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1.
广告刊播与媒介公信力 总被引：2，自引：0，他引：2
媒介公信力是公众对媒介的社会期待与媒介实际表现之间契合程度在公众心理上的反映。媒介公信力的影响因素复杂而多样,其中媒介所提供的信息的质量为最直接、最关键因素。刊播广告能够壮大媒介的经济实力,有助于提升媒介公信力。但是,刊播广告有可能造成广告商控制媒介,影响新闻报道的客观公正。目前,我国新闻媒介刊播广告存在虚假广告、新闻广告、庸俗广告和随意插播广告、广告超量等问题,引起公众强烈不满,有损媒介公信力。珍惜媒介公信力,规范广告刊播行为,势在必需。 相似文献
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Chaim Noy 《Critical Studies in Media Communication》2016,33(4):308-323
The move from “old” to “new” media centrally involves a shift in participatory possibilities, through which individuals and communities differentially access and populate the public sphere, assume voice, and partake in open discussion and debate. This paper offers a rich ethnographic case study of new participatory media in the shape of commenting systems in museums. By portraying the similarities and the differences in communicative affordances between two museum media—traditional visitor books, on the one hand, and a digital and immersive interface, on the other hand—light is shed on how media invite and intervene in possibilities for public participation. Furthermore, with their emphasis on visual design and display, studying participatory public media in museums helps highlight the semiotic construction of the public sphere as such, and how the notion of the public and laypersons’ contributions are materially displayed. Analysis of communicative affordances reveals the politics of remediation, and supports recent hesitations with regard to the promise of newer and “smarter” media: digital media affords more interaction than their analogue predecessors, but participatory content-production via analogue media is found to be discursively richer on a number of grounds. 相似文献
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《Communication Booknotes Quarterly》2013,44(6):139-142
CURRENT STATE OF RADIO AND TELEVISION PLANNING by the Australian Broadcasting Authority (Canberra: the authority, 1992—price not given, five volumes, ISBN 0–642–18559–1 for the set) BROADCASTING IN AUSTRALIA: FOURTH EDITION (Sydney: Australian Broadcasting Tribunal, 1992—A$34.95, ISSN 1034–8689, 200 pp.) AUSTRALIAN FINANCIAL YEARBOOK 1990–1 (Sydney: Australian Broadcasting Tribunal, 1992—A$80.00, ISSN 1033–9874, 346 pp.) OZ CONTENT VOLUME 4: AN INQUIRY INTO AUSTRALIAN CONTENT ON COMMERCIAL TELEVISION (Sydney: Australian Broadcasting Tribunal, 1992—A$19.95 (or A$59.95 for the full set), ISBN 0–642–16127–5, 312 pp.) GET THE PICTURE: ESSENTIAL DATA ON AUSTRALIAN FILM, TELEVISION AND VIDEO (Sydney: Australian Film Commission, 1992—price not given, ISBN 0–642–17475‐X, 219 pp.) THE CHALLENGE OF MULTICULTURALISM: GLOBAL CHANGES AND AUSTRALIAN EXPERIENCES (University of Wollongong Office of Multicultural Affairs and Centre for Multicultural Studies, Working Papers on Multiculturalism No. 19,1992—A$20.00, paper, ISSN 1035–8129, 104 pp.) AUSTRALIAN FILM INDEX: A GUIDE TO AUSTRALIAN FEATURE FILMS SINCE 1900 edited by Sandra Hall (Port Melbourne: Thorpe, 1992—A$45.00, ISBN 1–875589–12–0, 258 pp.) A STATION ON TRACE: 3CCC—THE FIRST TEN YEARS by Phillip Edmonds (Goldfields Community Radio Cooperative, Station St., Harcourt, Victoria 3453—A$15.00, ISBN 0–646–08062–8, 105 pp) PUBLIC POLICY ISSUES AND