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《Journal of Web Librarianship》2013,7(3):161-175
ABSTRACTThe primary purpose of an academic library Web site is to serve as a portal to library-acquired content. Navigational design of a library Web site affects the user's ability to find and access content. At Albertsons Library, the goal of the navigational design of the Web site is to mimic user behavior on the Web site to help them access information and articles from over 300 different library vendors. Coordinating with different vendors makes tracking the navigational flow of user behavior difficult with the tool Google Analytics. Using the events feature in Google Analytics, the team responsible for Web design was able to track user flow, and was able to quantify how many users were actual “drop-offs” versus those that were clicks into library resources. Decisions made after acquiring these data resulted in a Web site with a 10 percent or less bounce rate, and decreased the number of clicks required for users accessing the library's content. 相似文献
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This study aimed to investigate the scholarly information-seeking behavior of academic engineers and technologists working at the University of the Punjab. The purpose of the study was to investigate the various information sources being used by academic engineers and technologists for their scholarly tasks, with a focus on use patterns of e-journals. A quantitative study employing “survey” method was conducted to achieve the research objectives. A self-administered questionnaire was distributed to all regular and contractual academic engineers and technologists working at the university and a response rate of 61% was achieved. The study findings showed that the respondents' most-used information sources were e-journals, e-books, discussion with colleagues, and electronic research reports. They accessed e-journal articles through general search engines, Google Scholar, and open access e-journal websites. Majority of the respondents used e-journals for keeping themselves up-to-date and supervising researchers. While previous studies have investigated academic and practitioner engineers' information-seeking habits, this study is valuable as it investigated academic engineers' and technologists' scholarly information-seeking behavior in relation to their e-journals use patterns. 相似文献
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《The Reference Librarian》2013,54(72):83-96
Abstract Today's reference librarians are constantly faced with the challenge of orienting users to the complex, ever changing world of the electronic library. A well-structured library instruction program is one important approach to the overall goal of educating users. But library instruction sessions cannot and do not reach all students. Studies indicate that students are most receptive to learning research techniques at the point of need, which most often occurs at the reference desk. Although many reference librarians are committed to “teaching students to fish,” they are frequently faced with students whose research needs require in-depth lessons that exceed the time available for most reference desk transactions. This paper offers a way to close the gap by providing a set of techniques and strategies, utilizing behaviors and props, which can be used in those short, one-on-one instruction-based situations. 相似文献
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《期刊图书馆员》2013,64(3):183-191
SUMMARY RSS technology is growing in popularity among libraries as a way to distribute, or syndicate, information about new electronic resources and Web content to users. “Really Simple Syndication” is an effective communication tool for libraries because it supplies the user with to up-to-date links and announcements on the library Web site after only one initial setup function. RSS does not require the user to make frequent visits to the library Web site for updated information; rather, it gathers content from any Web sites designated by the user, and delivers news to the users in an aggregated format. The benefits of RSS are that the software to setup the service is often free for downloading and many users are already familiar with the application. The “orange button” now present on so many commercial Web sites ranging from news sites to blogs is gaining a presence on library Web sites. 相似文献
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《Public Services Quarterly》2013,9(4):47-68
Abstract The tremendous expansion of online information sources has prompted academic librarians to increase their outreach to undergraduates of the “Net Generation” in an effort to more effectively promote their libraries' resources to these students. Such outreach programs involve identifying library resources that support the information-seeking behaviors of Net Generation undergraduates, as well as establishing collaborative relationships with the individuals and groups affiliated with these students. This article describes an outreach initiative conducted by the Reference Department at the Mississippi State University Libraries, in which the Department worked with staff in residence halls to target undergraduates living on campus. 相似文献
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ABSTRACT Web-scale discovery services promise fast, easy searching from a single Google-like box, pleasing users and making library resources more discoverable. Some librarians embrace the concept of giving users what they have come to expect from Google, while others are concerned that this will “dumb down” searching and undermine information literacy. In this article we explore the potential impact of Web-scale discovery tools on information literacy, focusing particularly on undergraduate research skills. We review the existing literature and present findings and experiences from two mid-sized academic libraries that have adopted EBSCO Discovery Service as their library home page portal. 相似文献
