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本文试从受众、节目、市场三方面通过比较北京电台音乐广播与中央电台音乐之声这两个国内代表性音乐广播的定位，结合广播发展史、传播学理论及调查统计资料来分析二者突破同质化、寻求个性化发展的思路，从而对我国音乐广播的进一步发展提出了自己的建议。 相似文献
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张莉 《中国广播电视学刊》2004,(9):52-53
2002年12月2日开播的中央人民广播电台第三套节目“音乐之声”已经度过了它的初创阶段．开始步入一个成熟发展期。一年多来．“音乐之声”作为一个现象，在频率专业化改革研讨中．成为使用频率很高的词汇，同时也引发了全国广播界新一轮的频率专业化改革。在剥离了成功光环之后，再来解读“音乐之声”的改革历程．侧重评估它对传统文艺广播经验的颠覆．的确有可圈可点之处。 相似文献
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5·12汶川地震发生后,根据中宣部、广电总局和中央电台关于“充分发挥广播在抗震救灾中的作用”的指示精神,音乐之声迅速响应我台“启动紧急报道机制”的部署,调动频率优势资源,全力以赴地投入到抗震救灾系列宣传报道工作中。 相似文献
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从2010年12月16日零时起,24小时不间断播出2011年1月10日,中央电台召开2011年工作大会。国家广电总局党组成员、副局长李伟出席会议并发表讲话。王求台长作工作报告。会上,还对中央电台2010年先进集体、先进个人以及获得国际、 相似文献
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当前微博发展已进入了新的攻坚整理阶段,整个媒体微博市场面临着重新洗牌,这对于前期拥有一定专业优势的中央电台音乐之声而言,既是机遇,也是挑战。目前来看,如何在激烈的媒介微博竞争中,一方面通过内部管理,预防风险,另一方面通过创新运营,推广品牌,是摆在我的面前的两项重要课题。 相似文献
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由"话说音乐"到"音乐说话"--关于中央电台"音乐之声"频率专业化道路的思考 总被引：1，自引：0，他引：1
栾轶玫 《中国广播电视学刊》2003,(1):32-34
广播改革一直步履艰难，对于国家电台——中央人民广播电台而言．每一次改革因影响面大．微调微动的谨慎调整一直是改革的主要特色。然而面对日益激烈的市场竞争，改革的步伐不得不加快．力度不得不加大。此次中央人民广播电台推出了以第三套“音乐之声”．第二套“经济之声”．第七套“华夏之声”为代表的频率专业化改革 相似文献
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内蒙古分中心在建设全国文化信息资源共享工程的背景之下,根据文化信息资源共享工程相关文件精神和要求,因地制宜地开展建设,取得良好的社会效益。从强化站点建设、创新服务内容、扩展知识、提高技能、利用传统故事提倡新风尚等方面入手,取得了较好的效果。 相似文献
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唐教坊曲《献天花》为唐崔令钦《教坊记》所列载的盛唐教坊曲调之一,在相关文献中有《献天花》与《散天花》两种曲调称名。其曲调来源与佛教传入以及唐代佛曲俗用倾向相关,入宋后以《散天花》调名演为词体,在唐宋曲调的演化历史中是颇可注意的一调。 相似文献
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Warren Craig Norm N. Nite Jerry Osborne Bruce Hamilton Kenny Rogers Len Epand 《Communication Booknotes Quarterly》2013,44(6):112-115
Musical Instruments of the World: An Illustrated Encyclopedia (New York: Bantam Books, 1978—$9.95, paper) Warren Craig's Sweet and Lowdown: America's Popular Song Writers (Metuchen, N.J.: Scarecrow Press, 1978—$25.00) Norm N. Nite's Rock On: The Illustrated Encyclopedia of Rock 'n Roll– The Modern Years, 1964-Present (New York: Crowell, 1978—$14.95) Jerry Osborne and Bruce Hamilton's Popular and Rock Records 1948-1978 (Phoenix, Arix.: O'Sullivan Woodside & Co., 1978—$7.95, paper) Kenny Rogers and Len Epand's Making it with Music: Kenny Rogers' Guide to the Music Business (New York: Harper & Row, 1978—$12.95) Anthony Fawcett's California Rock/California Sound: The Music of Los Angeles and Southern California (Los Angeles: Reed Books, 1978—$19.95/9.95) Rock Critics' Choice: The Top 200 Albums (New York: Quick Fox, 1978—$4.95, paper) Alan Kinzler's Bob Dylan: The Illustrated Record (New York: Harmony Books/Crown, 1978—$15.00/8.95) John Blair's The Illustrated Discography of Surf Music 1959-1965 (J. Bee Productions, P.O. Box 1584, Riverside, Calif. 92502—$4.00, paper) Alan Lomax's Folk Song Style and Culture (New Brunswick, N.J.: Transaction Books (Rutgers), 1978—$6.95, paper) Nat Hentoff's The Jazz Life (New York: DaCapo, 1978—$5.95, paper) George Hoefer, Music on My Mind: The Memoirs of an American Pianist (New York: DaCapo, 1978—$6.95, paper) Valerie Wilmer's As Serious as Your Life: The Story of the New Jazz (London: Allison & Busby, 1977—E6.50 or about $13.00) 相似文献
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Jeremy Wade Morris 《广播与电子媒介杂志》2013,57(2):324-326
