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1.
《Communication Teacher》2013,27(1):26-27
Objective: To consider sex roles in public speaking through the conversational style of modern-day political rhetoric Type of speech: Informative Point value: 15% of course grade Requirements: (a) References: 3; (b) Length: 5–7 minutes, (c) Visual aid: No; (d) Outline: Yes; (e) Prerequisite reading: Any biographical information found on the person that students are portraying, Chapter 11 (Brydon & Scott, 2002); (f) Additional requirements: None This assignment requires students to research the biography of either a political candidate or a candidate's spouse, and structure this information in an informative way. Students then portray the candidate or the candidate's spouse and present the information at a “meet the candidates” forum in class. 相似文献
2.
This experiment (N = 198), conducted just before the 2008 presidential election, set out to examine the effects of tone and sponsorship in current political advertising, the first such study since campaign law began requiring candidates to approve their ads explicitly. In another first, we also examined the role of reactance in responses to political advertising. With regard to tone, positive ads received higher ad evaluation and cognitive response valence scores and less reactance than negative ads, but negative ads led to a greater likelihood of turning out to vote. Moreover, those without a strong candidate preference were more likely to vote for a candidate supported by a negative ad. Sponsorship had little effect on its own, but there were some intriguing interactions with political knowledge such that high-knowledge respondents had less reactance and lower opponent ratings, whereas moderate-knowledge respondents had the opposite reaction. We also found that reactance appears to play a major role in the effects of political advertising. It was associated directly with more negative cognitive responses, ad, and candidate evaluations and indirectly with lower intention to vote for the candidate supported by the ad, but it had no relationship with intent to turn out to vote. 相似文献
3.
Annis Lee Adams 《Public Services Quarterly》2020,16(2):95-100
Abstract2020 is an election year in the United States. As we know from both past elections and the current election season, mudslinging, hyperbole, misinformation campaigns, and fake news proliferate the media landscape. Finding and recognizing reliable, accurate, nonpartisan election information can be challenging. Fortunately, several websites offer reliable, accurate, nonpartisan, and balanced information on the election and about voting. Some sources include information on how to register to vote, who can register to vote, and explain voting rights. Other sources provide links to or compile information on candidate voting records, where candidates get their funding, where they stand on issues, and fact check their statements. And, still others allow voters to get personalized information about what will be on their specific ballots, such as all the candidates running for local, state, and national offices, as well as bond measures, propositions, and other ballot initiatives. The reviews included in this issue’s column comprise a sampling of reliable election websites spanning the various election topics mentioned above. Librarians can feel confident recommending these sites to their patrons looking for accurate, balanced, reliable election and voting information. 相似文献
4.
The paper addresses two propositions: (1) that by publishingnews stories about the electoral strength of parties or candidates,the mass media contribute to shaping the voters' expectationsabout the likely outcome of an upcoming election; (2) that theseexpectations in turn stimulate a bandwagon effect, i.e. theyinfluence vote choice to the advantage of the apparent futurewinner of the election. Analyzing media content and survey datagathered during the campaign for the first all-German nationalelection of December 2, 1990, it can be shown that (1) interestin the media's political reporting as well as interpersonalpolitical communication contributed significantly to convertingvoters to the view of the election outcome that was constantlypresented by the mass media; (2) this belief in turn causedparticularly unsophisticated independent voters to vote forthe apparent winner of the election. Referring to the conceptualframework of ‘low information rationality’, thisbandwagon effect is interpreted as ‘majority-led proxyvoting’. Since public opinion polls play the key rolein its definition, the media portrayal of the competing parties'electoral prospects can be assumed to be fairly accurate, sothat voters relying on such information in casting their voteare not misled. 相似文献
5.
《Communication Teacher》2013,27(1):31-32
Objective: To gain practice with public speaking Type of speech: Impromptu Point value: 5% of course grade Requirements: (a) References: 0; (b) Length: 1–2 minutes; (c) Visual aid: No; (d) Outline: No; (e) Prerequisite reading: None; (f) Additional requirements: None This assignment offers students an opportunity to speak on a familiar (and ideally fun) topic. The objectives of this assignment are threefold: (1) to identify students' collective strengths and weaknesses with public speaking, (2) to lessen students' speech anxiety, and (3) to improve students' listening skills. 相似文献
6.
