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1.
This article introduces a theoretical framework that can serve as a conceptual basis for media economics research of the development of media industries. The framework incorporates dynamic expansion and contraction processes and the constant interaction between strategy, structure, and government policy. The focus in this article is on strategic behavior of firms in the communications industry. I posit that these organizations are part of a system of organizations. As a part of this system the communications firm changes and affects the structure of the system, but at the same time the organization is affected by this same environment. The capability of media organizations to develop, augment, structure, and adapt a bundle of internal and external competencies is the central organizing concept. 相似文献
2.
Mohammed Ibahrine 《Journalism Practice》2020,14(8):971-990
ABSTRACT This paper examines the emergence of a news ecosystem, focusing on Hespress, Morocco’s first, largest, and most popular news website and its current economic success. My analysis investigates Hespress’s emergence and growth into a significant source for news content, reaching an unprecedented number of readers in Morocco and abroad. This paper argues that the success of Hespress’s business model is grounded in a particularly well-developed understanding of social media, the changing habits of digital readers, and a strategic combination of investigative reporting and curated user-generated content. My findings, then, show how Hespress used a strategy that can serve as a sustainable revenue model which was diversified to include other sources of revenue such as e-commerce, branded events, and native advertising, combined with distribution strategies that rely heavily on social and other digital platforms. 相似文献
3.
Dan Shaver 《媒体管理杂志》2013,15(3-4):112-120
Although there has been much research into corporate governance generally, little attention has been focused specifically on issues in media companies. The question is further complicated by the increasing frequency with which media enterprises that have traditionally operated within the industrial context of a specific medium are becoming business lines for media conglomerates and must compete for resources and strategic attention from a board more concerned with bottom-line profitability than with traditional media industry norms. This study examines board compositions of 21 firms with leadership positions in 1 or more traditional mass media industries and compares governance structure and results for those firms that are concentrated in 1 media segment to those that operate multiple media segments. Relations between skills sets associated with different categories of board members (legal, finance, consumer/marketing, service, academic, and other), management influence, and other board demographics to the creation of shareholder value were identified based on financial measures of market value, earnings per share, and dividend levels. The relations between board characteristics and strategic measures of capital reinvestment, asset sales, and acquisitions were also examined. A number of significant differences were identified between single-industry and conglomerate firms in these dimensions. 相似文献
4.
Christopher Cwynar 《Journal of Radio & Audio Media》2020,27(1):74-92
ABSTRACT This article details the various forces that shaped public radio station KEXP’s evolution from the 70s to today. It addresses the ways that Seattle’s specific cultural, economic, and technological advantages enabled it to take on its current form as a key presence in global pop music curation and discovery. It argues that the station’s progression thus represents a potential model for other legacy public radio stations in an era of diminishing public and institutional funding. However, this approach’s viability will depend upon how effectively stations are able to leverage their local communities to compete in the networked digital media paradigm. 相似文献
5.
Sven-Ove Horst 《媒体管理杂志》2013,15(3):157-174
This article continues and extends the emerging scholarship of strategic media management by examining the day-to-day challenges that media managers face when managing strategic renewal in traditional print-oriented media firms. The aim, in particular, is to shed light on the tensions and paradoxical situations that middle managers need to deal with in contexts where taken-for-granted industry recipes and well-established business practices have become problematized as a result of industry-wide technological and cultural change. Based on an empirical case study, the article identifies and elaborates on three interconnected paradoxes, rooted in the history of the company and past decisions of its top-management: (1) balancing employees’ needs for stability with organizational needs for change; (2) bridging employees’ needs for security and tradition and the organizational need for learning and taking risks; as well as (3) reconciling employees’ needs to “focus on themselves” with organizational needs to collaborate for collective success. Theoretically, the article contributes to the literature by working toward a new paradox perspective on managing strategic renewal in media organizations. This theoretical perspective is offered as an interpretive framework for empirically exploring and critically examining the dynamics and complexities of strategic media management in the continuously changing business environments of the industry. 相似文献
6.
《Communication Teacher》2013,27(4):228-233
Courses: Communication Technology or New Media; could also be used in Broadcast Journalism, Print Journalism, Public Relations, Advertising, or other communication courses Objectives: By creating and maintaining a blog, students will improve their research and writing skills, participate in collaborative learning, and acquire the digital literacy skills necessary for success in rapidly changing media and communication industries 相似文献
7.
