| 论运动休闲产业的国际化与本土化之辩证发展 |
| |
| 引用本文： | 黄燕飞.论运动休闲产业的国际化与本土化之辩证发展[J].广州体育学院学报,2016(6):65-67. |
| |
| 作者姓名： | 黄燕飞 |
| |
| 作者单位： | 浙江金融职业学院体育军事部,浙江 杭州,310018 |
| |
| 摘 要： | 运动休闲产业在中国是一个新兴产业，在西方运动休闲传入中国并与中国传统休闲理念的冲突与博弈中曲折发展。作为一种具有强烈文化性的产业，它必定会在国际化与本土化的艰难选择中不断实现文化多元化的产业特征构建，而从另一个角度看，运动休闲的国际化与本土化的双重特征的博弈正是促进该产业长足发展的动力所在。
|
| 关 键 词： | 运动休闲 产业 国际化 本土化 多元文化 |
| 修稿时间： | 2016/9/8 0:00:00 |
Dialectical Development of the Internationalization and Localization of Sports Leisure Industry |
| |
| HUANG Yan-fei.Dialectical Development of the Internationalization and Localization of Sports Leisure Industry[J].Journal of Guangzhou Physical Education Institute,2016(6):65-67. |
| |
| Authors: | HUANG Yan-fei |
| |
| Abstract: | Sports and leisure industry in China is a new industry, it went into China from the West and developed with the conflict of traditional Chinese leisure concept. As having a strong cultural industry, it must be hard choices in the internationalization and localization of the cultural diversity continue to build industrial characteristics, but from another perspective, the dual sports Internationalization and Localization Game feature is the power to promote the rapid development of the industry lies. |
| |
| Keywords: | sports and leisure industry internationalization localization Multiculturalism |
| 本文献已被 万方数据 等数据库收录！ |
| 点击此处可从《广州体育学院学报》浏览原始摘要信息 |
| 点击此处可从《广州体育学院学报》下载免费的PDF全文 |
