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1.
Sangho Seo 《媒体管理杂志》2013,15(1):1-8
The innovations of new digital technology as well as the changes in communications policies have made cable operators' triple-play services for consumers possible. In the face of the new type of competition, this study estimates the adoption pattern of triple-play services by cable operators in U.S. local telecommunications markets and discovers factors associated with cable operators' adoptions of triple-play strategies in markets. Probit regression analyses reveal that cable operators having a large video subscriber base are more likely to adopt triple-play strategies in local markets. Apparently, a large video subscriber base provides cable operators with motivation for the adoption of a triple-play strategy in order to hinder video customers' churn to other competitors and to generate additional revenue per customer. 相似文献
2.
《图书馆管理杂志》2013,53(1-2):393-408
Abstract A survey was conducted in Spring 1999 to assess the library support services for distance learning within the Texas A&M University System. Graduate students actively enrolled at remote sites in one or more courses taught on the system's interactive video network were surveyed. Results of this survey provide insight for improving library services. “People want what they want when they want it. They don't want something else, they don't want less than they want, and they certainly don't want it at some other time” (Forsha, 1992). 相似文献
3.
Albert N. Greco 《Publishing Research Quarterly》1996,12(3):5-15
Between 1990 and 1995, a substantive reconfiguration took place within the publishing, communications, and mass media industries in the United States. These changes were triggered primarily by five pivotal developments: (1) the direct impact of strategic planning theories and practices on a relatively small number of U.S. and foreign media executives; (2) a dramatic technological convergence within the entire communications industry; (3) a quest to gain hegemony over the creation, production, and distribution of electronic and print information and entertainment products and services in the United States and the global marketplace; (4) a sharp increase in media usage and expenditures in the United States; and (5) the impending passage of a massive, revolutionary telecommunications bill. This legislation (the Telecommunications Act of 1996) changed drastically the ground rules created by the Communications Act of 1934, lifted restrictions on the ownership of media properties, allowed media companies to enter formerly forbidden markets, and reduced or eliminated governmental controls over the burgeoning communications business. The deeply etched lines separating “newspapers” from “books” and “magazines”, or “television” from “telephone”, “radio”, “film”, and “video” became hazy, and, in some instances, disappeared. Media scholars and industry experts realized that the communications landscape had to be viewed as a totally interconnected industry, albeit a rather diverse one. 相似文献
4.
ABSTRACT This article discusses how a library's consistent policy of accessibility and foresight positioned itself to serve its students, faculty and staff in the virtual world of Second Life. Always ahead of the technological curve, this library has been the front-runner in providing services to distance learners via text messaging, “chat,” e-mail, and telephone services and via its laptop librarian project across the campus. It now is poised and ready to provide service in Second Life. Collaboration between the library and teaching faculty culminated in the creation, development, and furnishing of a library in Second Life, an environment that gives new meaning to “off-campus” learning. Without marketing, but as a visible presence, the Second Life library was able to attract both off-campus guests and affiliated students and faculty and even participated in campus-wide projects. This experiment has enjoyed the support of both the university and library administration. 相似文献
5.
Christopher Lueg 《媒体管理杂志》2013,15(3):161-166
In an integrated media environment where news networks seek synergistic opportunities for their parent companies, news content is increasingly susceptible to promotional influence. A comparative content analysis of new and traditional news spaces on U.S. cable television news networks Cable News Network, MSNBC, and Fox News Channel examined the video screen space and the news crawl, or “ticker,” space. Findings reveal that, proportionally, more promotional content occurs within the traditional video content space when compared to the ticker space. However, it was also shown that the ticker acts as a general branding agent for 2 of the 3 networks. Content dispersion also suggests a unique “content identity” for each news brand. The study found no evidence of “covert” promotion for synergistic gain—a positive result for news consumers. 相似文献
6.