Abstract The following paper is a case study analysis of the Sony Corporation; a leading transnational media corporation in the production and sale of consumer electronics, music and film entertainment and videogame technology. There are two main parts to this study. Part I, examines the history and development of the Sony Corporation. This paper argues that the business strategies and corporate culture of a company are often a direct reflection of the person (or persons) who were responsible for developing the organization and its business mission. Part II. examines the Sony Corporation from the standpoint of business strategy. Special attention is given to the subject of organizational culture and strategic decision‐making. A second argument of this paper is that while Sony is a transnational media corporation, the organization is decidedly Japanese in its business values. The significance of this research lies in its revelations concerning the complex changes facing a company that was once historically Japanese in its origins but is tecoming increasingly transnational ïn scope and operations. 相似文献
8.
ABSTRACT “Design thinking” principles from a leading design firm, IDEO, were key elements in the planning process for a one-desk service model, the ASK Desk, at the John A. Prior Health Sciences Library. The library administration and staff employed the methodology to enhance customer experiences, meet technology challenges, and compete in a changing education environment. The most recent renovations demonstrate how the principles were applied. The concept of “continuous design thinking” is important in the library's daily operations to serve customers most effectively. 相似文献
9.
Nils Beese 《International Information and Library Review》2019,51(1):36-41
Social media is becoming more and more important as a marketing outlet for libraries. Understanding its significance, complexity, yet also its changing nature, is essential in order to productively implement social media into your library’s marketing strategy. This article will not only highlight the many benefits of this, but will also give you insight on how to get started. 相似文献
10.
人工智能技术在传媒业的运用和渗透重构了传媒产业的边界和生态,驱动其进行商业模式创新。在这一背景下,该文从价值平台网络探讨了传媒业的商业模式创新路径:传媒组织通过纵向集成形成智能定制平台、智能生产平台和智能分发平台;通过横向集成与其他产业跨界融合,形成开放式协同创新平台。四个平台共同以用户的场景需求为导向,依托数据的智能交互和场景连接形成价值平台网络,从而实现连接型的价值创造流程再造和传媒业商业模式创新。 相似文献
11.
David H. Kahl Jr. 《Communication Teacher》2018,32(3):148-153
Courses: Professional Speaking, Business and Professional Communication, Environmental Communication, or any course covering topics related to neoliberalism and the environment.
Objectives: In this single-class activity, students will first examine the possible environmental effects of fracking near the Bakken Oil Formation in North Dakota. Second, students will evaluate how the petroleum industry obscures the effects of fracking through the use of corporate ventriloquism. Third, students will respond to the petroleum industry’s power by utilizing critical communication pedagogy. 相似文献
12.
Catherine C. Salzman 《媒体管理杂志》2013,15(3):87-93
The media industries are currently in a period of transition throughout the world. To help understand what is taking place, the editorial board for The International Journal on Media Management was polled via e-mail and asked to respond to two questions regarding management challenges and research issues of importance to the media industry over the next 2 years. We asked the members to limit their responses to each question to 150 words. The opinions expressed are those of the editorial board members, and the responses are presented in alphabetical order. We hope the readers of this journal will appreciate this dialogue among the field's leading scholars. 相似文献
13.
Ágnes Gulyás 《媒体管理杂志》2013,15(2):74-81
Abstract Entrepreneurship theory complements established approaches to media management research with an alternative frame for viewing media ownership and the media's capacity for content diversity. Established entrepreneurship metrics were applied to media industries in the United States. All media sectors experienced varying rates in the second half of the last century; by the turn of the new century, nearly all were more entrepreneurial than any other U.S. service or manufacturing industry. 相似文献
14.
Information asymmetry between corporate management and investors creates a context in which corporate reputation conveyed in the media may serve as a valid signal of firm quality to investors in times of corporate crisis. Results confirmed our hypothesis that corporate media reputation was positively correlated with postcrisis stock return. Furthermore, the positive effect of media reputation of a firm on stock market response to the crisis was enhanced by media visibility. Our findings supported a previously unexplored view of the media as information intermediaries in signaling and suggested that a favorable media reputation as an important signal of firm quality leads to high abnormal returns in times of corporate crisis. 相似文献
15.
