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1.
“开放内容联盟”(OCA)是一种通过扫描印刷型书籍,对这些资料进行标引.以提供检索的新的重点工程。它是在2005年10月3日由个国际性的营利和非营利组织联合协会发起的.这个协会中包括了文化机构、技术机构、非赢利组织以及政府机构等。通过这一项目,属于公有版权的书籍,以及OCA已征得著作权人同意的书籍,都将提供全文的开放存取。  相似文献   

2.
归纳总结学术期刊“代理”网站的主要特征,并结合《健康世界》杂志“代理”网站的运作及营利模式分析,探讨我国学术期刊“代理”网站泛滥的主要原因。认为学术期刊 “代理”网站的治理需要作者、学术期刊、搜索引擎运营商、政府管理部门等多方通力合作, 即:作者要提高对“代理”网站的鉴别能力,不能在论文发表方面抱有侥幸和投机心理;学术期刊要加强官网建设,尤其要注重建立集群化期刊平台并利用多种媒体平台提高期刊可及度,对于“代理”网站期刊行业应有联合维权的意识和举措;“百度”等搜索引擎运营商应采取措施提高网络信息的可靠性,构筑用户友好的网络环境;管理部门应破除科技评价中“唯论文”的不良导向,推广互联网打假新技术,让“代理”网站无处遁形,通过司法手段严惩虚假的期刊“代理”网站。  相似文献   

3.
“三次售卖”——“卖内容”、“卖读者”、“卖品牌”——是科技期刊市场化的具体赢利模式。其中,品牌是科技期刊的生命力,品牌运作是期刊市场化运作的最终目标。本文以《中国国家地理》成功实现“三次售卖”的实践为例,阐述了品牌化三部曲(品牌定位、品牌推广和品牌延伸)的具体运作方式,为科技期刊走向深度市场化,实现“三次售卖”提供了可资借鉴的经验  相似文献   

4.
文章分析了数字出版“免费”赢利模式的概念、前提条件、实现路径和未来发展。通过对数字出版赢利模式的文献梳理,运用经济学思维,并结合当前数字出版产业实际运行经验进行理论反思。数字出版的“免费”赢利模式是指企业系统内由数字出版活动组成的价格、注意力和数据的结构链,及企业这个结构系统与外部环境的耦合关系。“免费”赢利模式成立的前提条件是信息产品和服务的低边际成本,心智交易成本的降低和免费的非理性快乐。其实现路径依赖于注意力与数据的多少和注意力与数据的转化效率。它的未来取决于宏观经济稳定增长的预期,注意力的开发程度,以及数据与隐私权之间的矛盾关系。  相似文献   

5.
《新闻前哨》2008,(4):96-96
宋建武、董鸿英在2008年第2期《新闻与写作》撰文称:“报业”不是“报纸业”.而是“报道业”。“报业”以纸这种特定介质作为信息显示终端具有一定的偶然性。那么.“报业”的基本功能和核心价值是什么呢?是信息的收集、加工以及传播。从这个意义上讲,它是一个信息加工商和信息传输网络运营商,同时它也会因为营利模式的需要.成为媒体运营商。  相似文献   

6.
“竭忠尽智的服务精神,是‘生活精神’的一个非常重要的因素。”本世纪20年代就蜚声中外的新闻出版学家邹韬奋在《生活史话》中这样写道。他无论在主编《生活》周刊、《大众生活》、《生活日报》、《生活星期刊》的实践中,还是在创办、主持生活书店的奋斗中,都一直把“发展服务精神”作为三大目标之一。“服务精神”这个谈论了几十年的话题,到本世纪60年代初似乎达到了高峰。但近些年来,出版界中的有些人,营利意识强化了,服务精神淡薄了。因而,重弹服务精神“老调”,并将“生活精神”作为出版界的一种光荣传统继承下来,仍然十分必要。  相似文献   

7.
《声屏世界》2010,(1):66-66
传媒业的发展与广告有着千丝万缕的联系。因此,不管是报纸、期刊、电视、广播等传统媒体,还是手机和互联网等新媒体,都践行着建立在“免费”基础之上的商业模式.只不过新媒体在技术和成本上更具优势。传媒以盈利性强的广告收入补偿运营和发行成本,已是屡见不鲜的行为。传媒业的“免费”可以分为两种:一是当广告收入可以补偿整个运营成本或者以广告效应和注意力效应为重时,  相似文献   

8.
《新上海档案》2005,(1):31-31
肖文建在《档案研究》2004年第2期撰文指出:首先,不能以产业化的名义,把档案作为营利的手段,也不能把档案部门当营利企业。其次,不能把产业与事业混为一谈。事业以公共利益为目的,产业则是以营利为目的。第三,档案工作的“集中统一”管理理念仍然必须坚持。第四,不能因处在市场经济体制下,就认定要走产业化之路。  相似文献   

9.
2005年是令中国报业不安的一年。国内几家大报业集团去年上半年营业额大幅下滑,许多一直被视为中国最强势的纸质媒体,如《北京青年报》、《广州日报》的广告经营额均出现了负增长。报纸广告增速明显放慢。报业盈利下降,这些信号宣告了中国报业连续20年快速增长期的结束。其中的原因是多方面的,汽车、房地产、医药等儿大报纸广告的支柱行业“集体”缩减投放是表象。深层原因则是内容和运营模式同质化、赢利模式单一等报业自身经营问题。  相似文献   

