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In 2016, two service departments–the office of information technology (OIT) and the academic resource center (ARC) at the college–physically relocated into the library. To ensure consistent customer service and staffing for the ARC, OIT, and library, the departments collaborated to discuss the implications for their new shared space. They decided to use a common online customer service form in Qualtrics to track and assess library customer interactions and staff satisfaction. 相似文献
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Mary Ann Venner 《Journal Of Access Services》2016,13(2):101-111
ABSTRACTThis article will describe how merging service points in an academic library is an opportunity to improve customer service and utilize staffing resources more efficiently. Combining service points provides libraries with the ability to create a more positive library experience for patrons by minimizing the ping-pong effect for assistance. The Access Services Department at the University of North Texas Libraries was charged with management of the circulation and reference services offered at the service desk. Streamlined planning and modernized management of the desk and its impact on customer service in a changing library environment will be discussed. 相似文献
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Piyawan Siriprasoetsin Kulthida Tuamsuk Cholabhat Vongprasert 《International Information and Library Review》2013,45(4):221-229
This study investigates and analyzes the factors affecting customer relationship management (CRM) practices in Thai academic libraries. The research conceptual framework focuses on factors affecting CRM practices was developed using Combe (2004)’s study on assessing CRM strategies. Mixed methods, qualitative, and quantitative approaches were used as a research methodology. Data was collected by using the interview and survey techniques with the administrators, staff and customers of six selected academic libraries in Thailand. Analysis of the data was done by using Pearson’s correlation coefficient, factor analysis, and multiple regression analysis. The results of the study show that factors that have statistically significant impact on CRM practices in Thai academic libraries at 0.05 level were: (1) the knowledge and understanding of CRM of library staff and leadership of library administrators (Beta = 0.762), (2) organizational culture and communication (Beta = 0.323), (3) customer management processes (Beta = 0.318), (4) technology for supporting customer management (Beta = 0.208), and (5) channels for library services and communications (Beta = 0.150). The knowledge and understanding of CRM of library staff and leadership of library administrators which include the perception and awareness of service quality focusing on customer relationship is a key to library success. Important factors also include the acceptance and support of the use of CRM in the library, the clear vision and mission about using CRM in the library strategic plan, the knowledge and understanding of library staff on CRM processes, customer characteristics, and behaviors. The organizational culture and communication factors involve the creation of the CRM cultures of working in the library, good teamwork, cooperative and clear working agreements, clear roles and responsibilities, good communication between library staff, cross library functional integration, and performance evaluation and development. The customer management processes factor includes recording and registration of customer profiles, customer analysis and classification, services to individual customers, services to expected customers, and continual customer interactions. The technology for supporting CRM factors includes communication technology, information technology, and operations support technology. The channels for library services and communications factors can be direct channels, such as a service counter and self-circulation service, and indirect channels such as telephone, call center, email, personal web, library web, and social networking technology. Suggestions for academic libraries on the development and implementation of CRM in libraries are: (1) CRM must be included in the library strategic plan; (2) CRM must be a key strategy for the improvement of library service quality; (3) library administrators must have strong leadership for achieving the effectiveness of CRM practices in the library; (4) library staff must have good knowledge and understanding of CRM and its link to the library service quality improvement; (5) the working cultures for CRM effectiveness such as teamwork, cross functional work, and good communication between staff must be encouraged and practiced in the library; and (6) technology must be fully supported for CRM in the library. 相似文献
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图书馆客户知识管理模式研究 总被引：5，自引：1，他引：4
探讨图书馆服务对象从读者、用户到客户的变化,辨析图书馆客户关系管理、图书馆知识管理与图书馆客户知识管理的不同,设计并解析由知识获取、知识组织、知识交互和知识应用四种主要活动与关系管理、技术管理、服务管理和机会管理四种辅助活动组成的图书馆客户知识管理模式。 相似文献
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CRM在文献信息个性化服务中的应用 总被引：1，自引：0，他引：1
论述了图书馆导入客户关系管理,实行文献信息个性化服务的必要性与现实意义,提出了客户关系管理在图书馆文献信息个性化服务中应用的基本条件,并对图书馆如何将客户关系管理在文献信息个性化服务中的实施进行了探讨。 相似文献
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文章以顾客感知价值理论为基础,剖析了图书馆学科用户感知价值及其决定因素;结合图书馆学科服务的特点,提出了通过改善学科用户感知价值提升学科服务价值与效率的策略。 相似文献
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Factors affecting customer relationship management practices in Thai academic libraries 总被引：1，自引：0，他引：1
Piyawan Siriprasoetsin Kulthida Tuamsuk Cholabhat Vongprasert 《International Information and Library Review》2011,(4):221-229