COMUNICÁO: TRAMA DE DESEJOS E ESPELHOS: OS METALURGICOS, A TELENOVELA E A COMUNICACÁO DO SINDICATO / COMMUNICATION: A PLOT OF HOPES AND DESIRES: METAL WORKERS, SOAP OPERAS, AND UNION COMMUNICATION by Maria Luiza Cardinale Baptista (Canoas, Brazil: Universidade Luterana do Brasil “Colecao Mundo Midia, No. 3,”; 1996—no price available, ISBN 85–85692–17–0, 180 pp., tables) LAS OTRAS RADIOS / THE OTHER RADIOS by Alfredo Bouissa, Eduardo Curuchet, and Oscar Orcajo (Montevideo, Uruguay: Editorial Nordan‐Comunidad “Coleccion Tierra Amiga, No. 3,”; 1998—no price available, ISBN 9974–42–052–5, 268 pp., appendices) AS HISTÓRIAS EM QUADRINHOS NO BRÁSIL: TEORIA E PRATICA / A HISTORY OF COMICS IN BRAZIL: THEORY AND PRACTICE edited by Flávio Mário de Alcântara Calazans (São Paulo: INTERCOM “Colecao GT's da INTERCOM, No. 7,”; 1997—price not given, ISBN 85–900400–1‐1, 174 pp.) CALANDRA: O SUFOCO DA IMPRENSA NOS ANOS DE CHUMBO /CALENDER: THE SUFFOCATION OF THE PRESS IN THE YEARS OF DICTATORSHIP by Pery Cotta (Rio de Janeiro: BCD União de editoras, Bertrand Brasil, 1997—no price available, ISBN 85–286–0610–4, 238 pp.) CINE Y MEMORIA DEL SIGLO XX CINE EN CHILE: CINE EN EL MUNDO: HISTORIA SOCIAL Y CULTURAL DE CHILE: HISTORIA SOCIAL Y CULTURAL MUNDIAL CUADROS SINOPTICOS (1895–1995) / FILM AND MEMORY OF THE 20TH CENTURY: FILM IN CHILE, FILM IN THE WORLD, SOCIAL AND CULTURAL HISTORY OF CHILE, SOCIAL AND CULTURAL HISTORY OF THE WORLD, 1895–1995 by Jacqueline Mouesca and Carlos Orellana (Santiago de Chile: LOM Ediciones “Coleccion Sin Norte,”; 1998—no price available, ISBN 956–282–077–7, 417 pp., photographs) CUENTO DE CINE / FILM STORIES edited by Sergio Renan (Buenos Aires: Extra Alfaguara, 1996—no price available, ISBN 950–511–259–9, 294 pp.) 相似文献
7.
Carteles de la Epoca de Oro del Cine Mexicano / POSTER ART FROM THE GOLDEN AGE OF MEXICAN CINEMA by Rogelio Agrasanchez, Jr. (Harlingen, TX: Archivo Filmico Agrasanchez, University de Guadalajara, Instituto Mexicano de Cinematografia/Austin, TX: University of Texas Press, 1997‐$40.00, ISBN 0–292–70485–2, 199 pp., photographs, index) PODER POLIÍTICO Y COMUNICACIÓN / POLITICAL POWER AND COMMUNICATION by Oswaldo Capriles Arias (Caracas: Universidad Central de Venezuela, Consejo de Desarrollo Cientifico y Humanistico “Colección Monografias 55,”; 1996‐no price available, ISBN 980–00–0978–7, 282 pp., notes, appendices) ECONOMIA POLÍTICA DAS TELECOMUNICACÓES, DA INFORMACÁO, E DA COMUNICACÓA / POLITICAL ECONOMY OF COMMUNICATION, INFORMATION, AND TELECOMMUNICATIONS edited by César Ricardo Siqueira Bolaño (Sáo Paulo: INTERCOM “Colecáo GT's Intercom 5,”; 1995‐no price available, no ISBN [OCLC 35889473], 170 pp., notes, tables) ESTADO E CINEMA NO BRASIL / THE STATE AND CINEMA IN BRAZIL by Anita Simis (Sáo Paulo: Annablume Editora “Selo Universidade, Ciencias Sociais 51,”; 1996‐no price available, ISBN 8–5855–9669–3, 312 pp., tables, notes, illustrations, photographs) LA CULTURA DA TRABAJO: ENTRE LA CREACIÓN Y EL NEGOCIO: ECONOMIA Y CULTURA EN EL URUGUAY / CULTURE CREATES JOBS: BETWEEN CREATIVITY AND BUSINESS: CULTURE AND THE ECONOMY IN URUGUAY by Luis Stolovich, Graciela Lescano, and José Mourelle (Montevideo: Editorial Fin de Sigio “Colección Referencias,”; 1997‐no price available, ISBN 9974–49–107‐X, 329 pp., tables, figures, notes) UN MUNDO SIN PERIODISTAS: LAS TORTUOSAS RELACIONES DE MENEM CON LA LEY, LA JUSTICIA Y LA VERDAD / A WORLD WITHOUT JOURNALISTS: THE TORTUROUS RELATIONS OF MENEM WITH THE LAW, JUSTICE AND TRUTH by Horacio Verbitsky (Buenos Aires: Editorial Pianeta, 1997‐no price available, ISBN 950–742–886–0, 430 pp., appendices) 相似文献
8.
