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1.
科普期刊全媒体出版创意探析   总被引:2,自引:0,他引:2  
创意策划在期刊出版经营中具有重要作用.文章从内容策略、品牌策略、平台策略和商业策略4个方面,分析科普期刊所应具备的新时期的办刊理念和媒介运用能力,并就提高期刊全媒体创意策划水平提出参考建议.  相似文献   

2.
本文分析了媒体融合时代青少年科普期刊的现状和创新思路,阐述了如何提升科普期刊生命力的实施策略。  相似文献   

3.
本文分析了目前我国军事科普期刊的特点和发展现状,针对存在的市场认知度偏低、市场营销意识淡薄和市场竞争力缺乏等主要问题,从集约化办刊、创新办刊理念和细分市场三个方面对军事科普期刊发展进行了探讨。  相似文献   

4.
为创新科普期刊在知识经济时代的办刊模式,在分析科普期刊探索知识付费模式的必要性和紧迫性基础上,以丁香医生新媒体矩阵为借鉴对象,研究了其知识变现的机制和路径。丁香医生新媒体矩阵知识付费产品成功的运营和推广经验对科普期刊在多形态知识付费产品的打造、知识付费渠道的设计、知识付费模式的信任机制建设以及知识付费人才的培养方面给出了借鉴与启示。  相似文献   

5.
谢征 《编辑学报》2016,28(6):581-583
科普期刊微信公众号的开办呈现出不同状况,表现出延伸型传播、互动型传播、平台型传播、社群化传播等特点.提升科普期刊公众号应注意服务于办刊而不局限于办刊,形成整体和谐各自定位的传播群落,把形成高质量的社群作为努力方向.  相似文献   

6.
胡进鑫  杨正梅 《编辑学报》2001,13(Z1):71-72
科普期刊应该以社会效益和经济效益并重.在经营杂志的实践基础上,从提高期刊质量、扩大期刊发行和开创立体办刊的局面这3个方面进行了总结.编者如把握好了这3个方面之间互动的系统运行机制,杂志获得双效益就有了坚实的基础.  相似文献   

7.
高校学报不要妄自菲薄   总被引:20,自引:9,他引:11  
赵大良 《编辑学报》2002,14(6):404-404
在这改革的年代,高校学报当然需要改革.我办过高校学报,现在负责期刊(包括高校学报、专业期刊、科普期刊等)的管理工作,也在工作中探索高校学报的办刊和办刊模式.  相似文献   

8.
余开  赵永锋  刘柱军 《编辑学报》2017,29(2):186-188
分析目前农业科普期刊所面临的发展困境,探讨在中央提出“大力培育新型农业经营主体”契机下农业科普期刊的发展策略,以应对农业经营主体格局变化带来的挑战与机遇.  相似文献   

9.
汪媛 《新闻世界》2020,(3):9-12
少儿科普期刊担负着引导、陪伴少年儿童健康成长的使命,也是少年儿童了解科学世界的一个窗口。办刊人必须坚持以少年儿童为本位的办刊思路,根据他们的阅读需求和审美情绪,从多角度进行栏目策划,出版精品少儿科普期刊,提高读者对期刊的支持率,增强读者对期刊的黏性。  相似文献   

10.
少儿科普期刊担负着引导、陪伴少年儿童健康成长的使命,也是少年儿童了解科学世界的一个窗口。办刊人必须坚持以少年儿童为本位的办刊思路,根据他们的阅读需求和审美情绪,从多角度进行栏目策划,出版精品少儿科普期刊,提高读者对期刊的支持率,增强读者对期刊的黏性。  相似文献   

11.
ABSTRACT

The article examines the most important periodicals of ethnic minorities in Poland. After 1989, many ethnic groups (e.g., Germans and Romanies) were allowed to publish journals and newspapers for the first time since the end of World War II. The publications examined show the rich cultural life of the various ethnic groups as well as their current status in Poland. In addition to popular titles, some scholarly publications are also discussed.  相似文献   

12.
The author answers a reference question on bibliographic sources for the Ukrainian periodical press 1840–1850. Helpful publications include bibliographies, guides, and library catalogs. These potentially make mention of revolutionary developments in Hungary (such as the Twelve Points paragraph of the Demands of the Hungarian Nation in March 1848, the subsequent April Laws, and Hungary's declaration of independence in April 1949), and elsewhere in the Hapsburg Empire.  相似文献   