《Communication Teacher》2013,27(1):15-16
Objective: To field questions from a room of students simulating a press conference Type of speech: Impromptu Point value: 10 participation points. To receive all 10 points, students must (1) address three questions from the lectern and ask three questions from their seat (3 points), (2) respond thoroughly to each question by providing a supportive explanation (5 points), and (3) remain composed at the lectern (2 points) Requirements: (a) References: 0; (b) Length: 1–2 minutes, (c) Visual aid: No; (d) Outline: No; (e) Prerequisite reading: No; (f) Additional requirements: None This activity requires students to think on their feet while challenging them to remain composed when addressing controversial topics derived by their classmates. The purpose of this activity is to orient students to impromptu speaking while having them engage in a speaking environment seldom rehearsed in the classroom, yet one that exists within society. 相似文献
7.
《Journalism Practice》2013,7(2):177-192
This article examines the mediated construction of citizens during an electoral campaign, a political period in which citizens are normatively expected to play a fundamental role. From a social constructionist, discursive approach, this article qualitatively explores the representation of citizens in the press in the coverage of the main Spanish newspapers (El País, El Mundo, and Abc) during the campaign for the Spanish General Election of 2008. It is understood that the media's portrayal of citizens contributes to spreading and legitimising certain discourses about citizens, about citizens' political behaviour, and also about the reasons behind citizens' political attitudes and motivations. On occasions, these discourses are based on pre-electoral polls or previous research, although many rest only on inferences about the public. The newspapers put forward a reductionistic set of ambivalent discourses naturalising uninformed voting and legitimising the vote for major parties, while sympathising, at the same time, with disenchanted voters, justifying citizens' distrust in politicians. 相似文献
8.
《Communication Teacher》2013,27(1):33-35
Objective: To lead a brief training session over a distance-learning network Type of speech: Informative Point value: 20% of course grade Requirements: (a) References: Not specified; (b) Length: 15 minutes; (c) Visual aid: Yes; (d) Outline: No; (e) Prerequisite reading: Chapters 12–16, 18 (Bailey, 2002); (f) Additional requirements: None This assignment recognizes the growing importance of computer-mediated com munication in professional contexts and is designed to introduce undergraduate students to the fundamentals and challenges of giving a speech (as part of a training session on web design) over a distance-learning network via live interactive video. Teleconferencing is becoming a popular means of doing business for companies whose employees, clients, and contractors may be geographically scattered. More over, a number of companies now offer some employees the option of working from their homes at least a few days a week. Videoconferencing from home (in the form of an inexpensive web cam, speakers, and microphone connected to an Internet- ready computer) allows telecommuters to exchange information with colleagues conveniently and affordably. Finally, distance-learning courses, especially at multi- campus universities, are becoming more popular not only as a way to manage exploding student populations, but also to serve the needs of students pursuing degrees at multiple campuses. 相似文献
9.
ABSTRACTThis study introduces and evaluates the robustness of different volumetric, sentiment, and social network approaches to predict the elections in three Asian countries – Malaysia, India, and Pakistan from Twitter posts. We find that predictive power of social media performs well for India and Pakistan but is not effective for Malaysia. Overall, we find that it is useful to consider the recency of Twitter posts while using it to predict a real outcome, such as an election result. Sentiment information mined using machine learning models was the most accurate predictor of election outcomes. Social network information is stable despite sudden surges in political discussions, for e.g. around elections-related news events. Methods combining sentiment and volume information, or sentiment and social network information, are effective at predicting smaller vote shares, for e.g. vote shares in the case of independent candidates and regional parties. We conclude with a detailed discussion on the caveats of social media analysis for predicting real-world outcomes and recommendations for future work. 相似文献
10.
《Communication Teacher》2013,27(1):20-22
Objective: To integrate speaking practice with rhetorical theory Type of speech: Persuasive Point value: 100 points (i.e., 30 points based on peer evaluations, 30 points based on individual performance, 40 points based on the group presentation), which is 25% of course grade Requirements: (a) References: 7–10; (b) Length: 20–30 minutes; (c) Visual aid: Yes; (d) Outline: Yes; (e) Prerequisite reading: The appropriate chapter (e.g., generic, feminist, metaphoric, fantasy theme, pentadic criticism, neo-Aristotelian) in Foss (1996); (f) Additional requirements: Each group member should be given an equal amount of time to speak and an equal amount of work in preparing the final presentation This assignment gives students a chance to engage in the study of popular culture as public address, giving them insight into their own worlds and the ways popular culture may help shape/instruct that world. This assignment also allows students to engage in critical analysis, which not only means that students can learn about rhetorical theory, but they also get to engage in the types of analysis used by their instructor during the course. 相似文献
11.