Gerald S. Greenberg 《Communication Booknotes Quarterly》2013,44(2):78-82
The following essay updates my TABLOID JOURNALISM: AN ANNOTATED BIBLIOGRAPHY OF ENGLISH‐LANGUAGE SOURCES (Westport, CT: Greenwood “Bibliographies and Indexes in Mass Media and Communications, Number 10,”; 1996—$65.00, ISBN 0–313–29544–1, 187 pp.) A. U.S. print journalism IT'S ALIVE! HOW AMERICA'S OLDEST PAPER CHEATED DEATH AND WHY IT MATTERS by Steven Cuozzo (New York: Times Books, 1996—$25.00, ISBN 0–8129–2286–7, 342 pp.) “Reversing the Romance: Class and Gender in the Supermarket Tabloids,” by Theron Britt (Prospect, 21: 435–451 [1996]) “Virgins, Vamps and the Tabloid Mentality,” by Linda Fairstein (Media Studies Journal, 12: 92–99 [Winter 1998]) SCOOPED! MEDIA MISS REAL STORY ON CRIME WHILE CHASING SEX, SLEAZE, AND CELEBRITIES by David J. Krajicek (New York: Columbia University Press, 1998—$24.95, ISBN 0–2311–0292–5, 230 pp., bibliographical references) B. U.S. television “The World Outside: Local TV News Treatment of Imported News,” by Raymond L. Carroll and C. A. Tuggle (Journalism and Mass Communication Quarterly 74: 123–133 [1997]) “Tabloid TV, Courtesy of the Education Department,” by Steven Drummond (Teacher Magazine 9: 14–15 [April 1998]) THE JOURNALISM OF OUTRAGEOUSNESS: TABLOID TELEVISION NEWS VS. INVESTIGATIVE NEWS by Matthew C. Ehrlich (Journalism and Mass Communication Monographs, No.155 [1996]) “Presumed Innocent? A Comparative Analysis of Network News, ‘Newsmagazines’ and Tabloid TV's Pretrial Coverage of the O. J. Simpson Criminal Case,” by Steven A. Esposito (Communications and the Law, 18: 49–72 [December 1996]) “Tabloid and Traditional Television News Magazine Crime Stories: Crime Lessons and Reaffirmation of Social Class Distinctions,” by Maria Elizabeth Grabe (Journalism and Mass Communication Quarterly 73: 926–946 [1996]) TABLOID TELEVISION: POPULAR JOURNALISM AND THE “OTHER NEWS” by John Langer (London: Routledge “Communication and Society,”; 1998—$24.99, ISBN 0–4150–6636–0, 192 pp., appendix, bibliographical references) “Human Nature and Crime Control: Improving the Feasibility of Nurturant Strategies,”; by Bryan Vila (Politics and the Life Sciences, 16: 3–21 [1997]) C. Legal implications ‘Get That Camera Out of My Face!”: An Examination of the Viability of Suing ‘Tabloid Television’ for Invasion of Privacy,” by Eduardo W. Gonzalez (University of Miami Law Review 51: 935–953 [1997]) “Punishing the Press: Using Contempt of Court to Secure the Right to a Fair Trial,” by Stephen J. Krause (Boston University Law Review 76: 537–574 [1996]) “The Confluence of Sensationalism and News: Media Access to Criminal Investigations and the Public's Right to Know,” by Jimmy R. Moye (CommLaw Conspectus, 6: 89–99 [1998]) D. International perspectives “Public Discourse/Private Fascination: Hybridization in ‘True‐Life‐Story’ Genres,” by Ib Bondebjerg (Media Culture &; Society 18: 27–45 [1996]) “Anthropology in the Body Shop: Lords of the Garden, Cannibalism, and the Consuming Desires of Televisual Anthropology,” by Rosalind C. Morris (American Anthropologist, 98: 137–146 [1996]) “The Media's Impact on International Affairs, Then and Now,” by Johanna Neuman (SAIS Review, 16: 109–123 [Winter/Spring 1996]) “Core of the Problem: Newspaper's Fate Will Gauge More Than Press Freedom,”; by Andrew Sherry (Far Eastern Economic Review, 160: 61–63 [3 July 1997]) 相似文献
9.