13.
ABSTRACT

The history of the almanac in Croatia is reconstructed through primary research in bibliographic and archival sources. The almanac is a vehicle for knowledge communication in informal contexts, engaging both oral tradition and literary forms traceable to medieval literacy and ways of structuring knowledge. The history of the almanac in Croatia reflects the changing context of the book trade, literacy, and the evolution of language. Four main stages are identified: (1) the beginning of the annual almanac in the seventeenth century; astrological almanacs reflecting the sensibility of the Baroque period; (2) the Enlightenment's stimulation of almanac publishing in the spirit of contemporary secular reforms in agriculture and education; (3) nineteenth-and twentieth-century almanac trade, showing complex and overlapping networks for the production, distribution and appropriation of printed almanacs;(4) roughly the end of World War II, when the almanac slowly moved out of the role of a popular mass medium and into specialized niches represented by regional, diaspora, and religious almanacs.  相似文献   

14.
Some key questions for publishers in today’s market are: Could Amazon’s recent merger and acquisitions strategy create a disruptive or paradigm shifting business model in the publishing industry? Do their recent actions post mergers and acquisitions illustrate a predicable pattern of behaviour that publishers can strategize around? This paper will explore these questions and look at some of the possible reasons behind Amazon’s business practices and the possible consequences to publishers.  相似文献   

15.
ABSTRACT

German authorities are expecting more than 1 million refugees by the end of 2015. These people come to Germany to seek protection and assistance and to build a new life, therefore it is important to welcome them and to assist them in their integration as soon as possible. This situation creates a versatile and perfectly fitting opportunity for cultural and educational programs, including libraries, which can play a vital role in this integration process. The key to integration is the knowledge of the German language, and the most important challenge now is to teach the necessary language skills to as many asylum-seekers as possible.  相似文献   

16.
Abstract

Many libraries use RSS to syndicate information about their collections to users. A survey of 65 academic libraries revealed their most common use for RSS is to disseminate information about library holdings, such as lists of new acquisitions. Even though typical RSS feeds are ill suited to the task of carrying rich bibliographic metadata, great potential exists for developing applications that can exploit metadata exposed to Web services via RSS. Using the MODS metadata format, entire catalog records can be seamlessly embedded in RSS 2.0 feeds. Existing tools, such as Library of Congress Java toolkits and XSLT stylesheets, can facilitate this process, while a new XSLT stylesheet may be used to create the RSS feeds complete with MODS records. As an example of the added functionality these MODS/RSS feeds can offer, records from a MODS-enriched RSS feed can be ingested into a non-RSS application such as Zotero. As more emerging library technologies use Web services architectures to handle data objects, the ability to syndicate catalog records will become more critical to providing innovative library Web services.  相似文献   

17.
Most studies of collection development mask inadequate theoretical underpinnings with facile assumptions and dazzling statistical manipulations. This essay, in moving toward a model for collection development within both specific collections and library systems as a whole, seeks to demonstrate the full range and complexity of relevant factors. An enlarged theoretical grasp should help highlight both the possibilities and the challenges of existing approaches. One result could be a shift toward gaming or simulation techniques as more realistic analytical tools.  相似文献   

18.
An annotated list is presented describing seventeen periodicals that cover significant aspects of the gay, lesbian, bisexual, and transgender (GLBT) community and their culture in whole or in part, with popular content rather than an academic or research focus. The titles included are a selective and representative sampling. The entry for each periodical includes the following information: periodical title, publisher/editor and address, basic information, publication data, content, Internet information, an abstract/annotation, and evaluative statement  相似文献   

19.
SUMMARY

The state of Illinois funded a large scale Ariel project. This is a report of the project's successes and shortcomings. Although widely successful, additional training in the use of sophisticated hardware, primarily Minolta scanners, is needed. Data on sending and receiving is included.  相似文献   

20.
SUMMARY

Ariel files are the starting point for electronic delivery of interlibrary loan articles through ILLiad, Virginia Tech's interlibrary loan system. Despite some advantages to electronic delivery of articles to their desktops, a large majority of ILL customers continue to prefer print on paper delivery rather than electronic delivery. This fact has implications for introducing additional electronic services. Correctly choosing what services to impose on library customers, and what services to offer as value-added options, is fundamental to maintaining the credibility of libraries during these times of rapid change.  相似文献   

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