10.
"三次售卖理论"与期刊赢利模式探析   总被引:13,自引:0,他引:13  
据中国期刊协会调查,在全国9000多种期刊中,能真正盈利的期刊只有几百家.从赢利模式看,有的立足大众市场,以发行量取胜;有的走精品化的路子,以广告收入保养其利润;还有的通过论坛、会展、咨询服务等创收,以求得生存和发展.探索新的可持续发展的盈利模式成为当前期刊经营改革的首要任务,也是期刊在市场经济条件下图存图强的重要途径.  相似文献   

11.
This article describes an experiment to measure the impact of open access (OA) publishing of academic books. During a period of nine months, three sets of 100 books were disseminated through an institutional repository, the Google Book Search program, or both channels. A fourth set of 100 books was used as control group. OA publishing enhances discovery and online consultation. Within the context of the experiment, no relation could be found between OA publishing and citation rates. Contrary to expectations, OA publishing does not stimulate or diminish sales figures. The Google Book Search program is superior to the repository.  相似文献   

12.
An account is given of the first EuroScience Open Forum and specifically of a symposium within it on the publication of scientific research. The scene‐setting presentations and the summary of the discussions are set out.  相似文献   

13.
14.
ABSTRACT

In today's current political environment raising support for millage renewals, bond campaigns or even millage continuations for public libraries is affected by national politics, and a tendency towards tax aversion on principle across the country. The lessons we can learn from the governing boards of small and rural public libraries are worth raising up to a greater national consciousness. Board governance, community consciousness, and facilities management are clear and logical tools that elected boards of public libraries can use to politick for support of libraries.  相似文献   

15.
This article surveys a sample of sources of the information about Romania available to British readers in nineteenth century British newspapers and periodicals. It traces first contacts between the Romanian lands and Britain after the union of the principalities of Wallachia and Moldavia in 1859, then after their independence from the Ottoman Empire. The article highlights an increased Romanian interest in British periodicals, which reported and reviewed Romanian literature and scholarship. The article concludes that nineteenth century British newspapers and periodicals offer a great variety and wealth of new material previously unavailable or unknown to researchers. It also states that only a portion of a large quantity of this material has been indexed and is therefore available via the bibliographic sources mentioned in the article. The author argues for the need of a new and updated British-Romanian bibliography, which can draw on new online resources offering access to thousands of new newspapers and periodical records.  相似文献   

16.
ABSTRACT

The history of the almanac in Croatia is reconstructed through primary research in bibliographic and archival sources. The almanac is a vehicle for knowledge communication in informal contexts, engaging both oral tradition and literary forms traceable to medieval literacy and ways of structuring knowledge. The history of the almanac in Croatia reflects the changing context of the book trade, literacy, and the evolution of language. Four main stages are identified: (1) the beginning of the annual almanac in the seventeenth century; astrological almanacs reflecting the sensibility of the Baroque period; (2) the Enlightenment's stimulation of almanac publishing in the spirit of contemporary secular reforms in agriculture and education; (3) nineteenth-and twentieth-century almanac trade, showing complex and overlapping networks for the production, distribution and appropriation of printed almanacs;(4) roughly the end of World War II, when the almanac slowly moved out of the role of a popular mass medium and into specialized niches represented by regional, diaspora, and religious almanacs.  相似文献   

17.
ABSTRACT

The paper looks at library approval plans for material published in Slavic, East European, and Eurasian countries from the selector's point of view. Reasons why a selector would or would not want one are examined. Success with approval plans requires monitoring receipts, as well as good and ongoing communication among the selector, the acquistions department, and the vendor. A preliminary list of vendors offering approval plans for the countries of the region appears in the appendix.  相似文献   

18.
Some key questions for publishers in today’s market are: Could Amazon’s recent merger and acquisitions strategy create a disruptive or paradigm shifting business model in the publishing industry? Do their recent actions post mergers and acquisitions illustrate a predicable pattern of behaviour that publishers can strategize around? This paper will explore these questions and look at some of the possible reasons behind Amazon’s business practices and the possible consequences to publishers.  相似文献   

19.
ABSTRACT

German authorities are expecting more than 1 million refugees by the end of 2015. These people come to Germany to seek protection and assistance and to build a new life, therefore it is important to welcome them and to assist them in their integration as soon as possible. This situation creates a versatile and perfectly fitting opportunity for cultural and educational programs, including libraries, which can play a vital role in this integration process. The key to integration is the knowledge of the German language, and the most important challenge now is to teach the necessary language skills to as many asylum-seekers as possible.  相似文献   

20.
Abstract

Many libraries use RSS to syndicate information about their collections to users. A survey of 65 academic libraries revealed their most common use for RSS is to disseminate information about library holdings, such as lists of new acquisitions. Even though typical RSS feeds are ill suited to the task of carrying rich bibliographic metadata, great potential exists for developing applications that can exploit metadata exposed to Web services via RSS. Using the MODS metadata format, entire catalog records can be seamlessly embedded in RSS 2.0 feeds. Existing tools, such as Library of Congress Java toolkits and XSLT stylesheets, can facilitate this process, while a new XSLT stylesheet may be used to create the RSS feeds complete with MODS records. As an example of the added functionality these MODS/RSS feeds can offer, records from a MODS-enriched RSS feed can be ingested into a non-RSS application such as Zotero. As more emerging library technologies use Web services architectures to handle data objects, the ability to syndicate catalog records will become more critical to providing innovative library Web services.  相似文献   

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