《Journal Of Access Services》2013,10(4):1-3
ABSTRACT The creation of “Access Services” departments in academic libraries did not translate into the creation or offering of new services for patrons. Instead, it was typically just the combination of three already existing departments. Recent changes and trends in Access Services, including new NCIP and ISO standards, an increase in the use of electronic reserves, and the availability of items in various formats, now allow librarians to reconsider if this departmental arrangement is the best for today's library customers. This paper argues that the traditional configuration of Access Services needs to be dismantled if academic libraries are to provide excellent customer service to faculty and students. 相似文献
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RESIDENTIAL BROADBAND by George Abe (Indianapolis: Macmillan Technical Publishing “Cisco Press Design and Implementation Series,”; 1997—$55.00, ISBN 1–57870–020–5, 500 pp., charts, graphs, acronyms list [inside covers], appendix directory of companies, index) INTRODUCTION TO TELECOMMUNICATIONS NETWORK ENGINEERING by Tarmo Anttalainen (Norwood, MA: Artech House “Communications Library,”; 1998—price not given, ISBN 0–89006–984–0, 297 pp., diagrams, chapter problem and review sets, references, index) MOBILE TELECOMMUNICATIONS: STANDARDS, REGULATION, AND APPLICATIONS by Rudi Bekkers and Jan Smits (Norwood, MA: Artech House “Mobile Communications Series,”; 1998—$95.00, ISBN 0–89006–806–2, 467 pp., diagrams, tables, glossary, bibliography, notes, index) HIGH PERFORMANCE NETWORKS, PERSONAL COMMUNICATIONS AND MOBILE COMPUTING by Dimitris Chorafas (Basingstoke: Macmillan “Business,”; 1997—£45.00, ISBN 0–333–66683–6, 340 pp., figures, tables, charts, list of contacts, index) DIGITAL VIDEO BROADCASTING: TECHNOLOGY, STANDARDS, AND REGULATIONS by Ronald de Bruin and Jan Smits (Norwood, MA: Artech House “Digital Audio and Video Library,”; 1999—$73.00, ISBN 0–89006–743–0, 315 pp., diagrams, references, glossary, index) FROM TALKING DRUMS TO THE INTERNET: AN ENCYCLOPEDIA OF COMMUNICATIONS TECHNOLOGY by Robert Gardner and Dennis Shortelle (Santa Barbara, CA: ABC‐Clio, 1997—$65.00, ISBN 0–87436–832–4, 355 pp., photos, diagrams, references, bibliography, index) COMMUNICATION TECHNOLOGY UPDATE edited by August E. Grant and Jennifer Harman Meadows (Woburn, MA: Focal Press, 1998 [6th ed.]—$35.00, paper, ISBN 0–240–80326–4, charts, diagrams, tables, notes, chapter bibliographies, glossary) ISDN EXPLAINED: WORLDWIDE NETWORK AND APPLICATIONS TECHNOLOGY edited by John M. Griffiths (Chichester, England and New York: John Wiley, 1998 [3rd ed.]—$74.95, ISBN 0–471–97905–8, 291 pp., charts, tables, notes, glossary, index) DICTIONARY OF COMMUNICATIONS TECHNOLOGY: TERMS, DEFINITIONS AND ABBREVIATIONS by Gilbert Held (New York: John Wiley, 1998 [3rd ed.]