《Journalism Practice》2013,7(7):834-852
ABSTRACTThis paper examines the impact of the digital transformation on broadcast practices from a producer/studio participant perspective with a focus on sports journalism online. More specifically, the study targets changes in sports talk and interaction as producers re-shape their communicative activities to fit audiences’ new contexts of reception. It discusses how these changes in practices relate to some of the fundamental assumptions in current broadcast talk theory. The textual studies are complemented by interviews with six prominent Swedish media industry representatives in order to shed light on their perceptions of the broadcast to online shift given their respective experiences. The results show how producers/participants adapt to a more casual and relaxed interactional style and tone online than in ordinary broadcasting. The studied sportscasts also largely abandon the traditional broadcast address, as expressed in direct discursive address and looks-to-camera, for an orientation to screen devices where social media active audiences are to be “found,” although still having a traditionally positioned audience to attend to. Although sociability is still the structural principle for producers’ interactional choices irrelevant of platform, the strategies of how to achieve it are changing due to the digital transformation. 相似文献
16.
Abstract Much attention has been paid to restructuring in the media industries. Most of this attention has been directed at mergers and acquisitions and the associated increase in industry concentration. What has been largely overlooked is the extent of restructuring that reduces the size of media firms—divestitures. This article examines several cases of major media divestitures and calibrates the impact of these sell-off and spin-off restructuring events on the value of divesting firms. The analysis uses case studies and event study methodology. Given that the overall role of managers of large firms is to maximize the value and stock price, this event methodology directly measures the impact of divestitures on this ultimate goal of maximizing firm value. Case analysis examines the managerial strategies that motivated the divestiture event to explore the complexities of the divestiture as it unfolded. Event analysis results confirm abnormal returns that have the potential to significantly enhance the value of divesting firms. 相似文献
17.
Abstract This empirical study examines potential size effects in the US media and communications industry. Motivated by investors’ demand for continuous profit growth, media and communications executives attempt to leverage size effects, be it by growing the core business or by diversifying into other media segments, thereby exploiting cross‐media synergies. However, contrary to conventional wisdom, the authors could not find a general correlation between size and diversification on the one hand and performance on the other hand. The authors’ reason that exploiting size effects in the media and communications industry is far from simplistic and cross‐media synergies may take more time and effort to leverage than assumed. Therefore, research is recommended to focus on the operational level of size effects and their development over time. For media managers, the findings imply that more emphasis should be placed on strategy implementation and operational effectiveness, rather than on sophisticated M&A and growth initiatives. 相似文献
18.
当前,媒体融合成为文化经济发展中的新常态。影视与出版这两大文化行业之间的合作,逐渐从图书影视化进阶到影视图书化的新阶段,这一转变彰显了影视对出版创新的反哺作用。从媒介视角看,影视反哺是媒体融合时代的一种文化互利;从受众视角看,影视反哺现象的盛行离不开粉丝型受众的参与,粉丝们在情感逻辑的支配下演绎多样化的趣缘传播行为,以强大的传播力和消费力推动影视向图书顺利转化;从产业视角看,影视反哺现象彰显了 IP 经济的发展潜能,出版行业应围绕图书 IP 进行多维度的产业开发,建设以出版文化为基础的产业融合生态,致力于全民阅读的复兴与书香社会的建设。 相似文献
19.
《Journal of Business & Finance Librarianship》2013,18(1):27-39
Abstract This article examines how and why intranets developed and how they can be used as strategic business tools that empower an organization to meet its corporate vision. The discussion includes a case study that explores how Booz.Allen & Hamilton (BA&H), an international management and technology consulting firm, developed and implemented its own pioneering intranet, Knowledge On-Line (KOL). Practical lessons learned during this experience are offered as guidelines for other organizations planning to develop their own intranets. 相似文献
20.
《图书馆管理杂志》2013,53(3-4):173-180
Abstract Effective strategic planning can help a library focus on a common sense of purpose and can steer the library in directions that respond to a changing environment. The University of Florida Libraries embarked on a series of strategic planning activities in June of 2001. The process of thinking strategically has produced a renewed interest in dependable information about users' perceptions of our service quality, and LibQUAL+(?) emerged as one of the key contributors to this process. Our experience with LibQUAL+(?) and with strategic planning has been gained simultaneously. We have found that it provides a structure to support further communication with our users. LibQUAL+(?) will continue to shape our thinking as we move toward more strategic management methods that enable us to make informed decisions regarding our allocation of resources. 相似文献