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从受众需求看科技信息传播业的可持续发展
引用本文:徐志京.从受众需求看科技信息传播业的可持续发展[J].编辑学报,2002,14(1):15-16.
作者姓名:徐志京
作者单位:中国煤炭经济学院学报编辑部,264005,山东烟台
摘    要:当代受众迅速更新知识和使学习效用最大化的愿望比以往更加强烈,印刷型科技期刊和网络传播都不能有效地满足这种愿望.缩短刊期和发行电子版等"改良"科技期刊的做法也无济于事.以网络数据库为依托,以提供个性化服务为主要功能的ICP(Internet Content Provider)才是科技信息传播业可持续发展的必由之路.描绘了这种ICP的特点,指出了达到理想境界的路还很漫长.

关 键 词:科技期刊  科技信息传播  可持续发展
修稿时间:2001年5月8日

Discussion on the sustainable development of sci-tech information dissemination industry based on the demand of audience
Xu Zhijing,Editorial.Discussion on the sustainable development of sci-tech information dissemination industry based on the demand of audience[J].Acta Editologica,2002,14(1):15-16.
Authors:Xu Zhijing  Editorial
Institution:Xu Zhijing Editorial Department of Journal of China Coal Economic College,264005,Yantai,Shandong,China
Abstract:Modern audience have stronger wishes for rapidly renewed knowledge and maximum study efficiency. Printed sci tech journals and net dissemination cannot satisfy these wishes effectively. Shortened journals and the electronically editions-the improved sci tech journals can do nothing, either. Based on net data, with their main function of providing individuality service, ICP(Internet Content Provider) works as the only way for sustainable development of sci tech information dissemination industry. Features of this kind of ICP are described. It puts forward that the road to reach the ideal state is still long.
Keywords:sci  tech journals  dissemination of sci  tech information  sustainable development
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