—$160.00, paper, ISBN 0–471–97517–6, 672 pp., tables, charts, appendices) RESIDENTIAL BROADBAND: AN INSIDER'S GUIDE TO THE BATTLE FOR THE LAST MILE by Kim Maxwell (New York: Wiley, 1998—$39.99, paper, ISBN 0–471–25165–8, 390 pp., diagrams, tables, bibliography, index) MAKING MICROCHIPS: POLICY, GLOBALIZATION, AND ECONOMIC RESTRUCTURING IN THE SEMICONDUCTOR INDUSTRY by Jan Mazurek (Cambridge, MA: MIT Press “Urban and Industrial Environments,”; 1999—$30.00, ISBN 0–262–13345–8, 245 pp., charts, references, index) UNDERSTANDING MODERN TELECOMMUNICATIONS AND THE INFORMATION SUPERHIGHWAY by John G. Nellist and Elliott M. Gilbert (Norwood, MA: Artech House, 1999—$49.00, ISBN 0–89006–322–2, 285 pp., photos, diagrams, charts, chapter bibliographies, glossary, index) WORLD‐CLASS TELECOMMUNICATIONS SERVICE DEVELOPMENT by Ellen Ward (Norwood, MA: Artech House “Telecommunications Library,”; 1998—$59.00, ISBN 0–89006–922–0, 260 pp., diagrams, acronyms list, index) UNDERSTANDING CELLULAR RADIO by William Webb (Norwood, MA: Artech House “Mobile Communications Series,”; 1998—$59.00, ISBN 0–89006–994–8, 283 pp., diagrams, glossary, index) 相似文献
12.
《Public Library Quarterly》2013,32(3-4):59-73
ABSTRACT This article investigates requirements and responsibilities for public library youth services librarians. Position advertisements were published in American Libraries in five-year increments, from 1971 to 2001. Youth services librarian positions were analyzed as to changes in position titles, education requirements, job responsibilities, and personality characteristics. Findings suggest that the number of advertised youth services positions is increasing, and job titles are changing from the specific “children's services” to the more generalized “youth services.” Advertised responsibilities of the youth services librarian have consistently emphasized collection management and administrative duties, and many advertisements place a heavy emphasis on personality traits. 相似文献
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MEGAMEDIA: HOW GIANT CORPORATIONS DOMINATE MASS MEDIA, DISTORT COMPETITION AND ENDANGER DEMOCRACY by Dean Alger (Lanham, MD: Rowman &; Littlefield, 1998—$27.95, ISBN 0–8476–8389–3, 277 pp., cartoons, notes, index) UNDER THE RADAR: TALKING TO TODAY'S CYNICAL CONSUMER by Jonathan Bond and Richard Kirshenbaum (New York: Wiley “Adweek Books,”; 1998—$27.95, ISBN 0–471–17469–6, 226 pp., photos, credits, index) MEDIA IN AMERICA: THE WILSON QUARTERLY READER edited by Douglas Gomery (Baltimore: Johns Hopkins University Press, 1998 [rev. ed.]—$40.00/17.95, ISBN 0–943875–86–2 hard, 0–943875–87–0 paper, 303 pp., index) THE ADVERTISING AGENCY BUSINESS: THE COMPLETE MANUAL FOR MANAGEMENT &; OPERATION by Eugene J. Hameroff (Lincolnwood, IL: NTC Business Books, 1998 [3rd ed.]—$39.95, ISBN 0–8442–3169‐x, 275 pp., index) MEDIA MANAGEMENT: A CASEBOOK APPROACH by Ardyth Broadrick Sohn, et al. (Mahwah, NJ: Lawrence Erlbaum Associates “LEA's Communication Series,”; 1998 [2nd ed.]—$39.95, paper, ISBN 0–8058–3026‐X, 383 pp., tables, notes, references, index) GLOBAL PRODUCTIONS: LABOR IN THE MAKING OF THE “INFORMATION SOCIETY”; edited by Gerald Sussman and John Lent (Cresskill, NJ: Hampton Press “Communication Series,”; 1998—$65.00, ISBN 1–57273–171–0, 317 pp., map, charts, tables, references, index) ENTERTAINMENT INDUSTRY ECONOMICS: A GUIDE FOR FINANCIAL ANALYSIS by Harold L. Vogel (New York: Cambridge University Press, 1998 [4th ed.]—$39.95, ISBN 0–521–59438–3, 490 pp., charts, tables, chapter readings, references, glossary, appendices, index) MEDIA MERGERS edited by Nancy J. Woodhull and Robert W. Snyder (New Brunswick, NJ: Transaction Books “Media Studies Series,”; 1998—price not given, paper, ISBN 0–7658–0409–3, 184 pp., charts, further reading, index) 相似文献
14.