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Determining the Key Dimensions for Evaluating Service Quality and Satisfaction in Academic Libraries
Muhammad Jaber Hossain 《International Information and Library Review》2013,45(3):176-189
ABSTRACTOffering quality services and evaluating the rate of success in providing users with target services is the pervasive importance of academic libraries. The central purpose of this study is to determine key dimensions of service quality and satisfaction through developing a new item-scale for evaluating service quality and satisfaction in academic libraries. For primary data collection the study used a 28-item instrument based on five dimensional modified version of SERVQUAL. Respondents were asked to indicate their degree of opinions in the three-columns format: desired service expectation, minimum service expectation, and perception of service performance on a 7-point Likert-type scale. The researcher initially conducted a pilot survey to clarify the overall structure of the questionnaire items to be accepted and used. The reliability of the analysis of data with distinct service attributes were taken from ten public and private university libraries in Bangladesh. Subjecting data obtained to exploratory factor analysis shows that academic library service quality and satisfaction is related to four basic dimensions: caring, competence, resources, and library as a place. Twenty-six service items were identified after extraction through exploratory factor analysis, where nine items were shown before “caring,” five items for “competence,” seven items for “resources,” and five items for “library as a place.” The result in fact provides a generic and robust instrument and recognizes a new item-scale, namely “real service expectation” for the librarians and information science practitioners in the assessment of service quality and satisfaction in academic libraries and in the related fields. 相似文献
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ABSTRACT In these times of growing journal prices and shrinking budgets, alternative methods of information access are a necessity. Document delivery services have become an important alternative to providing information access beyond traditional interlibrary loan services. This article analyzes the effect the “unmediated” EbscoDoc document delivery service had on traditional interlibrary loan in a medium sized academic library. Access to the service was provided to faculty members at Wichita State University for a period of approximately two years. Use of the service varied from faculty members who ordered one article to the “super” users who ordered from 100 to 400 documents. This study indicates that while the few “super” users had a strong impact on document delivery, the presence of the EbscoDoc service did not reduce the use of interlibrary loan as the majority of the registered faculty continued to use traditional interlibrary loan. 相似文献
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ABSTRACTPurpose: The present study aims to determine and compare the views of directors and users of public libraries on the use of social media for the marketing of library services.Methodology: Data collection was done through two researcher-made questionnaires, one from the viewpoints of directors and one investigating the views of users. The questionnaires’ validity was done by four libraries and Information Science professionals, and the reliability was determined by the Cronbach’s alpha coefficient. The statistical population of this research is made up of all directors and users of 12 public libraries of the city of Isfahan, one of the largest cities in Iran.Findings: In users’ viewpoints, the “interaction capability” is the most important feature that social media marketing can have in libraries. From the viewpoints of the directors, “creating a true picture of the role of the library” and “informing users about library services” are among the most important reasons for the marketing of libraries in the social media. From the perspective of both groups, the Telegram is the most appropriate medium for the marketing of library services.Results: To maintain their customers and their market position, libraries need to use more exciting tools such as social media for marketing. Library directors of this study emphasized on this fact and 79.1% of users expressed interest in receiving library information through social media.Value: The findings of this study would help the library directors to better decide on the marketing of their library services in social media.Type of the study: Scientific-Research 相似文献
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ABSTRACT How do educators capitalize on students’ comfort with ubiquitous communications in order to develop information literacy skills required in the 21st century? A curriculum materials librarian and a professor in the School of Education present an approach that uses library instruction, online research scaffolds, and peer evaluation within a class wiki to enhance student research practices and academic achievement. The explosion of information sources and access to networked technologies has provided the opportunity to “ratchet up” the expectations for student research in higher education. The Association of College & Research Libraries's information literacy standards for higher education provide a framework for setting these expectations. The authors describe features of an introductory education course that seeks to enhance honors freshman students’ knowledge of library research resources, efficient research skills, and scholarly writing, as described in these standards. 相似文献
