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1.
Abstract

Three sources indicated the need for designing a usability study of the Western Michigan University Libraries' Web site: the results of the 2004 LibQUAL+ survey; the completion of the library's new strategic planning document; and suggestions by library customers and library staff. LibQUAL+ findings and customer comments suggested customers desired more independent use of the library site; better and easier electronic access to library resources, allowing customers to search for and find content on their own; and improved online help. A usability analysis was conducted with graduate and undergraduate students. The results from a task-based questionnaire, observations by investigators, and follow-up discussion sessions are presented. Investigators found usability testing alone may not be adequate to gain the qualitative data necessary for ascertaining the site's ease of use and usefulness and that a multipronged approach might be needed when evaluating a library Web site.  相似文献   

2.
ABSTRACT

This article seeks to provide an understanding of the issues in and possible steps of aligning the library's assessment processes to distance education service delivery. Through a review of the literature and current practices, the researcher sought to identify the need and value of aligned performance assessment processes for libraries, the primary contributing alignment factors affecting the library assessment process, and potential benefits of improved alignment of the assessment process for libraries in aligning assessment to the distance education services provided to customers. The results of the review suggest that libraries can improve the reporting and value of their assessment processes by improving the alignment of their assessment processes to distance education service delivery in 2 ways: internally through the use of consistent and innovative processes, metrics, and culture within the library and externally by embracing the alignment factors and available technologies of the library's service environment. The library must progressively elevate the alignment of the library's assessment processes from the traditional internal nonalignment of assessment to the total internally–externally integrated aligned assessment. This article concludes with a conceptual model of aligning library performance assessment to distance education service delivery for the effective reporting of library value and performance to stakeholders.  相似文献   

3.
《图书馆管理杂志》2013,53(3-4):173-180
Abstract

Effective strategic planning can help a library focus on a common sense of purpose and can steer the library in directions that respond to a changing environment. The University of Florida Libraries embarked on a series of strategic planning activities in June of 2001. The process of thinking strategically has produced a renewed interest in dependable information about users' perceptions of our service quality, and LibQUAL+(?) emerged as one of the key contributors to this process. Our experience with LibQUAL+(?) and with strategic planning has been gained simultaneously. We have found that it provides a structure to support further communication with our users. LibQUAL+(?) will continue to shape our thinking as we move toward more strategic management methods that enable us to make informed decisions regarding our allocation of resources.  相似文献   

4.
ABSTRACT

Five years ago the Association of College and Research Libraries published “The Value of Academic Libraries” report, spurring academic libraries to action concerning assessment. Communicating library value is especially important when reaching distance learning populations outside the walls of the library. By employing marketing and branding strategies combined with the library's inherent characteristic of compassionate service, the library can use its powers for good to communicate value and gain advocacy for the library. This article discusses one distance learning librarian's experience building campus partnerships by assessing library services, and using assessment to build advocacy for the library within the institutional distance learning community.  相似文献   

5.
ABSTRACT

Through a review of the literature, the author sought to identify what assessment planning practices exist in libraries, how the assessment planning process works in libraries, and what components constitute a library assessment plan. The findings suggest that, while libraries determine and report a great many aspects of organizational performance, general assessment planning (which encompasses total organizational impact and value) is not frequently used or integrated into the library's comprehensive strategic planning process, and it does not always effectively cover the scope of the assessment activities and information needed by organizational leaders and administrators to develop effective strategic plans and decisions. This lack of integration creates disconnects between the library's ability to determine and report organizational value and the library's need to provide accountability evidence to stakeholders and use the performance measurement results effectively in executing strategic planning and decision making. Using the findings of the review, the author proposes an alternative set of assessment planning components and focus areas.  相似文献   

6.
ABSTRACT

This article explores the concept of service branding in the context of libraries and information organizations. We discuss community perceptions of library brand value from the librarian's perspectives in the context of public and academic libraries. Librarians’ thoughts and viewpoints in improving the community's library experience are also discussed. The findings highlight the importance of improving the library's visibility, creating appealing ambience, and developing a strategic branding plan in order to provide robust, compelling, and meaningful experiences for their community.  相似文献   