SERVICE INDUSTRIES OPPORTUNITIES FOR AUSTRALIA IN DIGITAL VIDEO COMMUNICATIONS by the Service Industries Research Program (Canberra: Australian Coalition of Service Industries and the Department of Industry, Technology & Commerce, 1992—no price or ISBN given, 112 pp.) ART & CYBERCULTURE edited by Ross Harley (Media Information Australia No. 69, August 1993, ISSN 0312–9616, 85 pp.) GETTING THE MESSAGE: NEWS, TRUTH AND POWER edited by Gohn Eldridge (New York: Routledge, 1993—$59.95/ 22.50, ISBN 0–415–07983–7 cloth, 0–415–07984–5, paper, 358 pp.) TELEVISION PRODUCERS by Jeremy Tunstall (London and New York: Routledge, 1993—price not given, ISBN 0–415–09471–2 hard; 0–415–09472–0 paper, 235 pp.) SOUND & VISION: THE MUSIC VIDEO READER edited by Simon Frith, Andrew Goodwin and Lawrence Grossberg ((New York: Routledge, 1993—$49.95/16.95, ISBN 0–415–09430–5 cloth, 0–415–09431–3 paper, 215 pp.) CITIZEN TELEVISION: A LOCAL DIMENSION TO PUBLIC SERVICE BROADCASTING edited by David Rushton (London: John Libbey, 1993—$50.00, ISBN 0–86196–433–0, ISSN 0969–9872 as part of “ILT Research Monograph” series, 256 pp.) 相似文献
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This article reports on the ways police officers in their everyday conversations reference the entertainment media. 相似文献
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Michael C. Keith Chris Sterling Susan Tyler Eastman Gary R. Edgerton 《Communication Booknotes Quarterly》2013,44(4):228-231
RADIO'S NICHE MARKETING REVOLUTION: FUTURESELL by Godfrey W. and Ashley Page Herweg (Boston: Focal Press, 1997‐$37.95, paper, ISBN 0–240–80202–0, 274 pp., figures, bibliography, notes, index) THE RECORDING INDUSTRY by Geoffrey P. Hull (Boston: Allyn & Bacon “Series in Mass Communication,”; 1998‐$24.00, ISBN 0–205–19689–6, 304 pp., Internet sources list, notes, bibliography, glossary, index) THE CABLE AND SATELLITE TELEVISION INDUSTRIES by Patrick R. Parsons and Robert M. Frieden (Boston: Allyn & Bacon “Series in Mass Communication,”; 1998‐$24.00, paper, ISBN 0–205–20013–3, 370 pp., diagrams, tables, bibliography, index) THE BROADCAST TELEVISION INDUSTRY by James R. Walker & Douglas A. Ferguson, with contributions by John F. Long and Kevin Sauter (Boston: Allyn & Bacon “Series in Mass Communication,”; 1998‐$24.00, paper, ISBN 0–205–18950–4, 228 pp., figures, glossary, bibliography, index) “DENY ALL KNOWLEDGE:” READING THE X FILES edited by David Lavery, Angela Hague, and Maria Cartwright (Syracuse, NY: Syracuse University Press “Television Series,”; 1996‐$45.00/16.95, ISBN 0–8156–2717–3 hard, 0–8156–0407–6 paper, 233 pp., notes, appendix, works cited, index) MINORITY COMMERCIAL BROADCAST OWNERSHIP IN THE UNITED STATES by NTIA's Minority Telecommunications Development Program (Washington: National Telecommunications and Information Administration, U.S. Department of Commerce, 1997‐price not given, paper, no ISBN provided, 50 pp., tables) THE BROADCASTER'S GUIDE TO RDS by Scott Wright (Boston: Focal Press, 1997‐$36.95, paper, ISBN 0–240–80278–0, 203 pp., figures, glossary, bibliography, index) 相似文献
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《Communication Booknotes Quarterly》2013,44(5):117-119