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Abstract In library user experience (UX) literature, physical and digital spaces are often studied separately. In academic libraries, different stakeholders often control and operate the logistics of each set of spaces. Additionally, library UX studies seldom consider the physical experiences of users beyond the borders of library websites or buildings. Our survey of 37?U.S. academic library websites found that 97% had some kind of digital representations of physical spaces – predominantly floor plans. A content analysis of those floor plans found that many were poorly designed, and identified two specific themes: non-accessible content and a lack of comprehensive information to facilitate the user journey. This paper offers several recommendations for building more accessible digital representations of physical spaces for the library website. These trends and recommendations are intended to be instructive for managers of library websites and elucidate larger themes about academic libraries. 相似文献
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《The Reference Librarian》2013,54(89-90):107-120
SUMMARY This article reports on a survey conducted by the author to determine how librarians and library directors feel about librarians teaching outside the library, i.e., in academic disciplines. The author discusses her own experience in the classroom and examines the benefits and detriments of the “professor librarian” model. She includes comments from those surveyed, and offers suggestions for further study. 相似文献
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《The Reference Librarian》2013,54(82):141-155
Abstract The bilingual “Research for Teens” Web site was developed by academic research librarians as an outreach tool that teaches library research skills to teens. Connecting with a teenage audience can be difficult. Universities and businesses with Web sites should not ignore this difficult to please population and potential audience. The site's emphasis is on practicality and evaluation, and the research strategies apply to any library. This article will discuss the creation of “Research for Teens” and the surprising problems and unexpected rewards. 相似文献
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《Journal Of Access Services》2013,10(3):57-71
Abstract The impacts of technology upon traditional library resources are sometimes unexpected. The library at California's University of the Pacific discovered that usage of print materials was dwindling, even though the addition of a 50-station “Information Commons” had bolstered overall library use. At first it was anticipated that the circulation desk might, within several years, be downsized into a mere information kiosk. Nevertheless, a study of the two service points-the Information Commons and the Circulation Desk-concluded that patrons still seek library services with a personal touch and continue to demand print materials. A “user satisfaction” survey revealed no mandate from users for the abandonment of print materials. As in the past, the services of the circulation desk have adapted to fit its users. 相似文献
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Ben Wynne Simon Dixon Neil Donohue Ian Rowlands 《New Review of Academic Librarianship》2016,22(2-3):337-349
ABSTRACTThis article outlines some of the opportunities and challenges of changing what the library “brand” means to academic and professional services staff in the rapidly changing environment of UK higher education, taking the University of Leicester as a case study. It makes a practitioner contribution to the growing body of evidence of how libraries are extending their role and how their customers are responding. It begins by considering the drivers for change in the higher education and scholarly information environments and how these are influencing the development of library services at the University of Leicester. The topics considered include researcher development, Digital Humanities, Open Access, independent learning, and curating the university's own information assets. The impact of these developments is outlined and how an evolving approach to strategic marketing is beginning to change perceptions as the boundaries of the library's role extend. 相似文献
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《The Reference Librarian》2013,54(82):69-105
Abstract The Illinois Fire Service Institute (IFSI) Library, established in 1990 to support instructional teaching and research, continued to support the academic programs in the Institute while initiating and developing its Outreach Program in 1998. This program provides library and information services to Illinois fire departments and firefighters throughout the state. Since establishing the Outreach Program, the IFSI Library has accumulated more than 7,000 entries in a “Reference Request Database.” This paper reports and analyzes the data, including request methods, delivery methods, types of requests, and types of resources. Trends indicate a change over time in request and delivery methods. Different regions of the state and different user groups have begun to use the library. The research can serve as a model for designing, developing and evaluating outreach reference service in a special or small library dedicated to meeting the information needs of remote library users. 相似文献
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Jeffrey T. Gayton 《The Journal of Academic Librarianship》2008,34(1):60-66
The apparent death of academic libraries, as measured by declining circulation of print materials, reduced use of reference services, and falling gate counts, has led to calls for a more “social” approach to academic libraries: installing cafés, expanding group study spaces, and developing “information commons.” This study compares these social models with the traditional academic library, whose spirit is best understood as “communal.” It argues that this communal spirit is unique and greatly valued by academic library users. Efforts to create a more social academic library threaten this communal spirit and may do more harm than good. 相似文献