7.
《图书馆管理杂志》2013,53(3-4):83-98
Abstract

In March 2002, the Duke University Medical Center Library administered the LibQUAL+(?) survey instrument, which measures library users' perceptions of service quality and identifies gaps between desired, perceived, and minimum expectations of service. This case study represents the Library's decisions regarding participants, approaches used to reach them, problems encountered with the survey, and the results of the data for the health care community. We will also explore how including hospital staff in the survey impacted our results.  相似文献   

8.
ABSTRACT

The use of virtual or Web-based tours is on the rise in academic libraries, but with the loss of face-to-face contact and direct experience with the library's physical spaces, questions abound about this format's efficacy. Do online tour experiences measure up to those of a guided, face-to-face tour? Do online tours help mold students' perceptions of the library, while imparting important practical knowledge about the library's resources and services? Librarians at Kent State University in Kent, Ohio, recently confronted these questions, as they added an option for an online library tour to a large library tour program for freshman that had previously been offered strictly through guided, librarian-led tours. This paper presents the results of a preliminary study comparing the efficacy of learning and affective outcomes between face-to-face library tours and online library tours at Kent State University.  相似文献   

9.
《资料收集管理》2013,38(1-2):47-55
Abstract

Over time changing circumstances in legal education, scholarship and practice influenced law school library collections. Currently, increased demands for non-legal material and new technological enhancements are changing the law school library's environment. As a result, cooperative and collaborative collecting activities are flourishing between the University of Denver's law school library and its general library despite the autonomous administrative structure of the law school library.  相似文献   

10.
ABSTRACT

This article examines a collaboration between academic librarians and campus IT to provide library training and assessment for computer lab consultants who work in the library. Pre- and post-tests were used to gauge lab consultants’ ability to answer frequently asked library questions using online guides. This research project also served as a pilot for collaborations between the library's Coordinator of Outreach and Peer Learning and supervisors of student workers in the library.  相似文献   

11.
《The Reference Librarian》2013,54(73):281-292
Abstract

Many library directors and administrators spend a significant portion of their time attempting to market the library and its services. Getting patrons into the library and keeping their business is an integral part of the day-to-day management of the library. This mission, however, is not always effectively passed on to the front lines to the one group of people who face the patrons on a daily basis -the reference librarians.

This article will show how the library's service points can be used as marketing tools; outline what librarians and public service staff should know about their library; and discuss ways in which reference service librarians can help further the library's marketing and public relations goals.  相似文献   

12.
SUMMARY

Since 2001, librarians at Oregon State University's Valley Library have been working to build a “teaching library” supported by a clearly articulated instruction program. From the start, we believed that we needed to assess the teaching library's impact, not only to determine the success or failure of our efforts but also to demonstrate the need for intentional, proactive information literacy instruction on our campus. No single assessment tool or method proved adequate to effectively measure student learning happening both inside and outside the library. We describe our evolving, multi-pronged approach to measuring the impact of the library on student learning in the context of current assessment practices in academic libraries and higher education.  相似文献   

13.
ABSTRACT

The Brooklyn campus library of Long Island University (LIU) seized the opportunity to take a proactive approach to providing library resources and services to the university's Global College community. An active link connecting the library, Global College headquarters, and international sites has been created. After carefully evaluating the needs of faculty and students across the globe, the authors recount how the library supports the teaching and learning activities of this unique user group. This article describes the LIU Brooklyn campus library's efforts to promote and implement customized resources and services to users on different continents.  相似文献   

14.
Abstract

Beginning in July 2002, the Health Sciences Library at the University of North Carolina at Chapel Hill underwent an 11 million dollar renovation. During three phases of the renovation, parts of the collection were inaccessible to patrons. In order to continue to make the library's collection available, library staff created a paging system. Patrons submitted requests for needed library materials using paper and electronic forms and library staff retrieved the requested items. The paging service was modified three times based on prior experience. Patrons were generally satisfied with the service. The renovation ended in December 2004.  相似文献   