《Communication monographs》2012,79(3):215-221
Ralph Waldo Emerson's theory of public address may be characterized as a rhetoric of provocation. Emerson did not see truth as encompassed by the human mind, set down in a book, or defended by logic. It is a state of mind, an attitude of searching for and listening to the voice within, the voice of God. The preacher‐orator cannot communicate truth directly to other men; he can only provoke them into searching for it on their own. The philosopher, orator, or preacher was, for Emerson, “only a more or less awkward translator” of ideas already in the consciousness of his audience. An orator functions as a “divining‐rod” to the deeper nature of men, lifting them above themselves and creating within them as appetite for truth. 相似文献
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Henry Currall (ed.) Phonograph Record Libraries: Their Organization and Practice (Hamden, Conn.: Archon Books, 1971 —price not known) Jonathon Miller's Marshall McLuhan (New York: Viking Press “Modern Masters” series, 1971—$1.75, paper) 相似文献
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MANUFACTURING THE FUTURE: A HISTORY OF WESTERN ELECTRIC by Stephen B. Adams and Orville R. Butler (New York: Cambridge University Press, 1999—$34.95, ISBN 0–521–65118–2, 270 pp., photos, appendices, notes, bibliographic essay, index) HITLER'S AIRWAVES: THE INSIDE STORY OF NAZI RADIO BROADCASTING AND PROPAGANDA SWING by Horst J. P. Bermeier and Rainer E. Lotz (New Haven: Yale University Press, 1997—price not given, ISBN 0–300–06709–7, 368 pp., photos, notes, appendices, sources, index, compact disc inside back cover) HOWARD AIKEN: PORTRAIT OF A COMPUTER PIONEER by I. Bernard Cohen (Cambridge, MA: MIT Press “History of Computing,”; 1999—$34.95, ISBN 0–262–03262–7, 329 pp., photos, appendices, source notes, index) COMMUNICATION, COMMERCE AND POWER: THE POLITICAL ECONOMY OF AMERICA AND THE DIRECT BROADCAST SATELLITE, 1960–2000 by Edward A. Comor (New York: St Martin's Press, 1998—price not given, ISBN 0–312–21071‐X, 253 pp., notes, bibliography, index) THE GREAT RADIO SOAP OPERAS by Jim Cox (Jefferson, NC: McFarland, 1999—$55.00, ISBN 0–7864–0589–9, 331 pp., photos, credits, appendices, annotated bibliography, index) INFORMATION AGES: LITERACY, NUMERACY, AND THE COMPUTER REVOLUTION by Michael E. Hobart and Zachary S. Schiffman (Baltimore: Johns Hopkins University Press, 1998—$29.95, ISBN 0–818–5881‐X, 301 pp., photos, notes, bibliographic essay, index) ENIAC: THE TRIUMPHS AND TRAGEDIES OF THE WORLD'S FIRST COMPUTER by Scott McCartney (New York: Walker, 1999—price not given, ISBN 0–8027–1348–3, 262 pp., photos, notes, bibliography, index) MAXWELL ON THE ELECTROMAGNETIC FIELD: A GUIDED STUDY by Thomas K. Simpson (New Brunswick, NJ: Rutgers University Press “Masterworks of Discovery: Guided Studies of Great Texts in Science,”; 1997—prices not given, ISBN 0–8135–2362–1 hard, 0–8135–2363‐X paper, 440 pp., diagrams, selected readings, bibliography, index) THE BRITISH LIBRARY GUIDE TO PRINTING: HISTORY AND TECHNIQUES by Michael Twyman (Toronto: University of Toronto Press, 1999—$19.95, paper, ISBN 0–8020–8179–7, 88 pp., further readings, illustrations, index) THE SIGNIFICANCE OF THE PRINTED WORD IN EARLY AMERICA: COLONISTS’ THOUGHTS ON THE ROLE OF THE PRESS by Julie Hedgepeth Williams (Westport, CT: Greenwood Press “Contributions to the Study of Mass Media and Communications, No. 55,”; 1999—$65.00, ISBN , 0–313–30923‐X, 298 pp., bibliography, index) 相似文献
17.