ELECTRONIC MEDIA LAW AND REGULATION by Kenneth C. Creech (Stoneham, MA; Focal Press, 1993—$34.95, paper, ISBN 0–240–80130‐X, 404 pp.) MEDIA, SEX AND THE ADOLESCENT edited by Bradley S. Greenberg, Jane D. Brown, and Nancy L. Buerkel‐Rothfuss (Creskill, NJ: Hampton Press, 1993—$55.00/24.95, ISBN 1–881303–36–5 cloth, 1–881303–37–3 paper, 376 pp.) CHILDREN & TELEVISION: IMAGES IN A CHANGING SOCIOCULTURAL WORLD edited by Gordon L. Berry and Joy Keiko Asamen (Newbury Park, CA: Sage, 1993—$23.95, paper, ISBN 0–8039–4700–3, 332 pp.) “RADIO: THE FORGOTTEN MEDIUM.” Media Studies Journal 7:3, Summer 1993 (Freedom Forum Media Studies Center, Columbia University, 2950 Broadway, New York, NY 10027–7004—$5.00 per copy, ISSN 1057–7416, 204 pp.) ALL TALK: THE TALKSHOW IN MEDIA CULTURE by Wayne Munson (Philadelphia: Temple University Press, 1993—price not given, ISBN 0–87722–995–3, 216 pp.) THE GODS OF TELEVANGELISM: THE CRISIS OF MEANING AND THE APPEAL OF RELIGIOUS TELEVISION by Janice Peck (Cresskill, NJ: Hampton Press, 1993—$45.00/19.95, ISBN 1–881303–65–9 cloth, 1–881303–66–7 paper, 296 pp.) WORKING IN COMMERCIALS: A COMPLETE SOURCEBOOK FOR ADULT AND CHILD ACTORS by Elaine Keller Beardsley (Stoneham, MA: Focal Press, 1993—$19.95, paper, ISBN 0–240–80160–1,194 pp.) THE FIRST AMENDMENT AND THE FIFTH ESTATE: REGULATION OF ELECTRONIC MASS MEDIA by T. Barton Carter, Marc A. Franklin, and Jay B. Wright (Westbury, NY: Foundation Press, 1993—price not given, ISBN 1–56662–039–2, 891 pp.) 相似文献
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《Communication Booknotes Quarterly》2013,44(2):35-36
SMOOTH TALKERS: THE LINGUISTIC PERFORMANCE OF AUCTIONEERS AND SPORTSCASTERS by Koenraad Kuiper (Mahwah, NJ: Erlbaum, 1996—$16.50, paper, ISBN 0–8058–1720–4, 110 pp.) PUBLIC INTIMACIES: TALK SHOW PARTICIPANTS AND TELL‐ALL TV by. Patricia Joyner Priest (Creskill, NJ: Hampton Press, 1995—$19.95, paper, ISBN 1–57273–003‐X, 246 pp.) Dominick, Joseph R. et al. BROADCASTING/CABLE AND BEYOND: AN INTRODUCTION TO MODERN ELECTRONIC MEDIA (New York: McGraw‐Hill, 1996—price not given, ISBN 0–07–017988–3, 493 pp.) BASICS OF VIDEO PRODUCTION by Des Lyver and Graham Swainson (Newton, MA: Focal Press, 1995—$14.95, paper, ISBN 0–240–51409–2, 128 pp.) DUNCAN'S RADIO MARKET GUIDE: 1996 EDITION by James H. Duncan Jr. (Duncan's American Radio, PO Box 90284, Indianapolis, IN 46290—$325, spiral bound, no ISBN given, about 400 pages) THE CAMERA ASSISTANT: A COMPLETE PROFESSIONAL HANDBOOK by Douglas C. Hart (Newton, MA: Focal Press, 1996—price not given, ISBN 0–240–80042–7, 421 pp.) STUDIO MONITORING DESIGN: A PERSONAL VIEW by Philip Newell (Newton, MA: Focal Press, 1995—price not given, ISBN 0–240–51407–6, 393 pp.) TIMECODE: A USER'S GUIDE by John Ratcliffe (Newton, MA: Focal Press, 1996—price not given, ISBN 0–240–51404–1, 236 pp.) BROADCAST SOUND TECHNOLOGY by Mike Talbot‐Smith (Newton, MA: Focal Press, 1995—$32.95, paper, ISBN 0–240–51436‐X, 224 pp.) BASICS OF VIDEO SOUND by Des Lyver (Newton, MA: Focal Press, 1996—$14.95, paper, ISBN 0–240–51410–6, 128 pp.) 相似文献
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John C. Busterna 《Journal of Media Economics》2013,26(1):75-88