After finding that factor analysis is used extensively in the journal of Broadcasting &; Electronic Media, and further finding that there is little consistency to how the analysis is used, this article proposes some standards which authors ought to consider when using factor analysis, especially releasing the limits on the number of factors in exploratory analysis, and using structural models for confirmatory analysis. 相似文献
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《Journal of Radio & Audio Media》2013,20(1):97-106
In 1993, I published an article in the Journal of Broadcasting and Electronic Media entitled "In Search of the Sarnoff ‘Radio Music Box' Memo: Separating Myth from Reality." That article focused on my quest to find the original memo David Sarnoff, the legendary broadcast leader, claimed to have written in 1915 in which he predicted the advent of broadcasting. This article presents evidence I sought then that proves the existence of a "Radio Music Box Memo" written in 1916 and includes confirmation of a reply E.J. Nally wrote to that Memo in 1916. It also describes the context in which both of the documents-Sarnoff's 1916 memo to Nally and Nally's 1916 reply- were written. These materials indicate Sarnoff and Nally were actively involved in developing some type of music service for wireless consumption. They also show that Sarnoff had conceived the idea of a "music box" that would use wireless apparatus as early as November 1916. He should be recognized for that early concept. 相似文献
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Tony Palmer Ron Schaumburg Paul Gambaccini Ritchie Yorke Sharon Lawrence Geoffrey Stokes 《Communication Booknotes Quarterly》2013,44(5):57-59
Tony Palmer's All You Need is Love: The Story of Popular Music (New York: Viking Press, 1976---$15.00) Ron Schaumburg's Growing Up with the Beatles (New York: Pyramid Books, 1976---$5.95, paper) Paul Gambaccini's Paul McCartney in His Own Words (New York: Flash Books/Quick Fox Inc., 1976---$3.95, paper) Ritchie Yorke's The History of Rock 'n Roll (New York: Methuen/Two Continents, 1976---$5.95, paper) Sharon Lawrence's So You Want to Be a Rock & Roll Star (New York: Dell, 1976---$1.75, paper) Geoffrey Stokes' Star-Making Machinery: The Odyssey of an Album (Indianapolis: Bobbs-Merrill Co., 1976---$8.95) Dave Dexter, Jr.'s Playback: A Newsman/Record Producer's Hits and Misses from the Thirties to the Seventies (New York: Billboard Publications, Inc., 1976---$9.95) Ralph J. Gleason's Celebrating the Duke, and Louis, Bessie, Billie, Bird, Carmen, Miles, Dizzy, and Other Heroes (New York: Delta Books, 1976---$3.95, paper) Alec Wilder's American Popular Song: The Great Innovators, 1900-1950 (New York: Oxford University Press, 1975---$6.95, paper) 相似文献
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R. Murray Schafer Garry E. Clarke Walter Herdeg Northrop Moore Thomas Busby 《Communication Booknotes Quarterly》2013,44(2):25-26
R. Murray Schafer's The Tuning of the World (New York: Knopf, 1977—$12.95) Garry E. Clarke's Essays on American Music (Westport, Conn.: Greenwood Press, 1977—$16.95) Walter Herdeg, ed. Graphis/Record Covers (New York: Hastings House, 1974—$21.50) Northrop Moore's A Matter of Records (New York: Taplinger Publishing, 1977—$10.95) Thomas Busby's A Grammar of Music (New York: Da Capo Press, 1976—$25.00) Thomas Busby's A Musical Manual or Technical Directory (New York: Da Capo Press, 1976—$17.50) 相似文献
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北京音乐广播与卫星音乐广播协作网 总被引：2，自引：1，他引：1
邵军 《中国广播电视学刊》2003,(2):24-25
全国卫星音乐广播协作网是由北京音乐广播倡议发起成立的。作为发起人、现任理事台,北京音乐广播的命运和卫星网的命运是紧密结合在一起的。 一、全国性广播广告媒体的缺乏是卫星网成立的基本动因 广播媒体到达率不如电视和报纸媒体,但是它的广告价格非常低廉,千人成本是最低的。这样,广播广告通常被高频次地播出,起到品牌/产品功能提醒或者促销的作用;并且广播的听众忠诚度比较高,容易形成品牌忠诚;再加上 相似文献