《Communication monographs》2012,79(3):259-273
Research on the effects of watching presidential debates tends to show that these messages can foster learning about the candidates' issue positions and influence voters' impressions of the candidates. This study uses a pretest/posttest design to assess more subtle effects of watching a 2000 presidential debate on attitudes and vote intention. Leadership and overall policy stance became more important factors in vote choice after watching the debate. Specific groups of issues also became more important in vote choice. Viewers reacted to the candidates differentially: Bush enhanced perceptions of his character (but not of his policy positions), while Gore improved perceptions of his policy positions (but not of his character). The data also reveal that the debates increased the confidence of vote choices for those who did not change their preferred candidate over the course of this study (which could make them more likely to vote on election day and/or less likely to change their vote choice). This study demonstrates a variety of potentially important effects of watching presidential debates. 相似文献
12.
《Mass Communication and Society》2013,16(2):111-131
Political candidates and citizens alike have been turning to nontraditional, "softer" sources of political information such as late-night comedy and daytime talk shows. This is particularly true during presidential elections, when candidates make guest appearances to reach audience members who may or may not be politically engaged, and when discussion of political affairs becomes more prominent. What are the effects of consuming such media content? Using data from the 2000 National Annenberg Election Survey, we examine the effects of watching late-night comedy shows and candidates' appearances on Oprah on various forms of citizenship. Results indicate that watching political infotainment can enhance political engagement, but not for all sectors of the electorate and not all the time. Exposure to late-night comedy and political content on Oprah was associated with increased levels of participation. However, for late-night comedy viewing, the positive association between exposure and 2 criterion variables—intent to vote and interpersonal political discussion—was significantly more pronounced among political sophisticates. 相似文献
13.
By studying candidates’ Facebook fan pages and rolling poll data during the Hong Kong Legislative Council election in 2016, this article aims at examining the relationships between candidates’ campaign performance on social media, electoral momentum, and vote shares. We contend that, under specific contextual conditions, social media campaigns could affect candidates’ momentum during the election period, which can in turn affect vote shares. We also examine how the relationships between social media performance and electoral momentum vary according to the candidates’ background characteristics, including age, political affiliation, incumbency status, and scale of the campaign of the political group to which the candidates belong. The results show that candidates’ social media performance can indeed predict vote shares indirectly via the mediation of electoral momentum. The predictive power of social media performance is stronger for pro-democracy candidates, incumbents, and candidates belonging to political groups with larger election campaigns. 相似文献
14.
《Communication Teacher》2013,27(1):17-19
Objective: To address cultural diversity within the context of informative speaking Type of speech: Informative Point value: 15% of course grade Requirements: (a) References: 3 (1 reference must be an interview); (b) Length: 5–6 minutes; (c) Visual aid: Optional; (d) Outline: Yes; (e) Prerequisite reading: Chapters 3, 18 (DeVito, 2003); (f) Additional requirements: No more than six note cards (i.e., 4"×6") can be used during the speech College students need to be aware of the ways in which diversity can affect their personal and professional lives. This assignment is one way instructors can assist students in realizing the inherent links between communication and culture. Addi tionally, this assignment provides an often much-needed refreshing change from the otherwise traditional topics students choose for informative speaking assignments. 相似文献
15.
This online survey conducted at a public university in the Northwest (N = 434) examines the influence of political involvement, information source attention, and online political discussion on young adults’ political efficacy. A factor analysis indicated that political information sources loaded into three factors including conventional and online hard news media such as newspapers, opinion and social media such as blogs or social networking websites, and public affairs websites including government and candidate websites. A path analysis revealed significant differences in their association with online political expression and external efficacy. As an entry point in the theoretical model, involvement in public affairs positively associated with attention to political information sources, online political expression, and external political efficacy. Attention to hard news and to public affairs websites positively predicted political efficacy. Attention to online opinion and social media and to public affairs websites positively predicted online political expression. 相似文献
16.