The author focuses on criteria for assessing the economic performance of media markets using three concepts from the field of welfare economics: efficiency, equity, and externalities. He argues that the ultimate purposes of media economics research are to identify market structure and conduct elements that harm or help these three criteria, and to suggest policy changes that would improve media market performance. 相似文献
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从媒介使用到媒介参与:中国公众媒介素养的基本现状 总被引：11，自引：0，他引：11
本研究聚焦媒介素养的两个维度——媒介信息处理能力和媒介参与意向,探讨个体政治认知、人际讨论模式、媒介使用、媒介评价和媒介参与功效意识对它们的影响。在对四城市2409名市民随机面访调查的基础上,研究发现:公民的政治与公共事务兴趣和开放型的人际讨论模式对媒介素养的两个维度均有显著的正面影响,网络新闻和海外媒介的使用对媒介信息处理能力有重要贡献,媒介评价和媒介参与功效意识正向影响公众的媒介参与意向,而更高的媒介信息处理能力也预示着更高的媒介参与意向。 相似文献
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随媒介技术的进化演进而来的传播信道,始终处于人类传播活动的核心地位。从不断演进的传播信道角度可将人类社会先后出现的传播形式大体归纳为道路传播、纸路传播和电路传播,与此相对应的媒介形态就有实物媒介、纸质媒介和电子媒介。同时,在媒介技术进化的过程中既暗含着不断演变的媒介时空辩证关系,又意味着传播和媒介的含义逐渐被狭义化的必然之势。因此,本文将以传播信道演进的历史轨迹为主线,并批判地运用麦克卢汉主义的唯技术史观分析人类传播活动的时空辩证关系、梳理三种传播形式和媒介形态的演变历程。 相似文献
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《Library & information science research》2021,43(4):101125
New media literacy (NML) skills are regarded as crucial for the 21st century. However, there is limited research on the factors affecting NML skills. A robust model was built for exploring the antecedents of NML. The model incorporated epistemological beliefs and social media use purposes. Individuals` purposes of social media use were found to have an effect on beliefs about information. Further, interactional and communicational use of social media makes epistemological beliefs more sophisticated. However, it is more likely to have naïve beliefs with the use of social media for making new friends. Also, the purposes of social media use and epistemological beliefs affect NML skills. Accordingly, interactional use of social media might contribute to justifying information, in turn, increasing NML skills. This study indicates that knowledge of social media use and epistemological beliefs enables us to largely understand the NML skills. 相似文献
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现代传媒与社会、文化发展 总被引：14，自引：0，他引：14
人类社会发展史既是文化创造的历史 ,也是传播媒介的创造史和传播关系的发展史 ,在传播与社会、文化的关系中 ,人的创造性、反思性是永恒的“调适器”。在现代性视野里建构的传媒与社会、文化发展的关系 ,注重的是媒介资本的扩张 ,而不是媒介的均衡发展和信息的双向流动 ;追求的是媒介的权力 (power)及其对他种社会、文化的支配 ,而不是媒介的权利 (right)所包含的对等、互利、相互尊重传播主权、广泛的参与等价值观念 ;推行的是传播过程中的政治经济文化权力的单向流动与单一控制 ,而非在文化间的协商、沟通、理解的基础上的全球化传播。政治、经济、社会、文化对媒介的影响 ,以及媒介对政治、经济、社会、文化的作用 ,均不是直线过程 ,而是要通过权力关系体系起作用。传统性、现代性和后现代性在现时代代表着三种发展观和三种力量 ,它们共存于中国社会、文化发展的框架内 ,它们之间的张力和搏击正是推动中国社会、文化发展的重要契机 ,同时 ,也形成了建构媒介与中国社会、文化发展关系的合力 相似文献
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Dan Lacy 《Publishing Research Quarterly》1993,9(2):3-15
The computer offers extensive advantages over even the most advanced printing and information distribution technologies. Most
important, it brings into the public compendium quantities of information too vast to be embodied in print. The computer has
increased the power of societies, just as the printing press did. It also has the capacity to change our basic conception
of reality and alter the power of the word. Because of its capacity to alter society, basic issues of access and privacy must
be resolved as a new information infrastructure is created, comparable to that existing for print.