《The Reference Librarian》2013,54(67-68):299-311
Summary It is the responsibility of any institution offering distance education programs to provide library resources and services for its students. In contrast to traditional students who can find the library on a campus map and go there, distance learners need orientation in order to “find their way” to their library. Librarians must be proactive in their efforts to make the library visible and accessible to these students. Library resources and services must be made available in ways compatible with the needs of students in these programs. The processes of designing, marketing, providing and evaluating appropriate library services demand continuous outreach to the distance education community. 相似文献
18.
ABSTRACT From Jan.-April 1996, the University of Evansville Libraries compared the EBSCODOC and CARL UNCOVER document delivery services in the context of fulfilling article requests that were not completed using the OCLC/ILL subsystem as well as in providing “rush” service. Both services had comparative strengths and weaknesses. EBSCODOC's strength was its comprehensiveness; its weakness was speed of delivery. CARL UNCOVER's strength was the speed and reliability of delivery; its weakness was a 41% rate of fulfillment. Recommendations include further testing of full-text document suppliers in order to identify the best service or services to completely meet the needs of academic libraries. 相似文献
19.
Chris Sterling 《Communication Booknotes Quarterly》2013,44(2):70-72
THE MEDIA IN YOUR LIFE: AN INTRODUCTION TO MASS COMMUNICATION by Jean Folkerts, Stephen Lacy, and Lucinda Davenport (Boston: Allyn &; Bacon, 1998‐$44.00, paper, ISBN 0–205–15414‐X, 558 pp., photos, charts, tables, glossary, references, index) THE BUSINESS OF CHILDREN'S ENTERTAINMENT by Norma Odom Pecora (New York: Guilford Press, 1998—price not given, ISBN 1–57230–280–1, 190 pp., tables, notes, references, index) EFFECTIVE FUND‐RAISING MANAGEMENT by Kathleen S. Kelly (Mahwah, NJ: Lawrence Erlbaum “Selected Titles in Public Relations,”; 1996‐$40.00/$20.00, ISBN 0–8058–2010–8 paper, 663 pp., references, index) 相似文献
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HISTORY OF THE MASS MEDIA IN THE UNITED STATES edited by Margaret A. Blanchard (Chicago: Fitzroy Dearborn, 1998—price not given, ISBN 1–57958–012–2, 752 pp., photos, bibliographies, index) MANIPULATING THE ETHER: THE POWER OF BROADCAST RADIO IN THIRTIES AMERICA by Robert J. Brown (Jefferson, NC: McFarland, 1998— $45.00, ISBN 0–7864–0397–7, 312 pp., photos, notes, bibliography, sources of broadcast recordings, index) SALANT, CBS, AND THE BATTLE FOR THE SOUL OF BROADCAST JOURNALISM: THE MEMOIRS OF RICHARD S. SALANT edited by Susan and Bill Buzenberg (Boulder, CO: Westview Press, 1998—$27.00, ISBN 0–8133–9091–5, 326 pp., photos, chronology, index) FATHER CHARLES E. COUGHLIN: SURROGATE SPOKESMAN FOR THE DISAFFECTED by Ronald H. Carpenter (Westport, CT: Greenwood “Great American Orators No. 28,”; 1998—$69.50, ISBN 0–313–29040–7, 224 pp., bibliography, index) A HISTORY OF MODERN COMPUTING by Paul E. Ceruzzi (Cambridge, MA: MIT Press “History of Computing,”; 1998—$35.00, ISBN 0–262–03255–4, 398 pp., photos, tables, notes, bibliography, index) ELECTRONIC INVENTIONS AND DISCOVERIES: ELECTRONICS FROM ITS EARLIEST BEGINNINGS TO THE