This study investigates and analyzes the factors affecting customer relationship management (CRM) practices in Thai academic libraries. The research conceptual framework focuses on factors affecting CRM practices was developed using Combe (2004)’s study on assessing CRM strategies. Mixed methods, qualitative, and quantitative approaches were used as a research methodology. Data was collected by using the interview and survey techniques with the administrators, staff and customers of six selected academic libraries in Thailand. Analysis of the data was done by using Pearson’s correlation coefficient, factor analysis, and multiple regression analysis. The results of the study show that factors that have statistically significant impact on CRM practices in Thai academic libraries at 0.05 level were: (1) the knowledge and understanding of CRM of library staff and leadership of library administrators (Beta = 0.762), (2) organizational culture and communication (Beta = 0.323), (3) customer management processes (Beta = 0.318), (4) technology for supporting customer management (Beta = 0.208), and (5) channels for library services and communications (Beta = 0.150). The knowledge and understanding of CRM of library staff and leadership of library administrators which include the perception and awareness of service quality focusing on customer relationship is a key to library success. Important factors also include the acceptance and support of the use of CRM in the library, the clear vision and mission about using CRM in the library strategic plan, the knowledge and understanding of library staff on CRM processes, customer characteristics, and behaviors. The organizational culture and communication factors involve the creation of the CRM cultures of working in the library, good teamwork, cooperative and clear working agreements, clear roles and responsibilities, good communication between library staff, cross library functional integration, and performance evaluation and development. The customer management processes factor includes recording and registration of customer profiles, customer analysis and classification, services to individual customers, services to expected customers, and continual customer interactions. The technology for supporting CRM factors includes communication technology, information technology, and operations support technology. The channels for library services and communications factors can be direct channels, such as a service counter and self-circulation service, and indirect channels such as telephone, call center, email, personal web, library web, and social networking technology. Suggestions for academic libraries on the development and implementation of CRM in libraries are: (1) CRM must be included in the library strategic plan; (2) CRM must be a key strategy for the improvement of library service quality; (3) library administrators must have strong leadership for achieving the effectiveness of CRM practices in the library; (4) library staff must have good knowledge and understanding of CRM and its link to the library service quality improvement; (5) the working cultures for CRM effectiveness such as teamwork, cross functional work, and good communication between staff must be encouraged and practiced in the library; and (6) technology must be fully supported for CRM in the library. 相似文献
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客户价值分析为图书馆知识服务及其营销策略提供了理论和方法基础。探讨了基于生命周期的客户价值分析的相关视角,并结合图书馆知识服务营销的理念和内涵,提出了知识经济环境下基于客户价值分析的图书馆知识服务营销的策略模式。 相似文献
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Web2.0环境下图书馆信息服务忠诚用户的培育 总被引：2，自引：1，他引：1
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数字图书馆信息服务模式的演变 总被引：5，自引：0，他引：5
摘要：数字图书馆的信息服务模式历经了馆员中心、资源中心、产品中心模式的发展后正向用户中心的模式演变。作者以数字图书馆从低级到高级的发展阶段为线索，探讨了其服务模式的具体发展过程与规律，并对其未来走向提出个人设想。 相似文献
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用ISO9000的理念加强高校图书馆服务质量管理 总被引：14，自引：1，他引：13
提出了用ＩＳＯ９０００的理念加强高校图书馆服务质量管理的问题,其核心是以顾客为中心,其关键是领导重视全员参与,并逐渐创造出高校图书馆文化,达到不断改进提高效率的目的。 相似文献
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[目的/意义] 移动图书馆服务平台的改进需求识别对于进一步完善移动图书馆服务,提高用户满意度有重要意义。[方法/过程] 依托扎根理论,利用Nvivo软件对移动图书馆用户开放性调查所获取的文本数据进行分析,通过编码表达其数量特征和内容特征。[结果/结论] 移动图书馆服务平台的改进需求涉及“功能改进需求”“技术改进需求”和“用户关怀改进需求”3个主范畴,其中“功能改进需求”参考点最多。从子范畴来看,“功能丰富性”“功能适用性”“用户体验提升”最为受到用户的关注。利用10个树状节点、36个自由节点构成移动图书馆服务平台改进需求的结构体系。 相似文献
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Richard Sigwald 《图书馆管理杂志》2013,53(4):453-478
ABSTRACTThe intent of this research study is to analyze and evaluate the transition to a self-service customer service model with the Baltimore County Public Library (BCPL). The study uses customer satisfaction surveys with questions specifically aimed at the various self-service service points BCPL offers to its customers. The methodology also includes several interviews with managers and directors to gain more in-depth information about how the transition affected the whole library system, its policies and procedures, and staffing. The results of this study are intended to demonstrate the effectiveness of using a self-service model in a public library. 相似文献
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分析了3G的技术特点和目前国内移动图书馆发展的现状,探讨了在资源建设、技术支持和用户服务方面构建3G时代的移动图书馆服务平台的有关问题,并展望了移动图书馆发展的趋势及面临的挑战. 相似文献
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关于公共图书馆发展的随想录 总被引：4，自引：0，他引：4
简要叙述目前国际公共图书馆界的一些做法和作对这些做法的思考，包括公共图书馆的使命、基本任务、图书馆基金会、图书馆运动、流动服务、信息服务、读权利、图书馆利用的管理准则等，认为其中不乏有可供参考之处。 相似文献
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论数字图书馆的服务创新 总被引：15，自引：1，他引：15
数字图书馆的服务创新是信息时代竞争生存的必然要求。在当前信息资源日益丰富、用户需求日益多样化的现实条件下,服务创新就是要转变服务观念,创新服务机制,培育服务人才,提升服务效益。 相似文献