Dan Lacy has been Assistant Archivist of the United States, Deputy Chief Assistant Librarian of Congress, head of the USIA
overseas library and publishing program, managing director of the American Book Publishers Council, and senior vice president
of McGraw-Hill, Inc. 相似文献
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媒体融合是当前运用新技术和新手段创新媒体传播方式、占领信息传播制高点的重要途径,但其面临着忽视传统媒体、融合平台化以及缺乏复合人才等挑战.中华医学会杂志社通过优化内部生产流程、开办新型互动栏目、深度加工数据内容等进行了有益的尝试,探索了媒体融合的一些新模式.当然,媒体融合尚需解决监督管理、版权保护等关键问题,才能获得更好、更快的发展. 相似文献
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William S. Baxter 《广播与电子媒介杂志》2013,57(1):49-58
The study reported below analyzes differences in mass media attention behavior in Des Moines school children in 1950 and 1958. It is interesting to compare its findings with those of Edwin Parker, starting on page 39 of this issue of the Journal. 相似文献
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Robert Huesca 《Communication Booknotes Quarterly》2013,44(2):107-111
AUTOPERCEPCIÓN DEL PERIODISMO EN LA ARGENTINA / SELF‐PERCEPTION OF ARGENTINE JOURNALISM edited by Rosendo Fraga (Buenos Aires: Editorial de Belgrano, 1997—ISBN 950–577–202–5, 196 pp., tables, charts) CUARTO PODER: COMO EL PODER ECONÓMICO SE INSERTA EN LOS MEDIOS DE COMUNICACIÓN COLOMBIANOS / THE FOURTH ESTATE: THE INFLUENCE OF ECONOMIC POWER IN COLOMBIAN MEDIA by Emilio Juan Ruiz (Bogotá, Colombia: Castillo Editorial, 1996—ISBN 958–9499–09–0, 300 pp., tables, reproductions of documents, appendices) LA METAMÓRFOSIS DE LA TV / THE METAMORPHOSIS OF TV edited by Carmen Gómez Mont (Mexico City: Universidad Iberoamericana, “Cuadernos de comunicación y prácticas sociales, 8,”; 1995—ISBN 968–859–213–7, 134 pp., notes) MORIR ES LA NOTICIA / DEATH IS NEWS edited by Ernesto Carmona (Santiago, Chile: Ernesto Carmona, 1997 [2nd ed]—ISBN 956–7495–05‐X, 432 pp., tables, illustrations, index) TELENOVELA/TELENOVELAS: LOS RELATOS DE UNA HISTORIA DE AMOR / SOAP OPERA/SOAP OPERAS: THE NARRATIVE OF A LOVE STORY edited by Marita Soto (Buenos Aires: Atuel, 1996—ISBN 987–9006–28–3, 199 pp., notes) LA TERCERA MIRADA: PANORAMA DEL AUDIOVISUAL LATINOAMERI‐CANO / THE THIRD VIEW: A PANORAMA OF LATIN AMERICAN AUDIOVISUAL SPACE by Octavio Getino (Buenos Aires: Paidós, 1996—ISBN 950–12–2705–7, 325 pp., tables, charts, glossary) 相似文献