15.
Abstract

Measuring website success is critical not only to the web development process but also to demonstrate the value of library services to the institution. This article documents one library's approach to the measurement of website success. LibQUAL+(tm) results and strategic-planning documents indicated a need for a new type of measurement. The current literature on e-metrics focuses predominantly on vendor-based network statistics and reporting standards and other collaborative projects by various academic libraries around the world, such as the International Organization for Standardization, National Information Standards, Project COUNTER, and the Association of Research Libraries. There is no evidence within the body of library literature of academic libraries incorporating the use of e-metrics to measure the success of the library website in relation to library strategic planning and marketing. The purpose of this research paper is to consider how academic libraries can use web-conversion rates as a managerial tool for measuring a website's success and provides an outline for further research into a more strategic application of e-metrics as it relates to library strategic planning and marketing.  相似文献   

16.
ABSTRACT

This article presents a case study in user-centered design that explores the needs and preferences of undergraduate users. An analysis of LibQual+ and other user surveys, interviews with public service staff, and a formal American with Disabilities Act accessibility review served as the basis for planning a redesign of the Brown University Library's Web site. Three testing phases were conducted: individual usability testing of the existing site and baseline data collection on Web use preferences; focus groups to respond to a functional prototype and search prototypes; and individual usability testing and interviews on revised functional prototypes. The delicate task of obtaining staff buy-in without letting their opinion drive the redesign was accomplished by keeping the project team small and nonrepresentational, submitting all conflicts to user testing, and promising an intranet that would meet the specialized needs of staff. A commitment to experimentation and a willingness to jettison design and functional elements which did not meet user approval kept the design process agile and flexible. Prototype testing of a variety of search options clearly demonstrated that the lack of integration in a library's information system makes it difficult to rationalize and optimize the user's search experience. Difficulties enlisting staff to edit existing Web content were solved by outsourcing content review and editing for Web-appropriate length and format. Except for this content review, the Web site redesign and usability testing were all conducted in-house with limited resources and a nine-month time-frame. The study's focus on user expectations and nomenclature largely confirmed the results of previous studies.  相似文献   

17.
《The Reference Librarian》2013,54(95-96):113-124
Abstract

The Tampa-Hillsborough County Public Library, as a county government agency, is required to follow a specific budget planning process in order to obtain funding for library programs and services. One tool of this planning process-the “decision unit”-requires advanced planning and continued evaluation of potential and existing library services. Prior to receiving funds for any new service, performance measures must be established in order to measure the success of the service in relation to the public money invested. This article will look at the evaluation process built into the funding of the library's participation in a statewide virtual reference service and the implications for continuation and/or expansion of this service based on continued assessment.  相似文献   

18.
Abstract

Creative, effective use of a committee can accomplish much toward increasing library outreach to the various constituents served. This article will address the outreach activities of the Georgia State University (GSU) Pullen Library's Communications and Public Relations Committee (C&PR), a library standing committee that has developed into a major contributor for Pullen Library public relations. The communities served by the library's C&PR are defined as GSU students, faculty and staff, and the wider metropolitan community of Atlanta, especially Georgia legislators and university and library donors. C&PR has responsibility for a variety of projects and events that serve these communities, such as Leadership Appreciation Night (the event for Georgia Legislators), Faculty Authors Exhibits, and displays for students and staff, such as Freshmen Week and Staff Information Day. This paper will also address the changing role of the committee as needs for public relations activities change in the university and  相似文献   

19.
Abstract

A library and media center orientation program was developed for administrators, faculty and support staff after examining their information seeking behaviors, prior research, and demographics of this group. The goal of the orientation was to promote the library's and media center's services and resources; to encourage this user group to make use of them; and to teach the basic skills needed to address their information needs. This article includes a literature review; explanation of the processes involved in creating a library orientation program for this group; and discussion including ideas and thoughts as to where further research about this user group or library orientation programs might be beneficial.  相似文献   

20.
Abstract

The purpose of this article is to outline the “best common practices” at Regent University Library, and share survey data illustrating their effectiveness. Also discussed is how transitioning from an entirely graduate university to a university serving both graduates and undergraduates has influenced library services. The new constituency will increase interlibrary loan transactions and test the library's practices. Providing quality interlibrary loan service to a growing academic population requires innovative ideas and practices while keeping the workflow streamlined. New programs implemented over the past several years include books on demand and providing more electronic books and journals. A growing distance education student population has led to paying for library cards for academic libraries located near students' homes and permitting them to return materials to satellite campuses.  相似文献   

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