According to the Communicative Ecology Model of Successful Aging (CEMSA), how people talk about age can have implications for how they cope with aging later in life. However, most research on communication and successful aging has focused on older adults. In this study, we use latent class analysis to profile how younger adults (age 18–39) communicate about aging and examine how these profiles relate to their attitudes toward aging (affect, efficacy, anxiety, and perceptions of successful aging). Consistent with past research on older adults, we found three distinct profiles of communication behavior (disengaged, engaged, and bantering). An engaged profile was clearly associated with the most positive attitudes toward aging, while a disengaged profile was associated with the least positive attitudes. These findings suggest that patterns of talk about aging may start early in life, underscoring the importance of studying communication about aging across the lifespan. 相似文献
17.
《Communication monographs》2012,79(2):160-180
Using an extended model of information integration theory, the sequential information integration model (SIIM), the effects of initially presented information on belief trajectories were investigated. SIIM predicts (a) damped oscillatory trajectories when congruent information and incongruent information are presented alternately; and (b) smaller amplitudes of trajectories when initial beliefs have greater weight. An experiment was conducted that utilized a hypothetical election (N=201). Participants initially received specific (vs. no) information about candidates’ positions on issues and then indicated their evaluation of the candidates 11 times in response to additional pieces of information that were provided over time. As predicted, belief trajectories were found to have damped oscillatory patterns. The amplitude of the trajectories was smaller for participants with strong party identification than for those with weak party identification. Implications of these findings for theories of persuasion and political decision-making are discussed. 相似文献
18.
《Government Information Quarterly》2021,38(4):101598
The literature dealing with undecided voters – a growing group of citizens in many democracies that can determine who wins in election campaigns – suggests two very different profiles. The first approach describes undecided voters as being generally uninformed about politics, while the second sees undecideds as sophisticated citizens who follow a campaign closely before making their final voting decision. The current study tries to make sense of this contrast, while examining differences between sophisticated and less sophisticated undecideds (their level of sophistication was based on their political interest and knowledge). Using two panel surveys, conducted before and after the April 2019 elections in Israel (N = 1427; N = 912), we examine a number of hypotheses about differences in terms of the undecided citizens' demographic backgrounds, how they search for political information during the election campaign, how they come to make their final decisions, and whether they ended up voting. The findings indicate that the typical sophisticated undecided voter is a citizen from a more privileged social background, exhibits greater trust in traditional media, consumes more news to follow the campaign (from various traditional news outlets and social media), is more likely to carry out online discussions about the elections, is more likely to base his or her decision on policy issues, is more likely to debate between parties within the same ideological camp (internal floater), and more likely to vote than less sophisticated undecided voters. Our typology, which makes a distinction between sophisticated and less sophisticated undecided voters, as well as these findings (and the comparison to the committed voters), can help political scientists and practitioners widen their understanding regarding this important group of voters in todays' complex political reality. 相似文献
19.
《Mass Communication and Society》2013,16(4):395-410
This empirical study assessed the effects of negative issue advertisements sponsored by both political candidates and soft-money political organizations. An experiment was conducted to see how negative issue advertisements sponsored by different political entities affect people's assessment of the political candidates and voting decisions. Results provide strong support for the hypothesis that negative advertisements significantly lowered assessments of the target candidate and backfired against the sponsoring candidate. However, the backlash effects were minimal when negative advertisements were sponsored by soft-money political organizations. These results suggest that even in the absence of express advocacy to vote for or against political candidates, soft-money negative issue advertisements could produce the intended detrimental impact while avoiding boomerang effects. 相似文献
20.
《Communication Teacher》2013,27(1):36-37
Objective: To expand an informative speech into a television news package Type of speech: Informative Point value: 5% of course grade (Note: The original informative speech is worth 10% of the course grade) Requirements: (a) References: 3; (b) Length: 30 seconds; (c) Visual aid: 3; (d) Outline: Yes; (e) Prerequisite reading: Chapter 14 (Whitman & Foster, 1987), Chapter 15 (McKerrow, Gronbeck, Ehninger, & Monroe, 2000), Chapter 14 (Andrews, Andrews, & Williams, 2002), Chapter 13 (Zettl, 1985), Chapter 11 (Gibson, 1991), Chapter 9 (Berner, 1991); (f) Additional requirements: Need use of television camera and editing station This assignment demonstrates the interrelationship between speech communication and mass media. Having students take the components of an informative speech and placing the components into a “news package” teaches students how to effectively organize a television news package. Moreover, this assignment teaches students basic television production and news techniques (e.g., source attribution, editing techniques) and illustrates the value of effective visual aids to communicate the information. 相似文献