| 体育媒介研究:入局、变局与破局——英国体育文化与传播学者雷蒙德·博伊尔访谈 |
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| 引用本文： | 杨珍,雷蒙德·博伊尔.体育媒介研究:入局、变局与破局——英国体育文化与传播学者雷蒙德·博伊尔访谈[J].成都体育学院学报,2021(1):137-141. |
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| 作者姓名： | 杨珍 雷蒙德·博伊尔 |
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| 作者单位： | 体育文化研究中心体育文化学院天津体育学院;文化政策研究中心格拉斯哥大学 |
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| 基金项目： | 2019年国家社科基金项目“中国英语体育新闻对外传播话语模式研究”(19BTY031)。 |
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| 摘 要： | 英国格拉斯哥大学雷蒙德·博伊尔教授就体育传播研究这一话题接受了作者的访谈,从自身研究经验的角度探讨了英国体育媒介研究从体育新闻传播向体育文化传播研究转变的个性化体认。博伊尔教授认为,体育媒介研究强调媒介研究的包容性,它打破了新闻与传播研究的传统思维定势,也是当代传播理论的一个重要发展。随着互联网的崛起和体育媒介研究的国际化拓展,英国和中国的学者都面临共同的问题,体育媒介研究更深入地参与到社会对话中,不但关注体育现象与媒介发展的关系议题,也关注社会权利与文化产业议题。体育媒介研究也是多元主体的知识生产过程,拓展国际合作研究是迎接未来变局的必然选择。
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| 关 键 词： | 媒介体育 个体经验 数字化 比较视野 未来发展 |
Sports Media Research:Approaching,Comparing and Challenging Interview with Raymond Boyle |
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| Institution: | (Sport Culture Research Center,College of Sport Culture,Tianjin University of Sport,Tianjin 301317;Center for Cultural Policy Research,University of Glasgow,UK G128QQ) |
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| Abstract: | Professor Raymond Boyle of the University of Glasgow was interviewed by the author on the topic of sports communication research.From the perspective of his own research experience,he discussed the personalized perception of the transformation of sports media research in the UK from sports news communication to sports culture communication.Professor Boyle believes that sports media research emphasizes the inclusiveness of media research,which breaks the traditional thinking pattern of journalism and communication research,and is also an important development of contemporary communication theory.With the rise of the Internet and the international expansion of sports media research,scholars in the UK and China are facing the same problems.Sports media research has become more deeply involved in social dialogue,paying attention not only to the relationship between sports phenomena and media development,but also to social rights and cultural industry.Sports media research is also a knowledge production process of multiple subjects,so it is an inevitable choice to expand international cooperative research to meet the changing situation in the future. |
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| Keywords: | media sports individual experience digitization comparative vision future development |
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