影响用户持续使用意愿；相比于感知价值，在线健康社区中感知有用性对用户满意度的影响相对较小。 相似文献
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政府门户网站是政府电子政务建设的重要部分,其成功的关键取决于用户的持续使用。基于IS持续使用模型(IS Continuance Model)和DeLone & McLean IS成功模型,构建了政府门户网站用户采纳模型。以政府门户网站个人用户为研究对象,通过问卷方式采集了630个有效样本数据,运用结构方程建模方法对模型进行了检验。实证结果表明:(1)用户满意和感知有用性是政府门户网站用户持续使用意向的重要前因;(2)政府门户网站服务质量的四个维度通过用户满意和感知有用性影响用户持续使用意向,但其影响机制存在差异。 相似文献
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在信息系统持续使用模型（ECT-IT）的基础上,结合营销学的关系质量理论,在该模型中加入用户信任和转移成本两个因子,用电子服务质量代替期望确认变量,选取大学生网上银行持续使用行为作为研究对象进行实证研究。结果表明：用户感知的信息质量、系统质量和服务质量,对用户感知有用性和用户满意有着显著的正向影响;用户感知有用性、满意、信任和转移成本,都对用户持续使用意愿有着显著的正向影响,影响程度从大到小分别是满意、转移成本、信任和感知有用性。 相似文献
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[目的/意义]探索信息技术背景下用户量化自我持续参与意愿的影响因素及其作用机制,为提升用户的健康行为意愿提供合理的理论支撑.[方法/过程]基于用户感知视角,以技术接受模型为理论基础,运用问卷调查方法收集数据,利用SPSS软件和AMOS软件进行数据分析,建立了用户量化自我持续参与意愿影响因素模型.[结果/结论]感知有用性... 相似文献
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For over a decade, researchers have devoted much effort to construct theoretical models, such as the Technology Acceptance Model (TAM) and the Expectation Confirmation Model (ECM) for explaining and predicting user behavior in IS acceptance and continuance. Another model, the Cognitive Model (COG), was proposed for continuance behavior; it combines some of the variables used in both TAM and ECM. This study applied the technique of structured equation modeling with multiple group analysis to compare the TAM, ECM, and COG models. Results indicate that TAM, ECM, and COG have quite different assumptions about the underlying constructs that dictate user behavior and thus have different explanatory powers. The six constructs in the three models were synthesized to propose a new Technology Continuance Theory (TCT). A major contribution of TCT is that it combines two central constructs: attitude and satisfaction into one continuance model, and has applicability for users at different stages of the adoption life cycle, i.e., initial, short-term and long-term users. The TCT represents a substantial improvement over the TAM, ECM and COG models in terms of both breadth of applicability and explanatory power. 相似文献