PRESENT DAY by G.W.A. Dummer (Bristol, England and Philadelphia: Institute of Physics Publishing, 1997 [4th ed]—$40.00, paper, ISBN 0–7503–0493–6, 284 pp., charts, tables, diagrams, bibliography, index) ON THE AIR: THE ENCYCLOPEDIA OF OLD‐TIME RADIO by John Dunning (New York: Oxford University Press, 1998—$55.00, ISBN 0–19–507678–8, 822 pp., index) RUBEN SALAZAR: BORDER CORRESPONDENT, SELECTED WRITINGS, 1955–1970 edited by Mario T. García (Berkeley: University of California Press, 1998—$18.95, paper, ISBN 0–520–21385–8, 283 pp., index) EDISON: A LIFE OF INVENTION by Paul Israel (New York: John Wiley, 1998—$30.00, ISBN 0–471–52942–7, 552 pp., photos, diagrams, notes, index) THE AIRWAVES OF NEW YORK: ILLUSTRATED HISTORIES OF 156 AM STATIONS IN THE METROPOLITAN AREA, 1921–1996 by Bill Jaker, Frank Sulek, and Peter Kanze (Jefferson, NC: McFarland, 1998—$55.00, ISBN 0–7864–0343–8, 205 pp., photos, bibliography, index) ROUGH NEWS, DARING VIEWS: 1950s’ PIONEER GAY PRESS JOURNALISM by Jim Kepner (Binghampton, NY: Haworth Press “Gay and Lesbian Studies,”; 1998—$49.95/24.95, ISBN 0–7890–0140–3 hard, 0–56023–896–8 paper, 462 pp., notes, index) BLACKLISTED: A JOURNALIST'S LIFE IN CENTRAL EUROPE by Paul Lendvai (New York: St. Martin's Press, 1998—$39.95, ISBN 1–86064–268–3, 213 pp. photos, index) THE COMMERCE OF EVERYDAY LIFE: SELECTIONS FROM THE TATLER AND THE SPECTATOR edited by Erin Mackie (New York: St. Martin's Press “Bedford Cultural Editions,”; 1998—$45.00, ISBN 0–312–16371–1, 617 pp., selected bibliography) THE DECADE THAT SHAPED TELEVISION NEWS: CBS IN THE 1950s by Sig Mickelson (Westport, CT: Praeger, 1998—$39.95, ISBN 0–275–95567–2, 242 pp., photos, notes, index) MATHEW BRADY AND THE IMAGE OF HISTORY by Mary Panzer with an essay by Jeana K. Foley (Washington: Smithsonian Institution Press, 1997—$39.95, ISBN 1–56098–793–6, 232 pp., illustrations, chronology, notes, appendix, index) THE CORONA PROJECT: AMERICA'S FIRST SPY SATELLITES by Curtis Peebles (Annapolis, MD: Naval Institute Press, 1997—price not given, ISBN 1–55750–688–4, 351pp., photos, notes, index) EDISON'S KINETOSCOPE AND ITS FILMS: A HISTORY TO 1896 by Ray Phillips (Westport, CT: Greenwood Press “Contributions to the Study of Popular Culture No. 65,”; 1997—price not given, ISBN 0–313–30508–0, 209 pp., photos, diagrams, bibliography, index) REPORTING VIETNAM: AMERICAN JOURNALISM 1959–1975 (New York: The Library of America, 1998—$35.00 each or $70.00 for the set, two vols., chronologies, notes, photos, glossary of military terms, index; as follows:) Part One: 1959–1969 (ISBN 1–883011–58–2, 858 pp.) Part Two: 1969–1975 (ISBN 1–883011–59–0, 857 pp.) HISTORICAL DICTIONARY OF WAR JOURNALISM edited by Mitchel P. Roth (Westport, CT: Greenwood Press, 1997—$85.00, ISBN 0–313–29171–3, 496 pp., appendices, index) TEXAS SIGNS ON: THE EARLY DAYS OF RADIO AND TELEVISION by Richard Schroeder (College Station: Texas A&;M University Press “Centennial Series of the Association of Former Students No. 75,”; 1998—$29.95, ISBN 0–89096–813–6, 247 pp., photos, notes, bibliography, index) THE DAYS OF LIVE: TELEVISION'S GOLDEN AGE AS SEEN BY 21 DIRECTORS GUILD OF AMERICA MEMBERS edited by Ira Skutch (Lanham, MD: Scarecrow Press “Directors Guild of America Oral History No. 16,”; 1998—$49.50/26.00, ISBN 0–8108–3491‐X hard, 0–8108–3492–8 paper, 211 pp., index) 相似文献