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1.
Courses: Communication Criticism, Rhetorical Criticism, Introduction to Rhetoric, Introduction to Communication, Media Studies, and Persuasion courses.

Objective: The aim of this activity is to introduce and explain the method of ideological criticism through commonplace advertising.  相似文献   


2.
Courses: This semester-long project is suited for courses on persuasion, diversity, social media, communication and technology, social advocacy, service-learning, or social justice.

Objective: This assignment challenges students to research, design, launch, maintain, and assess an anti-hate social media campaign.  相似文献   


3.
Courses: Media and Politics, Political Communication, Political Rhetoric, Media Effects.

Objective: By taking part in a classroom activity, students will explore how cognitive frames and media frames play a role in learning from political debates.  相似文献   


4.
Courses: Visual Rhetoric, Political Communication, Media and Society, Argumentation

Objective: Students trace a social hierarchy created through the visual reason of memes.  相似文献   


5.
Courses: Survey of Mass Media, Broadcast Journalism, News Writing, Media Programing, Communication Technology.

Objective: Employing the concept of a “hot-clock radio format,” the purpose of this unit activity is to motivate students’ collaborative learning in news reporting, interviewing, and media programing via smart phones.  相似文献   


6.
Courses: Professional Speaking, Business and Professional Communication, Environmental Communication, or any course covering topics related to neoliberalism and the environment.

Objectives: In this single-class activity, students will first examine the possible environmental effects of fracking near the Bakken Oil Formation in North Dakota. Second, students will evaluate how the petroleum industry obscures the effects of fracking through the use of corporate ventriloquism. Third, students will respond to the petroleum industry’s power by utilizing critical communication pedagogy.  相似文献   


7.
Courses: Qualitative research methods, health communication, organizational communication, or any course that could incorporate advocacy or social change into the content area

Objectives: On completion of this assignment, students will (1) understand why and how action research is undertaken; (2) develop skill in perceiving and representing the social world as a scholar, using both pictures and words; (3) collaborate with others to analyze qualitative data and theorize how a social problem emerges and is reproduced; and (4) give voice to those advocating change.  相似文献   


8.
Courses: Communication Technology, Communication Theory, History of Communication, Media and Society.

Objectives: Students will develop an understanding of the two principal theories of technology and culture: technological determinism and the social construction of technology.  相似文献   


9.
Courses: Rhetorical Criticism, Composition, Environmental Communication

Objectives: This unit activity, for which students view a documentary to identify and evaluate persuasive ethos and then create their own rhetorical messages for reducing food waste, serves as a platform for teaching both the critique and practice of rhetoric, as well as familiarizing students with the complexities of the global food system and food waste.  相似文献   


10.
Courses: This three-part semester-long assignment was designed for an undergraduate course in interracial communication. While interracial communication is the primary focus of this assignment, it could easily be adapted to a variety of courses focused on diversity with the goals of improving communication and connectedness among members of other social and cultural groups.

Objectives: The interracial communication course seeks to promote a better understanding of, and sensitivity to, the communication dynamics of interracial interactions.  相似文献   


11.
Courses: Media Criticism, Media and Society, and Media and Gender

Objectives: Students will gain a better understanding of how hegemony operates through culturally accepted norms that allow oppressive practices to endure in society. Students will then develop their own “culture jam” campaign to show them how counterhegemonic discourse can operate within the same contested spaces of popular culture to sometimes reform the status quo.  相似文献   


12.
Courses: Undergraduate or graduate organizational/crisis communication or public relations courses

Objective: The goal for this single class activity is for students to apply discourse of renewal to an organizational crisis fueled through social media.  相似文献   


13.
Course: This assignment is a unit activity designed for use in a skills-focused undergraduate public relations, organizational communication, or crisis communication course.

Objective: The goal of this activity is to increase students’ understanding and ability to apply message design concepts in an unfamiliar context. Students will work collaboratively to craft messages that include key message features in response to an unfamiliar threat.  相似文献   


14.
Course: This assignment is a unit activity designed for use in a skills-focused undergraduate public relations, organizational communication, or crisis communication course.

Objective: The goal of this activity is to increase students’ understanding of and ability to apply discourse of renewal in a crisis scenario. Students will work collaboratively to craft responses that affirm an organization’s core values in light of a tragic event.  相似文献   


15.
Courses: This assignment can be implemented in wide-range of courses that have research-related goals at the undergraduate or master's degree level. Applicable courses include Research Methods, Capstone, Interpersonal Communication, Organizational Communication, Intercultural Communication, Health Communication, Gender, and Family Communication.

Objectives: This assignment serves to increase students’ information literacy related to research gathering, critique, analysis, and implementation. For this assignment, students will: (a) identify and examine a news article that uses research; (b) trace the origins and conduct an analysis of the research study cited in the news article or a related research study; and (c) deliver an informative discussion that explains the news article, selected research study, and connect their analysis to research and research methodology principles. In all, this assignment improves students' media literacy related to social media and technology, and increases student affect for research practices. Finally, this assignment describes one model of using curriculum assessment to generate innovative pedagogical opportunities.  相似文献   


16.
17.
Courses: Advanced Public Speaking, Argumentation Theory

Objectives: This activity aims to enhance students’ ability to make statistics compelling and persuasive.  相似文献   


18.
Courses: Public Speaking and courses familiarizing students with finding/citing sources.

Objective(s): After completing the activity, students will understand how to find and cite information in print, online, and personal communication formats.  相似文献   


19.
Courses: Communications Research, Mass Communications in Modern Society, and Race, Gender, and Media.

Objectives: As a single or multiple class activity (depending on the length of the class period), the aims of this assignment are to increase the student's ability to apply content analysis methods in an actual media context, to develop an understanding of the agenda setting/framing function of the press, and to analyze the portrayal of gender and diversity in media. The activity can be completed in one class period if the class is at least 1:15 minutes long, but at least two class periods are recommended. Alternatively, the instructor could introduce each of the three sections with a brief lecture and then complete the activity over a three-class period span.  相似文献   


20.
Courses: Conflict communication, negotiation, small group

Objective: This activity will enhance students’ awareness and critique of their own negotiation behaviors.  相似文献   


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